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Business Of Digital Television

Author: Chris Forrester
Publisher: Taylor & Francis
ISBN: 113602977X
Size: 34.83 MB
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Essential reading for anyone involved in broadcasting. The Business of Digital Television presents an overview or the digital television industry. Chris Forrester examines the key technologies and developments of the marketplace, with comments on the future from leading industry experts. Written in an accessible style for the non-engineer, Forrester covers the issues that are most pertinent to strategic direction, providing, broadcasting professionals with essential facts, data and commentary in one single source. You will: Discover trends in digital TV technology Gain knowledge about the international marketplace See an analysis of the financial models Understand the importance of partnerships Find out the key drivers for change Gain an insight into emerging technologies in the future

The Economics Technology And Content Of Digital Tv

Author: Darcy Gerbarg
Publisher: Springer Science & Business Media
ISBN: 146154971X
Size: 74.18 MB
Format: PDF, ePub
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As the world of television moves from analog to digital, political and economic forces are being brought to bear on companies as they attempt to deal with changes occurring in their industries. The impetus for the conversion from analog to digital TV comes from many quarters, including the broadcasting industry, the computer industry, governments, consumer electronics manufacturers, content developers, and the Internet. The widespread acceptance of digital technology in both the home and the workplace account for the ready acceptance of the belief that the move to digital television is an appropriate advancement. Not all authors in this volume however are believers. This book is divided into four sections each dealing with one aspect of the transition from analog to digital TV broadcasting. The first section presents the various technologies. It establishes a structure for understanding the technologies currently in use as well as those being developed by the industries involved in the delivery of digital television. Section two presents information about consumer TV viewing and includes examples of innovative, experimental interactive programs. Economics and financial issues are addressed from a variety of perspectives in section three. Section four concludes the book with a look at the international environment and the history of digital TV globally.

Understanding Digital Television

Author: Lars-Ingemar Lundstrom
Publisher: CRC Press
ISBN: 1136032827
Size: 64.77 MB
Format: PDF, Mobi
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With the milestones of Digital TV and HDTV, there are lots of questions to be asked about television of today... Understanding Digital Television explains complex technical systems and solutions in an easy to comprehend manner along with visual 3D graphics. It helps non-technical individuals such as managers, executives, general media professionals, as well as TV and home cinema enthusiasts gain a practical understanding of the equipment, technical aspects of digital television, and various ways of distributing. Most examples are from a European perspective, but also include comparisons with North American systems. This book answers the confusing questions about new devices and digital formats, what to do when the analog TV transmitters are switched off, watching TV using your broadband connection, and much more.

Digital Business

Author: Veselin Rakocevic
Publisher: Springer Science & Business Media
ISBN: 3642115314
Size: 35.32 MB
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This volume contains the proceedings of the First International ICST Conference on Digital Business (DigiBiz 2009), hosted by City University London in London, UK. This annual event had the main objective to stimulate and disseminate research results and experimentation on future Digital Business to a wider multidisciplinary forum that would allow the participants to cross the boundaries between research and business. The scientific offering in e-business, e-commerce, and ICT in general is quite broad and spans many different research themes, involving several communities and me- odologies. The growth and dynamic nature of these research themes pose both ch- lenges and opportunities. The challenges are in having scientists and practitioners talk to each other: despite the fact that they work on similar problems they often use very different languages in terms of research tools and approaches. The opportunities on the other hand arise when scientists and practitioners engage in multidisciplinary d- cussions leading to new ideas, projects and products.

Digital Television

Author: Walter Fischer
Publisher: Springer Science & Business Media
ISBN: 3662054299
Size: 51.62 MB
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Digital Television closely examines all present-day TV transmission methods. These include MPEG, DVB, ATSC and ISDB-T. DVD is also discussed. The text covers these subjects in a practical-minded manner. Although mathematical formulations are used, they are in most cases only utilized to supplement the text. The book also contains chapters dealing with basic concepts such as digital modulation or transformations into the frequency domain. A major emphasis is placed on the measuring techniques used on these various digital TV signals. Practical examples and hints concerning measurement are provided. The book starts with analog TV base and signal, continues with MPEG-2 data stream, digital video, and digital audio, and then moves on to compression methods. After an excursion into the digital modulation methods, all the mentioned transmission methods are discussed in detail.

Digital Television And Its Status

Author: Paul S. Eatherson
Publisher: Nova Publishers
ISBN: 9781600212239
Size: 76.88 MB
Format: PDF
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Digital television (DTV) is a new type of broadcasting technology that will transform television as we now know it. DTV technology will allow broadcasters to offer television with movie-quality picture and CD-quality sound, along with a variety of other enhancements. DTV technology can also be used to transmit large amounts of other data into the home, which may be accessible by using one's computer or television set. DTV enables broadcasters to offer television with movie-quality picture and sound. It also offers greater multicasting and interactive capabilities. This book explores the many enhancing features, legal policies and reasons why consumers are now switching to digital television.

Interactive Tv Technology And Markets

Author: Hari Om Srivastava
Publisher: Artech House
ISBN: 9781580535489
Size: 27.40 MB
Format: PDF
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This forward-looking book focuses on ITV, and illustrates how it's changing the face of TV broadcasting. It provides you with important technical, strategic and creative expertise you need to assist you in the development of interactive systems, and your assessment of their future business potential. Learn how this new aesthetic, interactivity, has given rise to the development of unique design practices and embedding of extended codes and syntax in the programs, and how Bandwidth limitations associated with analog TV signals are eliminated, as cable, satellite and terrestrial TV network operators switch to Digital Bandwidth, providing more interactive content, globally. Examples of content creation, show how ITV programming enhances the educational and entertainment value of programs, and how viewers are encouraged to order online goods and services featured in the programming.

Television Goes Digital

Author: Darcy Gerbarg
Publisher: Springer Science & Business Media
ISBN: 0387799788
Size: 60.59 MB
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Television has become a ubiquitous part of our lives, and yet its impact continues to evolve at an extraordinary pace. The evolution of television from analog to digital technology has been underway for more than half a century. Today's digital technology is enabling a myriad of new entertainment possibilities. From jumbotrons in cyberspace to multi-dimensional viewing experiences, digital technology is changing television. Consequently, new advertising metrics that reflect the new viewer habits are emerging. The ability to capture a viewer's interactions changes the advertising proposition. Telephone and wireless companies are challenging the traditional mass media providers - broadcasters, cable and satellite companies - and they’re all finding ways to deliver TV programming, video content and Internet offerings to large and small screens in the home and on the go. This volume showcases insights from industry insiders and researchers from a variety of disciplines. It explores the economic, cultural, technical, and policy implications of digital television, addressing such questions as: How will content be monetized in the future? What programming opportunities become possible with the advent of going digital? Will content still be king or will the conduits gain the upper hand? This book analyzes the digital television evolution: its impacts on the economics of the TV industry, its significance for content creation from Hollywood blockbusters to You Tube, the changing role of the consumer, and what's coming next to a theatre near you.

Digital Broadcasting

Author: Jo Pierson
Publisher: Bloomsbury Publishing
ISBN: 147251727X
Size: 55.21 MB
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Digital Broadcasting presents an introduction to how the classic notion of 'broadcasting' has evolved and is being reinterpreted in an age of digitization and convergence. The book argues that 'digital broadcasting' is not a contradiction in terms, but-on the contrary-both terms presuppose and need each other. Drawing upon an interdisciplinary and international field of research and theory, it looks at current developments in television and radio broadcasting on the level of regulation and policy, industries and economics, production and content, and audience and consumption practices.