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A Quick Guide To Writing Business Stories

Author: Joe Mathewson
Publisher: Routledge
ISBN: 1317518292
Size: 54.66 MB
Format: PDF, ePub, Docs
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Business journalism is of critical importance to society, though it may appear to some that it concerns only big business and big investors. A Quick Guide to Writing Business Stories helps students acquire the marketable writing skills required to succeed in this competitive and vibrant segment of print and online journalism. This hands-on, practical text provides step-by-step guidance on how to write business articles such as the corporate quarterly earnings story, small business profiles, and business or consumer trend stories. Mathewson’s book, based on Northwestern University’s highly successful business journalism program, guides students in the use of data, documents and sophisticated expert sources. With A Quick Guide to Writing Business Stories as their resource, students will be able to write challenging stories with clarity and speed, greatly enhancing the journalist’s ability to tackle stories on other complex topics, in any medium.

Management Accounting For Beginners

Author: Nicholas Apostolides
Publisher: Routledge
ISBN: 1317246969
Size: 23.92 MB
Format: PDF, ePub, Docs
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Accounting skills are increasingly important in many walks of life. In education, these skills are becoming vital beyond business, accounting and economics students; in work, accounting is no longer an outsourced specialism across all sectors. This concise book provides readers with a primer on accounting which focuses on its uses for managers. Beginning with the basics of financial accounting, the main part of the book focuses on the more applicable role and use of management accounting. Topics covered include budgeting, break-even analysis, performance measurement, and investment appraisal. Features to aid understanding include worked activities; discussion points and numerical example with answers. With additional online resources for further study, this unique and focused text will be welcomed by all those looking to develop an employable competency in accounting and finance.

Writing And Publishing Research In Kinesiology Health And Sport Science

Author: Timothy Baghurst
Publisher: Taylor & Francis
ISBN: 1351769456
Size: 35.84 MB
Format: PDF, ePub
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Drawing on real-world experience and presented in an informal and accessible manner, Writing and Publishing Research in Kinesiology, Health, and Sport Science provides upper-level students and early-career academics with an essential resource to aid in disseminating research and publishing their first papers. Logically structured to take researchers through each step of the publishing process, the book offers subject-specific advice on developing every aspect of theoretical, applied, or position papers, including: • the title, abstract and keywords • method, results, and discussion sections • referencing • finding the right journal and submitting a paper • revising content in light of peer review • presenting papers. This is important and accessible reading for any researchers seeking advice on publishing their work in fields including but not limited to kinesiology, health, exercise science, physical education, or recreation.

Professional Feature Writing

Author: Bruce Garrison
Publisher: Routledge
ISBN: 1135676771
Size: 40.10 MB
Format: PDF, Docs
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The new edition of this successful text gives advanced writers and reporters a thorough look at newspaper, magazine, and newsletter feature writing. It includes computer-based research tools and a discussion of online publications and resources. This edition emphasizes three primary aspects of feature writing: *introduction and writing skills--the basics, *article types, and *the collegiate and professional writing life. Readers learn from the narrative, from the advice of professionals, and by example. Each chapter contains excerpts and complete articles from some of the nation's leading publications to illustrate points made in the text.

Persuasion

Author: Jasper Kim
Publisher: Routledge
ISBN: 9780815361954
Size: 35.11 MB
Format: PDF
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Persuasion: The Hidden Forces That Influence Negotiations represents the first book of its kind to package and present persuasion principles in an innovative, international, and interdisciplinary fashion. This easy-to-understand book is the culmination of seminal research findings spanning across decades and disciplines - psychology, philosophy, negotiations, decision-making, logic, law, and economics, among others - from esteemed experts around the world. Persuasion provides a series of short, simple-to-use intellectual tools to go above and beyond merely describing "what to think"- but "how to think" in a persuasion, influence, and negotiation context -across a diverse array of disciplines, sectors, and situations from boardrooms to classrooms for the twenty-first century.

International Macroeconomics For Business And Political Leaders

Author: John E. Marthinsen
Publisher: Taylor & Francis
ISBN: 135179695X
Size: 70.75 MB
Format: PDF, ePub, Docs
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International Macroeconomics for Business and Political Leaders explains the fundamentals of international macroeconomics in a very efficient and approachable text. It explores key macro concepts such as growth, unemployment, inflation, interest, and exchange rates. Crucially, it also examines how these markets are interconnected so that readers will fully understand why economic, political, and social shocks to nations, such as the United States, China, Germany, Japan, and Brazil, must be evaluated in the context of all three macroeconomic markets: goods and services, credit, and foreign exchange. This book is as relevant and useful to individuals who have successfully taken and passed a Principles of Economics course, or more, as it is to those who have never taken any economics in high school or college but are motivated to understand the way international economies act and react. It uses an innovative approach to teach supply and demand principles, without using graphs, so as to be understandable and accessible to any interested reader or audience. This is not a theory-for-theory’s-sake textbook but a practice-oriented, common-sense approach to explaining international macroeconomics which quickly connects readers to real world events.

Plant Minds

Author: Chauncey Maher
Publisher: Taylor & Francis
ISBN: 1351730711
Size: 55.60 MB
Format: PDF, Kindle
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The idea that plants have minds can sound improbable, but some widely respected contemporary scientists and philosophers find it plausible. It turns out to be rather tricky to vindicate the presumption that plants do not have minds, for doing so requires getting clear about what plants can do and what exactly a mind is. By connecting the most compelling empirical work on plant behavior with philosophical reflection on the concept of minds, Plant Minds aims to help non-experts begin to think clearly about whether plants have minds. Relying on current consensus ideas about minds and plants, Chauncey Maher first presents the best case for thinking that plants do not have minds. Along the way, however, he unearths an idea at the root of that case, the idea that having a mind requires the capacity to represent the world. In the last chapter, he defends a relatively new and insightful theory of mind that rejects that assumption, making room for the possibility that plants do have minds, primarily because they are alive.

Real Feature Writing

Author: Abraham Aamidor
Publisher: Routledge
ISBN: 1135250065
Size: 78.62 MB
Format: PDF, ePub
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Real Feature Writing emphasizes story shape and structure by illustrating several distinct types of feature and non-fiction stories, all drawn from the real world. Author Abraham Aamidor presents a collection of distinct non-deadline story types (profile, trend, focus, advocacy, and more), providing an introduction to each story type, a full-text example, a critical analysis of the example, and clear directions for producing similar stories. In this second edition, Aamidor and his guest contributors (all with real-world journalistic experience) demonstrate in clear, honest language how to write features. New for this edition are: *updated examples of feature writing, integrated throughout the text;*a chapter on ethical journalism, which takes a critical look at propaganda;*a chapter on international perspectives, including coverage of issues in the Middle East;*chapters on research, freelancing, content editing, copyediting, and literary journalism. This text is appropriate for upper-level journalism students, and will be a valuable resource for freelance writers and young working journalists needing guidance on writing features.

Strategic Financial And Investor Communication

Author: Ian Westbrook
Publisher: Routledge
ISBN: 1135087172
Size: 59.24 MB
Format: PDF
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In today's aggressive marketplace, listed companies can no longer rely on their numbers to do the talking. If companies can't communicate their achievements and strategy, mounting research evidence suggests, they will be overlooked, their cost of capital will increase and stock price will suffer. In Strategic Financial and Investor Communication: the stock price story Ian Westbrook, principal of Australia's leading independent financial communications firm, argues just this: stock price is more a story than a number. Moreover, the book will teach you how to tell your own story by guiding you through the fast-paced world of financial corporate communication with a professional's pragmatism as well as academic rigour. Whether you're a student or a professional of PR, investor relations or corporate communications, this much-needed guide will teach you how to tell a compelling story about your company that the stockbroker, fund manager and corporate media cannot ignore.

The Serial Podcast And Storytelling In The Digital Age

Author: Ellen McCracken
Publisher: Taylor & Francis
ISBN: 1351810480
Size: 56.19 MB
Format: PDF, Mobi
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This volume analyzes the Serial podcast, situating it in the trajectory of other popular crime narratives and contemporary cultural theory. Contributors focus on topics such as the ethics of the use of fiction techniques in investigative journalism, the epistemological overlay of postmodern indeterminacy, and the audience’s prolific activity in social media, examining the competing narrative strategies of the narrators, characters, and the audience. Other topics considered include the multiplication of narratives and the longing for closure, how our minds work as we experience true crime narratives, and what critical race theory can teach us about the program’s strategies.