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Business Research Methods

Author: Donald Cooper
Publisher: McGraw-Hill Higher Education
ISBN: 0077774434
Size: 55.53 MB
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The Twelfth Edition of Business Research Methods reflects a thoughtful revision of a market standard. Students and professors will find thorough, current coverage of all business research topics presented with a balance of theory and practical application. The authors use managerial decision-making as the theme of Business Research Methods and they provide the content and structure to ensure students' grasp of the business research function. This textbook also encourages and supports the completion of an in-depth business research project, if desired, by the professor.

Business Research Methods

Author: Donald R. Cooper
Publisher: Irwin/McGraw-Hill
ISBN:
Size: 46.96 MB
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part I Introduction to Business Research 1 Research in Business 2 Thinking Like a Researcher 3 The Research Process 4 Business Research Requests and Proposals Appendix 4a: Covering Kids RFP 5 Ethics in Business Research part II The Design of Research 6 Research Design: An Overview 7 Secondary.

Business Research Methods

Author: Alan Bryman
Publisher: Oxford University Press, USA
ISBN: 0199668647
Size: 18.43 MB
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A complete introduction to doing business research, Business Research Methods is the ideal guide for students embarking on a research project. Together with real students and supervisors, the authors draw on their own extensive experience to give readers tips for success and provide advice to help them avoid common mistakes. Developed specifically with business and management students in mind, this bestselling textbook explores the nature and purpose of business research and the issues it entails, while also providing students with practical advice on carrying out their research. In addition to a broad range of relevant case studies, the book features a substantial discussion of ethics, a chapter on internet research methods, and a strong emphasis on practical content such as planning a project and writing it up. With a new chapter on the nature of business research that explains why an understanding of research methods is so important to the broader study of business and management, and a new chapter on sampling in qualitative research, Business Research Methods remains the book of choice to help you build a full understanding of the subject.New to this editionA new introductory chapter on the nature of business research explains to students the relevance and importance of studying research methods, while also considering the 'messiness' of business research by giving guidance to students on how to proceed if things do not go to plan.A new chapter on sampling in qualitative research complements the existing chapter on sampling in quantitative research, providing full coverage of this important topic.New material on the use of technology in research, including the use of Skype for interviewing and work blogs as sources of data, keeps the book fully up-to-date with the latest trends in research methods.New coverage of shadowing in organizations, experience and event sampling, thematic analysis, and global and multi-site ethnography.Increased coverage of writing for academic audiences and mixed-methods research.Fully updated to include coverage of SPSS 22.

Business Research

Author: Jill Collis
Publisher: Macmillan International Higher Education
ISBN: 1137037482
Size: 74.39 MB
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A practical, concise, straightforward guide. Covering the entire process from reviewing the literature to writing up results, it has balanced coverage of quantitative and qualitative methods and a popular troubleshooting section. It provides all the tools needed to embark on and complete successful research, underpinned by academic rigour.

Business Research Methods

Author: Donald Cooper
Publisher: McGraw-Hill Education
ISBN: 9780073521503
Size: 50.13 MB
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View: 6184
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The Twelfth Edition of Business Research Methods reflects a thoughtful revision of a market standard. Students and professors will find thorough, current coverage of all business research topics presented with a balance of theory and practical application. The authors use managerial decision-making as the theme of Business Research Methods and they provide the content and structure to ensure students' grasp of the business research function. This textbook also encourages and supports the completion of an in-depth business research project, if desired, by the professor.

Business Research Projects

Author: A. D. Jankowicz
Publisher: Springer
ISBN: 1489933867
Size: 45.22 MB
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about management research, has developed and made a more prominent appearance in the relevant literature. Both the Academy of Management Review and Management Education and Development have devoted complete special issues to these topics in their impact on theory-building and research: see section 6.5. While the latter journal continues, its editorial team have decamped to set up a new periodical, Management Learning, which emphasizes current thinking about management research. This -the 'New Paradigm', postmodern analysis, call it what you will-is an epistemology whose relevance I argued in my first edition and continue to emphasize in Chapter 6 of the present. The appreciation of qualitative approaches to the understanding of organizational life has increased during the last four years, approaches seen as complementary to quantitative analysis by many, a substitute by some. The appearance of the second edition of Miles and Huberman (1994) indicates the growing importance attached to qualitative analysis by many management researchers, and I have mentioned some of the techniques they advocate at relevant points in Part Three of this book, without attempting, or indeed being able, to replicate their magnificent work. Discourse analysis, biography and hermeneutic analysis are among the recent approaches to which pointers are provided in Part Three. Similarly, the value of arguing a case, rather than testing a thesis, has been emphasized for some forms of Diploma and MBA work: see section 6.4.

Business Research Methods

Author: William G. Zikmund
Publisher: Cengage Learning
ISBN: 1285401182
Size: 76.33 MB
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This best-selling text continues in its ninth edition to provide the most current and comprehensive coverage of business research. Its student-friendly design contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. BUSINESS RESEARCH METHODS, 9E, is the ideal text for undergraduate and first year MBA courses in marketing, management, or quantitative studies. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Business Research Methods

Author: Anthony James Veal
Publisher:
ISBN: 9781741032536
Size: 26.84 MB
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The ability to gather, analyse, evaluate, present and utilise information is an essential competency for the modern manager and is the essence of business research. Written in an easy-to-read style, Business Research Methods: a managerial approach 2e assumes the reader has no prior research or statistics knowledge. The text provides a broad overview of a range of contemporary business research methods, from critical interpretive perspectives through questionnaire survey methods and observation, to experimental methodologies, whilst striking a balance between differing perspectives and not adopting a favoured approach. The book uses the latest version of software packages, SPSS (v.12) and Nvivo (v.2) to introduce questionnaire data analysis, statistical and analysis and qualitative data analysis. Written in an easy-to-read style, Business Research Methods: a managerial approach 2e assumes the reader has no prior research or statistics knowledge. The text provides a broad overview of a range of contemporary business research methods, from critical interpretive perspectives through questionnaire survey methods and observation, to experimental methodologies, whilst striking a balance between differing perspectives and not adopting a favoured approach. The book uses the latest version of software packages, SPSS (v.12) and Nvivo (v.2) to introduce questionnaire data analysis, statistical and analysis and qualitative data analysis. About the Author A. J. (Tony) Veal is Adjunct Professor in the Faculty of Business at the University of Technology, Sydney, and has published widely in the leisure and tourism management in Australia and the UK, with Addison Wesley Longman and Financial Times Publishing.. About the Author A. J. (Tony) Veal is Adjunct Professor in the Faculty of Business at the University of Technology, Sydney, and has published widely in the leisure and tourism management in Australia and the UK, with Addison Wesley Longman and Financial Times Publishing..

Research Methods For The Behavioral And Social Sciences

Author: Bart L. Weathington
Publisher: John Wiley & Sons
ISBN: 1119470072
Size: 45.79 MB
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A comprehensive introduction to research methods and best practices for designing,conducting, interpreting, and reporting findings This text is designed to develop in students a passion for conducting research and an understanding of the practical value of systematic information- gathering and decision-making. It features step-by-step coverage of the research process including research design, statistical considerations, and guidance on writing up and presenting results. Recognized leaders in the field—authors Bart Weathington, Christopher Cunningham, and David Pittenger—present: Introductions to multiple research designs—including single-participant, multi-group, longitudinal, correlational, and experimental designs—accompanied by examples Bibliographic research and methods for appropriate sampling Identifying, developing, and evaluating reliable and valid approaches to measurement The issues and steps common to all single-factor and multifactor studies, as well as single-subject and nonexperimental methods How to summarize research in writing that conforms to the editorial guidelines of the American Psychological Association A comprehensive review of research methods and the statistical concepts that support them, Research Methods for the Behavioral and Social Sciences offers the best techniques for studying behavior and social phenomena.