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Qfinance The Ultimate Resource 4th Edition

Author: Bloomsbury Publishing
Publisher: A&C Black
ISBN: 184930064X
Size: 69.24 MB
Format: PDF, ePub, Docs
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QFINANCE: The Ultimate Resource (4th edition) offers both practical and thought-provoking articles for the finance practitioner, written by leading experts from the markets and academia. The coverage is expansive and in-depth, with key themes which include balance sheets and cash flow, regulation, investment, governance, reputation management, and Islamic finance encompassed in over 250 best practice and thought leadership articles. This edition will also comprise key perspectives on environmental, social, and governance (ESG) factors -- essential for understanding the long-term sustainability of a company, whether you are an investor or a corporate strategist. Also included: Checklists: more than 250 practical guides and solutions to daily financial challenges; Finance Information Sources: 200+ pages spanning 65 finance areas; International Financial Information: up-to-date country and industry data; Management Library: over 130 summaries of the most popular finance titles; Finance Thinkers: 50 biographies covering their work and life; Quotations and Dictionary.

The Christian Writer S Manual Of Style

Author: Robert Hudson
Publisher: Zondervan
ISBN: 0310527910
Size: 76.27 MB
Format: PDF, ePub, Mobi
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The standard style guide of the Christian publishing industry, The Christian Writer’s Manual of Style, 4th Edition, compiled by veteran Zondervan editor Robert Hudson, contains clear guidance on style questions related to religious writing, including many topics not addressed in other references or online. Nearly half of this fourth revision is made up of new material, including information about turning blogs into books, the effects of digital media on writing, “adverbial doubles,” “vanishing accents,” word-choice strategies, endorser guidelines, and much more. It also contains an all-new “Word List” which makes up more than a third of the book. The most needful information remains—entries on capitalization, abbreviation, citations, fictional dialogue, and more—but it has all been updated to keep pace with changes in English language usage. This fourth edition also corresponds with The Chicago Manual of Style, 16th Edition (2010), though it isn’t afraid to chart new territory where that reference is unhelpful on issues of religious writing. Comprehensive yet easy-to-use, The Christian Writer’s Manual of Style, 4th Edition, is a go-to resource for Christian authors, pastors, teachers, copy writers, editors, proofreaders, publishing and ministry professionals, executive assistants, and students—anyone who writes or edits as a part of their work or study—and for grammar aficionados everywhere.

The Writer S Resource

Author: Susan Day
Publisher: McGraw-Hill Humanities, Social Sciences & World Languages
ISBN: 9780070161764
Size: 72.88 MB
Format: PDF, ePub, Mobi
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THE WRITER'S RESOURCE is a rhetorically organized reader that provides a multigenre collection of essays, poems, and short stories with extensive apparatus. The fourth edition includes a new introductory chapter on active reading and a new closing chapter on critique and review writing. As always, this edition features up-to-date pieces by women and ethnic writers. Chapter introductions have been expanded to include fuller coverage of the rhetorical modes by giving examples of how they are used in the chapters' selections as well as by asking students to examine how these strategies can be applied to their own writing. Also, pre-reading journal prompts have been provided for every selection.

The Ultimate Sales Letter 4th Edition

Author: Dan S Kennedy
Publisher: Simon and Schuster
ISBN: 144051190X
Size: 18.19 MB
Format: PDF, ePub
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Write Well to Sell Big! In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use. Among other things, he provides: Completely updated text and examples Great headline formulas New exercises to spark creativity The best way to use graphics Kennedy is the most successful, highly paid direct-response copywriter in the country. In this book, he shares his step-by-step formula so everyone can write letters that will nail the sale.

Writing For Visual Media

Author: Anthony Friedmann
Publisher: CRC Press
ISBN: 1317964810
Size: 23.61 MB
Format: PDF, Kindle
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This updated edition of Writing for Visual Media will enable you to understand the nature of visual writing that lies behind the content of all visual media. This unique kind of writing must communicate to audiences through content producers, since audiences don’t read the script. Most media content provides a solution to a communication problem, which the writer must learn to analyze and solve before writing the script. The Fourth Edition strengthens the method for creating content and writing in the correct language and established format for each visual medium, including commercial communication such as ads and PSAs, corporate communications, and training. An extended investigation into dramatic theory and how entertainment narrative works is illustrated by examples and detailed analysis of scenes, scripts and storylines, designed to save writers from typical pitfalls and releasing your creative powers of invention. Writing for Visual Media will help you to develop an improved foundation for understanding interactive media and writing for non-linear content, while gaining the tools to effectively connect with your audience like a professional. Purchase of this book includes access to the companion website, which provides: Sample scripts and video clips of those produced scripts An interactive glossary of camera shots, movements, and transitions Storyboards, scripts, screenplays, and links to industry resource Instructor materials such as PowerPoint lecture slides, a sample syllabus, and a test bank. Visit the site at www.routledgetextbooks.com/textbooks/9780415815857