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Business Research Methods

Author: Donald Cooper
Publisher: McGraw-Hill Higher Education
ISBN: 0077774434
Size: 45.63 MB
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The Twelfth Edition of Business Research Methods reflects a thoughtful revision of a market standard. Students and professors will find thorough, current coverage of all business research topics presented with a balance of theory and practical application. The authors use managerial decision-making as the theme of Business Research Methods and they provide the content and structure to ensure students' grasp of the business research function. This textbook also encourages and supports the completion of an in-depth business research project, if desired, by the professor.

Business Research Methods

Author: Donald R. Cooper
Publisher: Irwin Professional Pub
ISBN: 9780072819793
Size: 58.52 MB
Format: PDF
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Cooper and Schindler’s Business Research Methods, 8e offers students and instructors thorough coverage of business research topics backed by solid theory. The authors are successful marketing research consultants and that is evident in the rich and realistic case studies found in the text. Managerial decision making is the underlying theme, topics and applications are presented and organized in a manner that allow students to thoroughly understand business research topics and functions. Consequently, the structure of the text encourages and supports completion of an in-depth business research project during the semester.r.r.

Business Research

Author: Donald R. Cooper
Publisher: SAGE Publications
ISBN: 1544307810
Size: 15.40 MB
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Business Research: A Guide to Planning, Conducting and Reporting Your Study bridges the academic foundation and the practical application of research methodology through an in-depth and insightful tour of the research process—exploring, planning, creating, conducting, collecting, analyzing, and reporting. The text weaves together timeless principles, emerging ideas, contemporary examples and modern tools in a narrative that is both authoritative and supportive. Integrating a unique Roadmap framework throughout, Business Research navigates students from the start of their initial inquiry to their final stop in reporting their findings, building their confidence as they move point-to-point in their journey. Written with exceptional clarity and focus, Donald Cooper has created a guide to research that will be valuable to students in their academic pursuits as well as their professional careers.

Public Health Research Methods For Partnerships And Practice

Author: Melody S. Goodman
Publisher: CRC Press
ISBN: 1351651773
Size: 19.64 MB
Format: PDF, ePub
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Translating research into practice involves creating interventions that are relevant to improving the lives of a target population. Community engaged research has emerged as an evidence-based approach to better address the complex issues that affect the health of marginalized populations. Written by leading community-engaged researchers across disciplines, each chapter covers a different topic with comprehensive guides for start-to-finish planning and execution. The book provides a training curriculum that supports a common vision among stakeholders as well as a survey of methods based on core MPH curriculum. Practical appendices and homework samples can be found online. Public Health Research Methods for Partnerships and Practice will appeal to researchers and practitioners in community or government sectors interested in conducting community-engaged work.

Enhancing Business Stability Through Collaboration

Author: Ari Kuncoro
Publisher: CRC Press
ISBN: 1351677039
Size: 14.59 MB
Format: PDF
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Business practices in emerging markets are constantly challenged by the dynamic environments that involve stakeholders. This increases the interconnectedness and collaboration as well as spillover effect among business agents, that may increase or hold back economic stability. This phenomenon is captured in this proceedings volume, a collection of selected papers of the 10th ICBMR 2016 Conference, held October 25—27, 2016 in Lombok, Indonesia. This ICBMR’s theme was Enhancing Business Stability through Collaboration, and the contributions discuss theories, conceptual frameworks and empirical evidence of current issues in the areas of Business, Management, Finance, Accounting, Economics, Islamic Economics, and competitiveness. All topics include aspects of multidisciplinarity and complexity of safety in research and education.

Modernizing The Academic Teaching And Research Environment

Author: Jorge Marx Gómez
Publisher: Springer
ISBN: 331974173X
Size: 37.55 MB
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This book constitutes a valuable manual for young and seasoned business researchers alike, and provides a comprehensive summary for the whole research journey. It is a must-read for all researchers who need to understand the basics of business research, from identifying research topics, to planning and organizing the research process, and selecting the most appropriate methodology for the topic at hand. This book also provides insights on how to avoid common pitfalls in business research and outlines the research skills needed to write a fine piece of research. In order to capture the innovative element of research, the book also highlights methods for thinking outside the box. It also stresses the importance of respecting ethics while conducting business research. Lastly, it presents important cases and provides hands-on training for preparing survey tools. Readers looking to master business research won’t want to miss out on this unique and insightful book.

Berflieger

Author: Malcolm Gladwell
Publisher: Campus Verlag
ISBN: 3593405016
Size: 30.43 MB
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Malcolm Gladwell, Bestsellerautor und Star des amerikanischen Buchmarkts, hat die wahren Ursachen des Erfolgs untersucht und darüber ein lehrreiches, faszinierendes Buch geschrieben. Es steckt voller Geschichten und Beispiele, die zeigen, dass auch außergewöhnlicher Erfolg selten etwas mit individuellen Eigenschaften zu tun hat, sondern mit Gegebenheiten, die es dem einen leicht und dem anderen unmöglich machen, erfolgreich zu sein. Die Frage ist nicht, wie jemand ist, sondern woher er kommt: Welche Bedingungen haben diesen Menschen hervorgebracht? Auf seiner anregenden intellektuellen Erkundung der Welt der Überflieger erklärt Gladwell unter anderem das Geheimnis der Softwaremilliardäre, wie man ein herausragender Fußballer wird, warum Asiaten so gut in Mathe sind und was die Beatles zur größten Band aller Zeiten machte.