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Communication And Health

Author: Eileen Berlin Ray
Publisher: Routledge
ISBN: 1136691618
Size: 27.65 MB
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This volume examines this rapidly growing and changing field by applying a unified framework that integrates both interpersonal and mass communication investigations into theoretical and applied issues. Using a systems perspective as the organizational framework, relevant issues in the communication of health care, ranging from micro to macro levels, are discussed. The contributors recognize communication as a major factor affecting health today and therefore go beyond examinations of health communication as simply a dissemination of information regarding diseases, diagnoses, and treatments to show it as a much larger and more complex field with applications to all levels and forms of communication. Communication and Health has as its three main objecties: * providing a comprehensive, detailed, and up to-date picture of health communication * applying an integrated, logical structure to the field * making a clear, strong statement regarding the state of health communication and examining its future prospects The contributors address such issues as provider-patient communication, health care teams, health care organizations, public health campaigns, and health education, and then discuss the factors that affect the processing of health information. Also included are examinations of changes in communication use within interpersonal, small group, and organizational health care contexts as well as the use of mass media and other sources for public health campaigns and for raising public awareness of health issues on a day-to-day basis. Communication and Health fills a void in current literature on this field by serving as both a reference for professionals and researchers and as a textbook for advanced undergraduate and graduate level students in a multitude of courses.

The Routledge Handbook Of Health Communication

Author: Teresa L. Thompson
Publisher: Routledge
ISBN: 1136931678
Size: 20.24 MB
Format: PDF, ePub, Docs
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The Routledge Handbook of Health Communication brings together the current body of scholarly work in health communication. With its expansive scope, it offers an introduction for those new to this area, summarizes work for those already learned in the area, and suggests avenues for future research on the relationships between communicative processes and health/health care delivery. This second edition of the Handbook has been organized to reflect the goals of health communication: understanding to make informed decisions and to promote formal and informal systems of care linked to health and well-being. It emphasizes work in such areas as barriers to disclosure in family conversations and medical interactions, access to popular media and advertising, and individual searches online for information and support to guide decisions and behaviors with health consequences. This edition also adds an overview of methods used in health communication and the unique challenges facing health communication researchers applying traditional methods to efforts to gain reliable and valid evidence about the role of communication for health. It introduces the promise of translational research being conducted by health communication researchers from multiple disciplines to form transdisciplinary theories and teams to increase the well-being of not only humans but the systems of care within their nations. Arguably the most comprehensive scholarly resource available for study in this area, the Routledge Handbook of Health Communication serves an invaluable role and reference for students, researchers, and scholars doing work in health communication.

Routledge Handbook Of Public Communication Of Science And Technology

Author: Massimiano Bucchi
Publisher: Routledge
ISBN: 1135049467
Size: 60.75 MB
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Communicating science and technology is a high priority of many research and policy institutions, a concern of many other private and public bodies, and an established subject of training and education. Over the past few decades, the field has developed and expanded significantly, both in terms of professional practice and in terms of research and reflection. The Routledge Handbook of Public Communication of Science and Technology provides a state-of-the-art review of this fast-growing and increasingly important area, through an examination of the research on the main actors, issues, and arenas involved. In this brand-new revised edition, the book brings the reviews up-to-date and deepens the analysis. As well as substantial reworking of many chapters, it gives more attention to digital media and the global aspects of science communication, with the inclusion of four new chapters. Several new contributors are added to leading mass-communication scholars, sociologists, public-relations practitioners, science writers, and others featured herein. With key questions for further discussion highlighted in each chapter, the handbook is a student-friendly resource and its scope and expert contributors mean it is also ideal for both practitioners and professionals working in the field. Combining the perspectives of different disciplines and of different geographical and cultural contexts, this original text provides an interdisciplinary and global approach to the public communication of science and technology. It is a valuable resource for students, researchers, educators, and professionals in media and journalism, sociology, the history of science, and science and technology.

Health Communication

Author: Nancy Grant Harrington
Publisher: Routledge
ISBN: 1134063636
Size: 75.56 MB
Format: PDF, ePub
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Health Communication provides coverage of the major areas of interest in the field of health communication, including interpersonal, organizational, and health media. It takes an in-depth approach to health communication research by analyzing and critically evaluating research conducted across multiple paradigmatic perspectives. This edited textbook includes chapters covering such topics as: interpersonal health communication issues, challenges, and complexities in health communication, communication aspects of health behaviors and conditions, organizational issues in health communication, and media and eHealth research. Chapters have been contributed by noted researchers and educators in health communication and represent the current state of the field. They offer pedagogical features that will prove useful to students and instructors of health communication, such as sidebars, summary boxes, suggestions for in-class activities, discussion questions, and lists of additional resources. A companion website provides online resources for use with this text, including: For students: Test questions Downloadable flash cards Exam study guides For instructors: PowerPoint slides Sample syllabi Sample assignments Developed for use in upper-level health communication courses, this text represents the breadth and depth of health communication theory and research as it exists today.

Digital Health

Author: Barrie Gunter
Publisher: Routledge
ISBN: 1135607559
Size: 10.99 MB
Format: PDF
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This book is concerned with the provision of health information remotely via the latest communications technologies. The rapidly aging population has led governments to seek more effective methods of maintaining high standards of public health through the cultivation of healthy living, as well as improved and more efficiently delivered health advice and diagnostic services. Experiments with remote provision of health information and transactional services have been piloted to assess in this context the efficacy of new communications technologies, such as personal computers linked to the Internet, interactive digital television in the home, and electronically networked touch-screen kiosks in public locations. Such developments represent part of a wider agenda--through electronic government--to cultivate more dynamic democracies and involve citizens of a time of growing political alienation. The impact of such developments can only properly be established through systematic empirical research. This book examines what has been learned from research-based evaluations of digital health projects. It draws upon research from different parts of the world and offers an up-to-date review of the literature in this field. It also presents a detailed account of recent research carried out in Britain on the effectiveness of government-sponsored pilot health information, advice and transactional services provided via kiosks, the Internet, and interactive digital television. It considers the effectiveness of these communications technologies in relation to a range of distinct applications, their use by the public and perceived usefulness and authority, and the potential of remote health delivery to support or supplant more traditional and direct forms of health diagnosis and treatment. The book will be of interest to those involved in the academic study of digital media developments, e-government and remote health, as well as to policy-makers and practitioners working in these rapidly growing fields of endeavor.

Applied Communication Theory And Research

Author: Dan O'Hair
Publisher: Psychology Press
ISBN: 9780805809152
Size: 15.57 MB
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This volume provides a comprehensive examination of the applications of communication inquiry to the solution of relevant social issues. Nationally recognized experts from a wide range of subject areas discuss ways in which communication research has been used to address social problems and identify direction for future applied communication inquiry.

Health Promotion And Interactive Technology

Author: Richard L. Street
Publisher: Routledge
ISBN: 1136686223
Size: 33.10 MB
Format: PDF, Docs
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This book's purpose is to offer various perspectives relating to the development, effectiveness, and implementation of interactive computing technology for health promotion--programs and interventions aimed at improving various health-related outcomes such as involvement in care, quality of life, adherence, disease management, healthy lifestyle, and more. Its coverage includes: *conceptual foundations for examining how characteristics of media, messages, and users relate to one another and how interactive media can effectively and appropriately promote health outcomes; *examinations of the development, utilization, and evaluation of specific computer applications for health promotion featuring discussions of the theoretical rationale for the program, the targeted audience, research on the program's effectiveness, and implications for future program development; and *analyses of critical issues such as potential benefits and limitations of technology on the delivery of care, institutional obstacles to the adoption of computing technology, and prospects for integrating information technology into the health system.

Essential Communication Skills For Nursing And Midwifery E Book

Author: Philippa Sully
Publisher: Elsevier Health Sciences
ISBN: 0702044385
Size: 26.70 MB
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Effective communication skills are crucial in all aspects of nursing and midwifery practice - this book will enable readers to communicate effectively and with confidence in their professional practice. It focuses on the communication skills needed for the development of effective professional and therapeutic relationships. It is a 'how to do it' book that relates the theory of effective and ethical communication to the practice of nursing and midwifery and provides a framework for developing communication skills to meet a variety of situations.

Marketing Health Care Into The Twenty First Century

Author: William Winston
Publisher: Routledge
ISBN: 1317740270
Size: 25.20 MB
Format: PDF, Mobi
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Marketing Health Care Into the Twenty-First Century explores recent and anticipated changes and trends--legislative, economic, organizational, clinical, and operational--from a strategic marketing perspective. Author Alan K. Vitberg, a respected consultant in health care marketing, takes an unabashedly strong, direct, and aggressive perspective on these trends, maintaining that a state of war exists in the health care industry--a war that will only increase in fervor and intensity as organizations fight for survival and their share of hundreds of billions of dollars spent in America on health care. According to Marketing Health Care Into the Twenty-First Century, those payers and providers who understand that they’re fighting a war and act accordingly stand the best chance of short term survival and long term prosperity. Those who bury their heads in the sand, awaiting the storm of war to blow over, will find themselves prisoners of their inactivity. Marketing Health Care Into the Twenty-First Century succinctly captures and explores issues and trends affecting participants in the battle for consumers’health care dollars, including: the growth of managed care; emerging health care systems; formation of provider networks and other organizational structures; the relationship between risk and product, target market, and organizational options; the emerging clout of primary care; mergers and acquisitions; and shifts in health care dollar flow. Marketing Health Care Into the Twenty-First Century is also one of the first books in the market examining changes being made to Medicare and Medicaid programs and their strategic and tactical implications for health care industry participants. In order to take advantage of these changes and trends, Vitberg moves from the conceptual to the practical by defining and delivering insights into the concept of competitive innovation and its relationship to competitive advantage--hearing, listening, and responding to the voice of the market through meaning brand identification, product differentiation, and intrusive marketing communications that motivate customers to a preferential purchase decision. Anyone in the health care industry--marketing, planning, and development professionals with hospitals, HMOs, PPOs, networks/alliances, insurance companies, and medical groups--is among those who will find Marketing Health Care Into the Twenty-First Century a valuable resource for embracing strategic marketing now and in the near future. The book also serves as informative, stimulating reading for professors and students in graduate level health care administration courses.