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Researching Urban Youth Language And Identity

Author: Rob Drummond
Publisher: Springer
ISBN: 3319734628
Size: 43.47 MB
Format: PDF
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This book examines how urban adolescents attending a non-mainstream learning centre in the UK use language and other semiotic practices to enact identities in their day-to-day lives. Combining variationist sociolinguistics and ethnographically-informed interactional sociolinguistics, this detailed and highly reflexive account provides rich descriptions and discussions of the linguistic processes at work in a previously underexplored research environment. In doing so, it reveals fresh insights into the changes taking place in urban British English, and into the difficulties of undertaking ethnographic, sociolinguistic research in a challenging context using a combination of methods and approaches. This interdisciplinary work will appeal to students and scholars from across the fields of sociolinguistics, ethnography, and education; as well as providing a valuable resource for teachers and trainees.

Fragmentation In Semi Arid And Arid Landscapes

Author: Kathleen A. Galvin
Publisher: Springer Science & Business Media
ISBN: 1402049064
Size: 47.67 MB
Format: PDF, ePub, Mobi
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With detailed data from nine sites around the world, the authors examine how the so-called ‘fragmentation’ of these fragile landscapes occurs and the consequences of this break-up for ecosystems and the people who depend on them. ‘Rangelands’ make up a quarter of the world’s landscape, and here, the case is developed that while fragmentation arises from different natural, social and economic conditions worldwide, it creates similar outcomes for human and natural systems.

The Usefulness Of Useless Knowledge

Author: Abraham Flexner
Publisher: Princeton University Press
ISBN: 1400884624
Size: 41.96 MB
Format: PDF, Docs
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A forty-year tightening of funding for scientific research has meant that resources are increasingly directed toward applied or practical outcomes, with the intent of creating products of immediate value. In such a scenario, it makes sense to focus on the most identifiable and urgent problems, right? Actually, it doesn't. In his classic essay "The Usefulness of Useless Knowledge," Abraham Flexner, the founding director of the Institute for Advanced Study in Princeton and the man who helped bring Albert Einstein to the United States, describes a great paradox of scientific research. The search for answers to deep questions, motivated solely by curiosity and without concern for applications, often leads not only to the greatest scientific discoveries but also to the most revolutionary technological breakthroughs. In short, no quantum mechanics, no computer chips. This brief book includes Flexner's timeless 1939 essay alongside a new companion essay by Robbert Dijkgraaf, the Institute's current director, in which he shows that Flexner's defense of the value of "the unobstructed pursuit of useless knowledge" may be even more relevant today than it was in the early twentieth century. Dijkgraaf describes how basic research has led to major transformations in the past century and explains why it is an essential precondition of innovation and the first step in social and cultural change. He makes the case that society can achieve deeper understanding and practical progress today and tomorrow only by truly valuing and substantially funding the curiosity-driven "pursuit of useless knowledge" in both the sciences and the humanities.

Market Research In Action

Author: Michael Roe
Publisher: Cengage Learning EMEA
ISBN: 9781861529381
Size: 49.45 MB
Format: PDF, ePub, Docs
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Market Research in Action is an examination of various marketing research techniques using a running case study based on a real product. The use of this device shows how research impacts on product development and the product launch, with particular reference to fast moving consumer goods. To demonstrate other marketing research techniques the author has added additional cases introducing a selection of techniques to show how these techniques are developed or used in different arenas, for instance while dealing with service products or marketing in a retail, international and B2B marketing environment. Market Research in Action is an examination of various marketing research techniques using a running case study based on a real product. The use of this device shows how research impacts on product development and the product launch, with particular reference to fast moving consumer goods. To demonstrate other marketing research techniques the author has added additional cases introducing a selection of techniques to show how these techniques are developed or used in different arenas, for instance while dealing with service products or marketing in a retail, international and B2B marketing environment.

Columbus World Travel Guide

Author: Tamsin Fidgeon
Publisher: Sf Communications
ISBN: 9781902221946
Size: 79.62 MB
Format: PDF, ePub, Docs
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This travel guide covers every country in the world in detail. It contains hundreds of maps, charts, city plans, and photographs to give accessible and accurate information.