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Eat Move Sleep

Author: Tom Rath
Publisher: Missionday, LLC
ISBN: 193971401X
Size: 39.59 MB
Format: PDF, ePub, Mobi
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Once in a while, a book comes along that changes how you think, feel, and act every day. In Eat Move Sleep, #1 New York Times bestselling author Tom Rath delivers a book that will improve your health for years to come. While Tom’s bestsellers on strengths and well-being have already inspired more than 5 million people in the last decade, Eat Move Sleep reveals his greatest passion and expertise. Quietly managing a serious illness for more than 20 years, Tom has assembled a wide range of information on the impact of eating, moving, and sleeping. Written in his classic conversational style, Eat Move Sleep features the most proven and practical ideas from his research. This remarkably quick read offers advice that is comprehensive yet simple and often counterintuitive but always credible. Eat Move Sleep will help you make good decisions automatic — in all three of these interconnected areas. With every bite you take, you will make better choices. You will move a lot more than you do today. And you will sleep better than you have in years. More than a book, Eat Move Sleep is a new way to live.

Why We Buy

Author: Paco Underhill
Publisher: Simon and Schuster
ISBN: 1416595244
Size: 72.51 MB
Format: PDF, Docs
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A revised edition of a best-selling work on America's consumer culture makes observations about the retail practices of other cultures, describes the latest trends in online retail, and makes recommendations for how major companies can dramatically improve customer service practices. Original.

Brand Identity Breakthrough

Author: Gregory Diehl
Publisher:
ISBN: 9781945884207
Size: 13.58 MB
Format: PDF, ePub, Docs
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Does your business have a story to tell? It should! From the moment you first opened your doors, you began crafting it. With every new product you release, you carve out an even more unique niche in your industry. This all builds up to one thing--brand identity. Does yours stand out from the crowd? With a decade of experience studying businesses across the world, Diehl has unlocked the key to creating innovative brand identities and distinct business stories. In Brand Identity Breakthrough, you and your small business will learn how to develop a strong brand identity by combining your personality and values with the functionality of your products, becoming an irreplaceable brand and company. Whether you lead a growing company, or are just starting out, Brand Identity Breakthrough will give you a smarter way to think about product development flow, branding, brand mapping strategy, and business model generation. With proven, and well-organized logic, it will set you on the path to selling more--and at higher prices--giving the customers exactly what they want and sending your profits through the roof. In Brand Identity Breakthrough, you will learn... -How to incorporate a unique selling proposition into your branding -The best methods for selling products to customers as a small business -How to use business storytelling to sell products in both physical and online marketplaces Table of Contents Section I: Why Identity Matters Chapter 1: Can You Tell a Good Story? (The Importance of Business Storytelling) Chapter 2: When Good Ideas Fail Chapter 3: Why Entrepreneurs Fail to See Their Own Value Chapter 4: Why Others Fail to See Your Value Section II: Creating Your Brand Identity Chapter 5: Uncovering Your Core Values Chapter 6: Developing a Unique Selling Proposition Chapter 7: Crafting Your Personality Profile Chapter 8: Knowing Your Target Audience Section III: Telling Your Story to the World Chapter 9: How to Sell Who You Are (Your Brand Identity as a Sales Pitch) Chapter 10: How to Speak with Clarity, Authority, & Authenticity Chapter 11: How to Display Your Character Through Writing Chapter 12: How to Educate Your Audience About Your Brand Identity Section IV: Brand Identity Case Studies Case Study #1: Rebranding a Whole Industry's Adversarial Image Case Study #2: Pre-Seeding a Two-Sided Marketplace for Launch Case Study #3: Turning a Charitable Project into a Profitable Movement Case Study #4: Skyrocketing a Personal Brand through Narrative Focus Case Study #5: Embracing Personality in a Technical Niche Section V: Resources for Prospective Entrepreneurs Appendix 1: Entrepreneurial Terms Defined Appendix 2: 50 Useful Starting Questions for New Entrepreneurs Appendix 3: Making Money Online

How To Build Self Discipline

Author: Martin Meadows
Publisher: Meadows Publishing
ISBN:
Size: 53.44 MB
Format: PDF, Docs
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How to Develop Self-Discipline, Resist Temptations and Reach Your Long-Terms Goals If you want to make positive changes in your life and achieve your long-term goals, I can’t think of a better way to do it than to learn how to become more self-disciplined. Science has figured out a lot of interesting aspects of self-discipline and willpower, but most of this knowledge is buried deep inside long and boring scientific papers. If you’d like to benefit from these studies without actually reading them, this book is for you. I’ve done the job for you and researched the most useful and viable scientific findings that will help you improve your self-discipline. Here are just a couple things you will learn from the book: - what a bank robber with lemon juice on his face can teach you about self-control. The story will make you laugh out loud, but its implications will make you think twice about your ability to control your urges. - how $50 chocolate bars can motivate you to keep going when faced with an overwhelming temptation to give in. - why President Obama wears only gray and blue suits and what it has to do with self-control (it’s also a possible reason why the poor stay poor). - why the popular way of visualization can actually prevent you from reaching your goals and destroy your self-control (and what to do instead). - what dopamine is and why it’s crucial to understand its role to break your bad habits and form good ones. - 5 practical ways to train your self-discipline. Discover some of the most important techniques to increase your self-control and become better at resisting instant gratification. - why the status quo bias will threaten your goals and what to do to reduce its effect on your resolutions. - why extreme diets help people achieve long-term results, and how to apply these findings in your own life. - why and when indulging yourself can actually help you build your self-discipline. Yes, you can stuff yourself (from time to time) and still lose weight. Instead of sharing with you the detailed "why" (with confusing and boring descriptions of studies), I will share with you the "how" – advice that will change your life if you decide to follow it. You too can master the art of self-discipline and learn how to resist temptations. Your long term goals are worth it. Scroll up and buy the book now. As a gift for buying my book, you'll get my another book, "Grit: How to Keep Going When You Want to Give Up." Keywords: Develop self discipline, willpower and self discipline, self-discipline, self control books, stress, reach your goals, self-control, achieve your goals, instant gratification, long term goals, goal setting success, goal setting books, how to reach your goals, how to achieve your goals, persistence, how not to give up, stick to a diet, stay motivated, build habits, delayed gratification, personal development

Reinventing Yourself

Author: Mario Alonso Puig
Publisher: Marshall Cavendish International Asia Pte Ltd
ISBN: 9814408859
Size: 32.28 MB
Format: PDF, ePub, Docs
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We all face obstacles and problems in life which often brings us to a standstill. Many people do not know what to do when their relationships go wrong, for example. Others would like to be more daring, more decisive or more successful. Yet, something gets in the way and they finally give up. When faced with adverse or unfamiliar circumstances, our natural reaction is to become anxious and negative. A No.1 bestseller in Spain already (over 30,000 copies sold since May 2010), this book is designed to transform your outlook to life. By examining how the human brain works and seeing what is hidden in the depths of our minds, the author demonstrates how we can transcend the limits that our mind sets us. And consequently, we can control and overcome those automatic reactions (of fear and anxiousness) when faced with obstacles and problems in our daily lives. Reinventing yourself does not mean becoming someone different, but instead, it means bringing our real self to the surface. It is in this new area of possibilities where creativity flows, along with the confidence and energy to transform our outlook to life.

The Secret Life Of The Mind

Author: Mariano Sigman
Publisher: Little, Brown
ISBN: 0316549614
Size: 51.50 MB
Format: PDF, Docs
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From a world-renowned leader in neuroscience, a provocative, enthralling journey into the depths of the human mind. Where do our thoughts come from? How do we make choices and trust our judgments? What is the role of the unconscious? Can we manipulate our dreams? In this mind-bending international bestseller, award-winning neuroscientist Mariano Sigman explores the complex answers to these and many other age-old questions. Over the course of his 20-year career investigating the inner workings of the human brain, Dr. Sigman has cultivated a remarkable interdisciplinary vision. He draws on research in physics, linguistics, psychology, education, and beyond to explain why people who speak more than one language are less prone to dementia; how infants can recognize by sight objects they've previously only touched; how babies, even before they utter their first word, have an innate sense of right and wrong; and how we can "read" the thoughts of vegetative patients by decoding patterns in their brain activity. Building on the author's awe-inspiring TED talk, the cutting-edge research presented in The Secret Life of the Mind revolutionizes how we understand the role that neuroscience plays in our lives, unlocking the mysterious cerebral processes that control the ways in which we learn, reason, feel, think, and dream.

Com N

Author: Christian Laval
Publisher: Editorial GEDISA
ISBN: 8497848810
Size: 35.52 MB
Format: PDF, ePub, Docs
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Los autores muestran por qué este principio se impone hoy día como el término central de la alternativa política para el siglo XXI: anuda la lucha anticapitalista y la ecología política mediante su reivindicación de los “comunes” contra las nuevas formas de apropiación privada y estatal. Además, articula las luchas prácticas con las investigaciones sobre el gobierno colectivo de los recursos naturales o de la información y designa formas democráticas nuevas que aspiran a tomar el relevo de la representación política y del monopolio de los partidos. Esta emergencia de lo común en la acción reclama un trabajo de clarificación en el pensamiento. El sentido actual de lo común se distingue de los numerosos usos que se ha dado a esta noción, ya sean filosóficos, jurídicos o teológicos: bien supremo de la ciudad, universalidad de esencia, propiedad inherente a ciertas cosas, incluso alguna vez el fin perseguido por la creación divina. Pero hay otro hilo que vincula lo común, no a la esencia de los hombres o a la naturaleza de las cosas, sino a la actividad de los hombres mismos: sólo una práctica de puesta en conjunto puede decidir qué es “común”, reservar ciertas cosas al uso común, producir determinadas reglas capaces de obligar a los hombres. En este sentido, lo común reclama una nueva institución de la sociedad por ella misma: una revolución.

Quicksand

Author: Ellen Singer
Publisher: HarperCollins
ISBN: 9780002000642
Size: 57.74 MB
Format: PDF, ePub, Docs
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A riveting true story of the failure of the courts and police to protect a woman and her daughters.

Work For Money Design For Love

Author: David Airey
Publisher: New Riders
ISBN: 0133052753
Size: 31.73 MB
Format: PDF, Docs
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Unlike other dry business books, this refreshing, straightforward guide from Logo Design Love author and international designer David Airey answers the questions all designers have when first starting out on their own. In fact, the book was inspired by the many questions David receives every day from the more than 600,000 designers who visit his three blogs (Logo Design Love, Identity Designed, and DavidAirey.com) each month. How do I find new clients? How much should I charge for my design work? When should I say no to a client? How do I handle difficult clients? What should I be sure to include in my contracts? David’s readers–a passionate and vocal group–regularly ask him these questions and many more on how to launch and run their own design careers. With this book, David finally answers their pressing questions with anecdotes, case studies, and sound advice garnered from his own experience as well as those of such well-known designers as Ivan Chermayeff, Jerry Kuyper, Maggie Macnab, Eric Karjaluoto, and Von Glitschka. Designers just starting out on their own will find this book invaluable in succeeding in today’s hyper-networked, global economy.

The Element

Author: Ken Robinson
Publisher: Penguin UK
ISBN: 0141911255
Size: 49.43 MB
Format: PDF, Mobi
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The element is the point at which natural talent meets personal passion. This groundbreaking new book is all about how every one of us can find our element, connecting with our true talents and fulfilling our creative potential. Creativity expert Ken Robinson believes that we are all born with tremendous natural capacities, but that we lose touch with them as we spend more time in the world. Whether it's a child bored in class, an employee being misused or just someone who feels frustrated but can't quite explain why, too many people don't know what they are really capable of achieving. Education, business and society as a whole are losing out. The Element draws on the stories of a wide range of people - from ex-Beatle Paul McCartney to renowned physicist Richard Feynman and many others, including business leaders and athletes - showing how all of them came to recognize their unique talents and were able to make a successful living doing what they love. With a wry sense of humour and a sense of optimism, Ken Robinson looks at the conditions that enable us to find ourselves in the element, and those that stifle that possibility. He shows that age and occupation are no barrier and he argues that there is an urgent need to enhance creativity and innovation by thinking differently about ourselves.