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Author: Steven H. Murdock
Publisher: Routledge
ISBN: 1317261364
Size: 33.33 MB
Format: PDF, Mobi
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Demographics has become a critical dimension of the work of many journalists, business professionals, and government analysts and managers. Yet those who are not professional demographers often find locating and effectively using demographics difficult. Written by leading authorities, Demographics provides a single-volume resource that is readily understandable by everyone. It describes and demonstrates how students and working professionals can obtain, use, and communicate demographic information effectively. Consisting of ten chapters organized into four sections on basic demographic concepts, definitions, and methods, this book includes sources of demographic and economic data as well as explanations and examples of how to effectively and accurately use them.

Applied Demography In The 21st Century

Author: Steve H. Murdock
Publisher: Springer Science & Business Media
ISBN: 9781402083297
Size: 45.12 MB
Format: PDF, Kindle
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The topic of Applied Demography is clearly evolving as its practitioners become involved in the emerging trends of the Twenty-First Century. This book derived from the first post-2000 national conference on Applied Demography, held in San Antonio, Texas, January 7-9, 2007, at The University of Texas. The conference presented a unique opportunity and this resulting work provides a cross-sectional view of Applied Demography and an evaluation of its likely future.

Running The Numbers A Practical Guide To Regional Economic And Social Analysis 2014

Author: John Quinterno
Publisher: Routledge
ISBN: 1317460677
Size: 11.46 MB
Format: PDF, Mobi
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Through use of practical examples and a plainspoken narrative style that minimises the use of maths, this book demystifies data concepts, sources, and methods for public service professionals interested in understanding economic and social issues at the regional level. By blending elements of a general interest book, a textbook, and a reference book, it equips civic leaders, public administrators, urban planners, nonprofit executives, philanthropists, journalists, and graduate students in various public affairs disciplines to wield social and economic data for the benefit of their communities. While numerous books about quantitative research exist, few focus specifically on the public sector. Running the Numbers, in contrast, explores a wide array of topics of regional importance, including economic output, demographics, business structure, labour markets, and income, among many others. To that end, the book stresses practical applications, minimises the use of maths, and employs extended, chapter-length examples that demonstrate how analytical tools can illuminate the social and economic workings of actual American regions.

International Handbook Of Rural Demography

Author: László J. Kulcsár
Publisher: Springer Science & Business Media
ISBN: 9400718411
Size: 17.88 MB
Format: PDF, ePub
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This is the third in an essential series of Springer handbooks that explore key aspects of the nexus between demography and social science. With an inclusive international perspective, and founded on the principles of social demography, this handbook shows how the rural population, which recently dropped below 50 per cent of the world total, remains a vital segment of society living in proximity to much-needed developmental and amenity resources. The rich diversity of rural areas shapes the capacity of resident communities to address far-reaching social, environmental and economic challenges. Some will survive, become sustainable and even thrive, while others will suffer rapid depopulation. This handbook demonstrates how these future development trajectories will vary according to local characteristics including, but not limited to, population composition. The growing complexity of rural society is in part a product of significant international variations in population trends, making this comparative and comprehensive study of rural demography all the more relevant. Collating the latest research on international rural demography, the handbook will be an invaluable aid to policy makers as they try to understand how demographic dynamics depend on the economic, social and environmental characteristics of rural areas. It will also aid researchers assessing the unique factors at play in the rural context and endeavoring to produce meaningful results that will advance policy and scholarship. Finally, the handbook is an ideal text for graduate students in a spread of disciplines from sociology to international development.

The Marketer S Guide To Media Vehicles Methods And Options

Author: Ann Grossman
Publisher: Praeger Pub Text
Size: 43.68 MB
Format: PDF
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This is an unusually practical hands-on reference source written for marketing, advertising, and promotion professionals to use in conjunction with their daily work. Designed as a convenient desk-top manual, this is an informative guide to the use of media vehicles. Grossman covers the traditional broadcast, print, and out-of-home media formats and sales promotions as well as the increasingly used methods of direct marketing and telemarketing.