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Building A New Heritage Rle Tourism

Author: Gregory Ashworth
Publisher: Routledge
ISBN: 1135083312
Size: 31.11 MB
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At the heart of the European debate lies the tension between the idea of European unity and individual state identities and nationalisms. This volume provides an insight into this dichotomy by exploring the role of heritage in the new Europe. The main theme of this book is that a number of possible heritages can be shaped from the European past depending on the purposes for which they are intended. Through different methods of management intervention, heritage can fulfil a variety of functions, becoming a major commercial resource in the form of the tourism industry, or enlisted in the creation and maintenance of place identities. Leading contributors look at different perceptions of heritage by different cultures, and the social and political consequences of heritage planning. The nature of heritage planning for emerging, spatially fragmented state structures is also discussed.

Heritage Tourism

Author: Hyung Yu Park
Publisher: Routledge
ISBN: 1134704712
Size: 19.36 MB
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Heritage tourism has become an increasingly significant component of the global tourism industry, particularly in countries striving to diversify away from sea, sand and sun. This growth has had profound influences on the presentation and representation of both tangible and intangible heritage within tourism context. The concept of heritage continues to evolve with its fast-changing political, economic and socio-cultural surroundings. Therefore it is essential that heritage tourism engages with the new form of globalised communities and societies, which have become more assimilated to each other but yet strive to sustain their own distinctive locality. This book aims to offer a thorough critical examination and systematic evaluation of the unique dynamics of heritage and tourism development from both social sciences and management perspectives. It incorporates both global and local perspectives in theorising and managing heritage tourism. While focusing on reviewing and analysing key academic concepts and debates including authenticity, commodification, globalisation and heritage interpretation, this book also discusses and evaluates topical issues such as sustainable development, marketing strategies and digital technologies including social media. It theoretically locates heritage discourses in the analysis of heritage tourism development and management drawing on various perspectives, from tourism, heritage studies, sociology, anthropology, politics and geography to management and marketing studies. Including case studies of topical concerns, controversies and challenges it will encourage readers to develop a new and insightful understanding of the dialectical relationship between heritage and tourism development. This book is essential reading for students studying tourism, heritage studies, cultural studies as well as related disciplines.

Sustainable Marketing Of Cultural And Heritage Tourism

Author: Deepak Chhabra
Publisher: Routledge
ISBN: 1136997407
Size: 27.85 MB
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The book first explains the dynamics of cultural heritage with its authenticity underpinnings, marketing, and tourism, and proposes a strategic praxis drawn from core sustainable principles.

Tourism A Community Approach Rle Tourism

Author: Peter E Murphy
Publisher: Routledge
ISBN: 113508324X
Size: 80.42 MB
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Written in 1989 when the modern tourist industry had reached a crucial stage in its development, when increased mobility and affluence had led to more extensive and extravagant travel, and competition within the industry had intensified, this book is comprehensive examination of tourism development. The author provides a new perspective for its evaluation, and a suggested strategy for its continued development and evolution. He examines tourism from the viewpoint of destination areas and their aspirations, and recommends an ecological, community approach to developing and planning – one which encourages local initiative, local benefits, and a tourism product in harmony with the local environment and its people.

Heritage That Hurts

Author: Joy Sather-Wagstaff
Publisher: Routledge
ISBN: 1315427516
Size: 39.24 MB
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Memorial sites, sites of “dark tourism,” are vernacular spaces that are continuously negotiated, constructed, and reconstructed into meaningful places. Using the locale of the 9/11 tragedy, Joy Sather-Wagstaff explores the constructive role played by tourists in understanding social, political, and emotional impacts of a violent event that has ramifications far beyond the local population. Through in-depth interviews, photographs, graffiti, even souvenirs, she compares the 9/11 memorial with other hurtful sites—the Oklahoma City National Memorial, Vietnam Veteran’s Memorial, and others—to show how tourists construct and disperse knowledge through performative activities, which make painful places salient and meaningful both individually and collectively.

Cultural Tourism

Author: bob Mckercher
Publisher: Routledge
ISBN: 1136615148
Size: 80.95 MB
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Examine cultural tourism issues from both sides of the industry! Unique in concept and content, Cultural Tourism: The Partnership Between Tourism and Cultural Heritage Management examines the relationship between the sectors that represent opposite sides of the cultural tourism coin. While tourism professionals assess cultural assets for their profit potential, cultural heritage professionals judge the same assets for their intrinsic value. Sustainable cultural tourism can only occur when the two sides form a true partnership based on understanding and appreciation of each other's merits. The authors--one, a tourism specialist, the other, a cultural heritage management expert--present a model for a working partnership with mutual benefits, integrating management theory and practice from both disciplines. Cultural Tourism is the first book to combine the different perspectives of tourism management and cultural heritage management. It examines the role of tangible (physical evidence of culture) and intangible (continuing cultural practices, knowledge, and living experiences) heritage, describes the differences between cultural tourism products and cultural heritage assets, and develops a number of conceptual models, including a classification system for cultural tourists, indicators of tourism potential at cultural and heritage assets, and assessment criteria for cultural and heritage assets with tourism potential. Cultural Tourism examines the five main constituent elements involved in cultural tourism: cultural and heritage assets in tourism sites such as the Royal Palace in Bangkok, the Cook Islands, and Alcatraz Prison in San Francisco. tourism--what it is, how it works, and what makes it a success five different types of cultural tourists consumption of products, value adding, and commodification integrating the first four elements to satisfy the tourist, meet the needs of the tourism industry, and conserve the intrinsic value of the asset Though tourism and cultural heritage management professionals have mutual interests in the management, conservation, and presentation of cultural and heritage assets, the two sectors operate on parallel planes, maintaining an uneasy partnership with surprisingly little dialogue. Cultural Tourism provides professionals and students in each field with a better understanding of their own roles in the partnership, bridging the gap via sound planning, management, and marketing to produce top-quality, long-lasting cultural tourism products. Now translated into simplified Chinese.

Highland Homecomings

Author: Paul Basu
Publisher: Routledge
ISBN: 1135391947
Size: 32.33 MB
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The first full-length ethnographic study of its kind, Highland Homecomings examines the role of place, ancestry and territorial attachment in the context of a modern age characterized by mobility and rootlessness. With an interdisciplinary approach, speaking to current themes in anthropology, archaeology, history, historical geography, cultural studies, migration studies, tourism studies, Scottish studies, Paul Basu explores the journeys made to the Scottish Highlands and Islands to undertake genealogical research and seek out ancestral sites. Using an innovative methodological approach, Basu tracks journeys between imagined homelands and physical landscapes and argues that through these genealogical journeys, individuals are able to construct meaningful self-narratives from the ambiguities of their diasporic migrant histories, and recover their sense of home and self-identity. This is a significant contribution to popular and academic Scottish studies literature, particularly appealing to popular and academic audiences in USA, Canada, Australia, New Zealand and Scotland

Issues In Cultural Tourism Studies

Author: Melanie K. Smith
Publisher: Psychology Press
ISBN: 9780415256384
Size: 62.82 MB
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Issues in Cultural Tourism Studies examines the phenomenon of cultural tourism in its broadest sense. Drawing on post-modern perspectives, it emphasizes the importance of popular cultural tourism; alternative or ethnic tourism; and that of working class heritage and culture. Its main focus is the role cultural tourism plays in the globalization process and the impacts of global development on culture, traditions and identity, especially for regional, ethnic and minority groups. This text combines a rigorous and academic theoretical framework with practical case studies and real-life examples, initiatives and projects drawn from both the developed and developing world. (Midwest).

The Management Of International Tourism Rle Tourism

Author: Stephen F Witt
Publisher: Routledge
ISBN: 1135083177
Size: 21.80 MB
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International tourism is one of today’s major growth industries necessitating increasingly more sophisticated management techniques. In the light of this expansion and growing significant economic importance, this book provides a comprehensive overview of international tourism, placing particular emphasis on the management of tourism. The subject coverage of the book is wide-ranging: the authors examine the following issues: the impact of environmental issues on tourism management tourism demand and forecasting the key methods of operation of companies within the industry the functional areas of marketing, finance, organization and staffing research and innovation corporate strategy. The book will be of value and interest to both students and academics, as well as managers in the fields of tourism, travel, hospitality and consultancy.

Marketing Tourism Places Rle Tourism

Author: Gregory Ashworth
Publisher: Routledge
ISBN: 1135077223
Size: 69.41 MB
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Tourism is well established as an important part of the new service economy, and the rewards it offers have stimulated intense competition in the tourism industry. Many destinations compete to attract potential tourists, each place having to work hard to distinguish itself from rivals offering similar or alternative attractions. This book, originally published in 1990, explores how destinations invest increasing amounts of time and money into developing and promoting their 'products'. The contributors, from both academic institutes and the tourism industry, provide a multidisciplinary and professional analysis of what can be done to sell tourism places. Using both theoretical and empirical approaches, they give examples from different areas of the industry and evaluate different strategies a destination can adopt for maintaining and increasing its market share. All the contributors emphasize that selling tourism places must be a dynamic activity in which the place products are constantly monitored, so that they can be revitalized, repositioned, or renewed in the market context.