Download 50 ways to understand communication a guided tour of key ideas and theorists in communication media and culture in pdf or read 50 ways to understand communication a guided tour of key ideas and theorists in communication media and culture in pdf online books in PDF, EPUB and Mobi Format. Click Download or Read Online button to get 50 ways to understand communication a guided tour of key ideas and theorists in communication media and culture in pdf book now. This site is like a library, Use search box in the widget to get ebook that you want.



50 Ways To Understand Communication

Author: Arthur Asa Berger
Publisher: Rowman & Littlefield
ISBN: 9780742541085
Size: 79.22 MB
Format: PDF, ePub, Mobi
View: 6869
Download and Read
In 50 Ways to Understand Communication, Arthur Asa Berger familiarizes readers with important concepts written by leading communication and cultural theorists, such as Saussure, Lévi-Strauss, de Certeau, McLuhan, Postman, and many others. Organized in fifty short segments, this concise guide covers a wide range of important ideas from psychoanalysis and semiology to humor, "otherness," and nonverbal communication. Berger's clear explanations surround this assortment of influential writing. This engaging, accessible book is essential for students of communication and anyone interested in how we communicate in a world of rapidly changing media.

The Cultural Theorist S Book Of Quotations

Author: Arthur Asa Berger
Publisher: Routledge
ISBN: 1315418762
Size: 44.36 MB
Format: PDF
View: 6254
Download and Read
Where did you see it—that perfect quotation from Foucault or Kristeva to use in your upcoming keynote address? Stop the search and pick up Arthur Berger’s handy book of over 300 concise quotations from the vast literature in cultural theory. This compilation will give you just the right snappy quote to help prepare that lecture, write that paper, fill that Power Point, or drop a few bon mots at a university reception. Organized by theoretical model (semiotic, Marxist, psychoanalytic, gender, postmodernist), Berger pulls together the most succinct, meaningful passages of the key theorists of our time for those wanting to distill cultural theory to its essence.

The New Walford

Author: Ray Lester
Publisher: Library Assn Pub Limited
ISBN: 9781856044981
Size: 34.99 MB
Format: PDF, Mobi
View: 1721
Download and Read
The New Walford highlights the best resources to use when undertaking a search for accurate and relevant information, saving you precious time and effort. For those looking for a selective and evaluative reference resource that really delivers on its promise, look no further. In addition to print sources, The New Walford naturally covers an extensive range of e-reference sources such as digital databanks, digital reference services, electronic journal collections, meta-search engines, networked information services, open archives, resource discovery services and websites of premier organizations in both the public and private sectors. But rather than supplying a list of all available known resources as a web search engine might, The New Walford subject specialists have carefully selected and evaluated available resources to provide a definitive list of the most appropriate and useful.With an emphasis on quality and sustainability the subject specialists have been careful to assess the differing ways that information is framed and communicated in different subject areas. As a result the resource evaluations in each subject area are prefaced by an introductory overview of the structure of the relevant literature. This ensures that The New Walford is clear, easy-to-use and intuitive.Editorial Board:Chair: Ray LesterPeter Clinch; Helen Edwards; Heather Dawson; Susan TarrantSubject Specialists:Wendy Buckle; Patricia Budgen; Peter Chapman; Sheila Corrall; Jonathan Cowley; Heather Dawson; Gillian Dwyer; Tracey Ellis; Gwyneth Price; Lynne Seddon; Angela UptonCompiled by leading subject specialists from internationally renowned organizations, Volume 2 covers 15 broad subject groupings:• Social Sciences (generic)• Psychology• Sociology• Social Work & Social Welfare• Politics• Government• Law• Finance, Accountancy & Taxation• Industries & Utilities• Business & Management• Education & Learning• Sport• Media & Communications• Information & Library Sciences• Tools for Information Professionals.

Applied Mass Communication Theory

Author: Jack Rosenberry
Publisher: Routledge
ISBN: 1134974213
Size: 30.61 MB
Format: PDF, Mobi
View: 6383
Download and Read
Applied Mass Communication Theory: A Guide for Media Practitioners, Second Edition bridges a review of theory to the contemporary work of media professionals. The text provides a framework for constructing an undergraduate research project. It also presents vital chronological information on the progression of theory in mass communication, including a model that integrates mass communication theories and shows how they relate to one another. It concludes with information on media law, ethics, economics, and mass media careers, establishing a critical framework for students as they leave college and begin their first jobs. This Second Edition discusses mass communication theory and its applications in both traditional print and broadcast applications. By exploring advertising and public relations in this new digital multi-media environment, this text remains relevant, and in fact necessary, for students in the field.

Understanding Media

Author: Marshall McLuhan
Publisher: Createspace Independent Publishing Platform
ISBN: 9781537430058
Size: 27.86 MB
Format: PDF, Mobi
View: 4034
Download and Read
When first published, Marshall McLuhan's Understanding Media made history with its radical view of the effects of electronic communications upon man and life in the twentieth century.

Development Communication Sourcebook

Author: Paolo Mefalopulos
Publisher: World Bank Publications
ISBN: 9780821375235
Size: 39.63 MB
Format: PDF, Kindle
View: 4307
Download and Read
The 'Development Communication Sourcebook' highlights how the scope and application of communication in the development context are broadening to include a more dialogic approach. This approach facilitates assessment of risks and opportunities, prevents problems and conflicts, and enhances the results and sustainability of projects when implemented at the very beginning of an initiative. The book presents basic concepts and explains key challenges faced in daily practice. Each of the four modules is self-contained, with examples, toolboxes, and more.