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Brand Luther

Author: Andrew Pettegree
Publisher: Penguin
ISBN: 0399563237
Size: 10.30 MB
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In Brand Luther, historian Andrew Pettegree illustrates Martin Luther's great gifts not simply as a theologian, but as a communicator, indeed, as the world's first mass-media figure; its first brand. Publishing in advance of the Reformation's 500th anniversary, Brand Luther fuses the history of religion, printing and capitalism into one enthralling story, revolutionising our understanding of one of the pivotal figures and eras in all of human history.

Brand Luther

Author: Andrew Pettegree
Publisher: Penguin Press HC
ISBN: 1594204969
Size: 36.26 MB
Format: PDF, Kindle
View: 4635
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A revolutionary look at Martin Luther, the Reformation, and the birth of publishing, on the eve of the Reformation's 500th anniversary When Martin Luther posted his "theses" on the door of the Wittenberg church in 1517, protesting corrupt practices, he was virtually unknown. Within months, his ideas spread across Germany, then all of Europe; within years, their author was not just famous, but infamous, responsible for catalyzing the violent wave of religious reform that would come to be known as the Protestant Reformation and engulfing Europe in decades of bloody war. Luther came of age with the printing press, and the path to glory of neither one was obvious to the casual observer of the time. Printing was, and is, a risky business--the questions were how to know how much to print and how to get there before the competition. Pettegree illustrates Luther's great gifts not simply as a theologian, but as a communicator, indeed, as the world's first mass-media figure, its first brand. He recognized in printing the power of pamphlets, written in the colloquial German of everyday people, to win the battle of ideas. But that wasn't enough--not just words, but the medium itself was the message. Fatefully, Luther had a partner in the form of artist and businessman Lucas Cranach, who together with Wittenberg's printers created the distinctive look of Luther's pamphlets. Together, Luther and Cranach created a product that spread like wildfire--it was both incredibly successful and widely imitated. Soon Germany was overwhelmed by a blizzard of pamphlets, with Wittenberg at its heart; the Reformation itself would blaze on for more than a hundred years. Publishing in advance of the Reformation's 500th anniversary, Brand Luther fuses the history of religion, of printing, and of capitalism--the literal marketplace of ideas--into one enthralling story, revolutionizing our understanding of one of the pivotal figures and eras in human history.

Brand Luther

Author: Andrew Pettegree
Publisher: Penguin
ISBN: 0698410173
Size: 50.97 MB
Format: PDF, Mobi
View: 2837
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A revolutionary look at Martin Luther, the Reformation, and the birth of publishing, on the eve of the Reformation’s 500th anniversary When Martin Luther posted his “theses” on the door of the Wittenberg church in 1517, protesting corrupt practices, he was virtually unknown. Within months, his ideas spread across Germany, then all of Europe; within years, their author was not just famous, but infamous, responsible for catalyzing the violent wave of religious reform that would come to be known as the Protestant Reformation and engulfing Europe in decades of bloody war. Luther came of age with the printing press, and the path to glory of neither one was obvious to the casual observer of the time. Printing was, and is, a risky business—the questions were how to know how much to print and how to get there before the competition. Pettegree illustrates Luther's great gifts not simply as a theologian, but as a communicator, indeed, as the world's first mass-media figure, its first brand. He recognized in printing the power of pamphlets, written in the colloquial German of everyday people, to win the battle of ideas. But that wasn't enough—not just words, but the medium itself was the message. Fatefully, Luther had a partner in the form of artist and businessman Lucas Cranach, who together with Wittenberg’s printers created the distinctive look of Luther's pamphlets. Together, Luther and Cranach created a product that spread like wildfire—it was both incredibly successful and widely imitated. Soon Germany was overwhelmed by a blizzard of pamphlets, with Wittenberg at its heart; the Reformation itself would blaze on for more than a hundred years. Publishing in advance of the Reformation’s 500th anniversary, Brand Luther fuses the history of religion, of printing, and of capitalism—the literal marketplace of ideas—into one enthralling story, revolutionizing our understanding of one of the pivotal figures and eras in human history. From the Hardcover edition.

Printing Propaganda And Martin Luther

Author: Mark U. Edwards, Jr.
Publisher: Fortress Press
ISBN: 9781451413991
Size: 41.91 MB
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A study of Protestant and Catholic pamphlets published in Strasbourg during the early years of the Reformation looks at Martin Luther's use of the recently invented printing press and his dominance of the new medium.

The Reformation Of Ritual

Author: Susan Karant-Nunn
Publisher: Routledge
ISBN: 1134829183
Size: 68.41 MB
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In The Reformation of Ritual Susan Karant-Nunn explores the function of ritual in early modern German society, and the extent to which it was modified by the Reformation. Employing anthropological insights, and drawing on extensive archival research, Susan Karant-Nunn outlines the significance of the ceremonial changes. This comprehensive study includes an examination of all major rites of passage: birth, baptism, confirmation, engagement, marriage, the churching of women after childbirth, penance, the Eucharist, and dying. The author argues that the changes in ritual made over the course of the century reflect more than theological shifts; ritual was a means of imposing discipline and of making the divine more or less accessible. Church and state cooperated in using ritual as one means of gaining control of the populace.

The Invention Of News

Author: Andrew Pettegree
Publisher: Yale University Press
ISBN: 0300179081
Size: 40.77 MB
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Lays out the history of news and its dissemination, from medieval pilgrim tales to the birth of the newspaper.

Calvinism

Author: Darryl Hart
Publisher: Yale University Press
ISBN: 0300195362
Size: 68.54 MB
Format: PDF
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DIVThis briskly told history of Reformed Protestantism takes these churches through their entire 500-year history—from sixteenth-century Zurich and Geneva to modern locations as far flung as Seoul and São Paulo. D. G. Hart explores specifically the social and political developments that enabled Calvinism to establish a global presence./divDIV /divDIVHart’s approach features significant episodes in the institutional history of Calvinism that are responsible for its contemporary profile. He traces the political and religious circumstances that first created space for Reformed churches in Europe and later contributed to Calvinism’s expansion around the world. He discusses the effects of the American and French Revolutions on ecclesiastical establishments as well as nineteenth- and twentieth-century communions, particularly in Scotland, the Netherlands, the United States, and Germany, that directly challenged church dependence on the state. Raising important questions about secularization, religious freedom, privatization of faith, and the place of religion in public life, this book will appeal not only to readers with interests in the history of religion but also in the role of religion in political and social life today./div

Christ S Churches Purely Reformed

Author: Philip Benedict
Publisher: Yale University Press
ISBN: 9780300127225
Size: 13.61 MB
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This sweeping and eminently readable book is the first synthetic history of Calvinism in almost fifty years. It tells the story of the Reformed tradition from its birth in the cities of Switzerland to the unraveling of orthodoxy amid the new intellectual currents of the seventeenth century. As befits a pan-European movement, Benedict’s canvas stretches from the British Isles to Eastern Europe. The course and causes of Calvinism’s remarkable expansion, the inner workings of the diverse national churches, and the theological debates that shaped Reformed doctrine all receive ample attention. The English Reformation is situated within the history of continental Protestantism in a way that reveals the international significance of English developments. A fresh examination of Calvinist worship, piety, and discipline permits an up-to-date assessment of the classic theories linking Calvinism to capitalism and democracy. Benedict not only paints a vivid picture of the greatest early spokesmen of the cause, Huldrych Zwingli and John Calvin, but also restores many lesser-known figures to their rightful place. Ambitious in conception, attentive to detail, this book offers a model of how to think about the history and significance of religious change across the long Reformation era.