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Don T Keep Me A Secret Proven Tactics To Get Referrals And Introductions

Author: Bill Cates
Publisher: McGraw Hill Professional
ISBN: 0071595465
Size: 65.48 MB
Format: PDF, Docs
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Create an Army of Advocates for You and Your Business Word-of-mouth, person-to-person connections matter more to your success than all the hard-sell strategies in the world. This ingenious self-marketing guide by America's #1 “Referral Guru” reveals surefire secrets that will help you to identify, and successfully meet, hundreds of high-quality referrals. Without spending a dime, you can shorten your sales cycle, increase your profits, and expand your network of friends and contacts--by giving them something to talk about. You will discover The 7 Deadly Referral Mistakes and How to Avoid Them 12 Ways to Get Great Prospects Calling You 10 Social Prospecting Ideas That Generate Referrals 6 Tactics for Stronger Introductions PLUS the 4-Point VIPS MethodTM for Asking for Referrals Whether you're a small business owner, self-employed worker, or company salesperson, referrals are the most inexpensive and effective way to drum up business. With Cates' techniques, you can establish a real name for yourself by making more connections, and more money, than you ever thought possible. “I dare you to read this book and not come away with a dozen or more ideas you can put to use immediately.” -Gerhard Gschwandtner, publisher, Selling Power magazine

Get More Referrals Now The Four Cornerstones That Turn Business Relationships Into Gold

Author: Bill Cates
Publisher: McGraw Hill Professional
ISBN: 9780071458412
Size: 12.17 MB
Format: PDF
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Sales legend Bill Cates uses his experience and expert knowledge to show sales professionals how to work smarter (not harder) by employing "The Four Cornerstones of Referrals" --relationship building and customer service, creating referral alliances and networks, prospecting, and targeting niche markets. Using Cates's easy-to-master referral-based selling techniques, readers: Work less and earn more by getting existing customers to work for them generating high-quality referrals Turn every business contact into a relationship and every relationship into a sales success story

Beyond Referrals How To Use The Perpetual Revenue System To Convert Referrals Into High Value Clients

Author: Bill Cates
Publisher: McGraw Hill Professional
ISBN: 0071791671
Size: 31.27 MB
Format: PDF, ePub, Mobi
View: 1919
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More Introductions! More Appointments! More Clients! You face four hurdles to gaining new clients: finding enough of the right prospects, getting their attention, making the sale, and multiplying your clients through referrals. While referrals are important, they're not the endgame. Beyond Referrals helps you turn referrals into introductions, appointments, and sales--showing you how to turn referrals into introductions to the prospects who are eager to hear from you. Then, you'll learn proven ways to convert a high percentage of prospects into high-value clients. "Bill's referral system is being used throughout our company because the results are undeniable. He has truly revolutionized the way our advisors are acquiring new clients through referrals. This book will turbocharge your client acquisition!" -- JOE JORDAN, Senior Vice President, MetLife "Beyond Referrals is a gold mine of value-based, profit-creating information. Utilizing Bill's Perpetual Revenue System, we learn that obtaining the referral is only the first step in an ongoing and very profitable cycle." -- BOB BURG, coauthor of The Go-Giver and author of Endless Referrals "Beyond Referrals explains how to avoid leaving money on the table from what I call the 'second sale.' You can read this book and double your business, or you can merely work twice as hard. That's not much of a choice." -- ALAN WEISS, PhD, author of Million Dollar Consulting and Million Dollar Referrals This is the ultimate blueprint for converting referrals into clients." -- Ivan Misner, PhD, New York Times bestselling author and founder of BNI

The Accidental Sales Manager

Author: Chris Lytle
Publisher: John Wiley & Sons
ISBN: 1118063937
Size: 26.79 MB
Format: PDF, Docs
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Key skills to make sales managers better developers ofsalespeople Get out of the firefighting business and into the business ofdeveloping the people who develop your profits. Successfulsalespeople rightfully become sales managers because of superiorsales records. Yet too often these sales stars get stuck doingtheir old sales job while also trying to juggle their manager role,and too often companies neglect to train their sales managers howto excel as managers. That's the "sales management trap," and it'sexactly what The Accidental Sales Manager addresses and solves. Full of helpful steps you can apply immediately?whether you'retraining a sales manager, or are one yourself?this practical guidereveals step-by-step methods sales managers can use to both learntheir jobs and lead their teams. Get tactics to stop burning time and exhausting yourself, whiletaking effective actions to use time better as a leader Discover how to integrate learning into leading and make salesmeetings an active conversation on what works and what doesn't Author has a previous bestseller, The AccidentalSalesperson Don't get caught in the "sales management trap" or, if you're init, get the tools you need to escape it. Get The Accidental SalesManager and lead your team to do what you do best: make sales,drive profits, and get winning results.

Creating A Million Dollar A Year Sales Income

Author: Paul M. McCord
Publisher: John Wiley & Sons
ISBN: 0470069953
Size: 21.14 MB
Format: PDF
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In Creating a Million-Dollar-a-Year Sales Income, Paul McCord sets out a detailed, yet flexible course of action that has been proven to generate referrals in virtually any sales system or environment and in any industry. This easy-to-read reference guide features compelling real-world examples of common mistakes and solutions that will transform lost opportunities into real prospects. Create the referral base that guarantees success!

Social Media Is Not Enough

Author: Mark Vincent
Publisher: BookBaby
ISBN: 0994354517
Size: 61.89 MB
Format: PDF, Kindle
View: 393
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Dozens of books have been written about marketing professional services. Most focus on the advertising and promotion of the firm, based on an assumption that marketing resources are already in place; other books present professional services marketing as a client-acquisition process with a misplaced focus on the ‘selling’ task. Our focus is to help you, the individual practitioner, develop those personal skills that will enhance your profile within the profession, and among your prospects and clients. All the activities we suggest relate to the skill set and personal qualities that every practitioner needs in order to secure more prospects and win more clients. We are confident that, irrespective of your profession, the ideas in this book will equip you with the skills to expand your client base and, most importantly, boost your revenue stream.


Author: Frank Maselli
Publisher: The Frank Maselli Company
ISBN: 1599711826
Size: 16.30 MB
Format: PDF, ePub, Docs
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No More Cold Calling Tm

Author: Joanne S. Black
Publisher: Business Plus
ISBN: 0446562173
Size: 12.87 MB
Format: PDF, ePub, Mobi
View: 3836
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Cold calling is one of the most awkward -- and unsuccessful -- ways to obtain clients in business. Now Joanne S. Black shares her proven 5-step Referral Selling system, so no businessperson ever has to make a cold call again. In this unique and practical guide, Black offers a tutorial on how to differentiate your business from your competitors, make favorable impressions on current clients so they'll refer their acquaintances, and set a "hook" that will leave them wanting more. NO MORE COLD CALLING provides selling scripts, presentation techniques, troubleshooting advice, and a host of helpful insights to increase any sales force's productivity.

The Referral Engine

Author: John Jantsch
Publisher: Penguin
ISBN: 9781101429518
Size: 49.12 MB
Format: PDF
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The small business guru behind Duct Tape Marketing shares his most valuable lesson: how to get your customers to do your best marketing for you. The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company. Most business owners believe that whether customers refer them is entirely out of their hands. But science shows that people can't help recommending products and services to their friends-it's an instinct wired deep in the brain. And smart businesses can tap into that hardwired desire. Marketing expert John Jantsch offers practical techniques for harnessing the power of referrals to ensure a steady flow of new customers. Keep those customers happy, and they will refer your business to even more customers. Some of Jantsch's strategies include: -Talk with your customers, not at them. Thanks to social networking sites, companies of any size have the opportunity to engage with their customers on their home turf as never before-but the key is listening. -The sales team is the most important part of your marketing team. Salespeople are the company's main link to customers, who are the main source of referrals. Getting them on board with your referral strategy is critical. -Educate your customers. Referrals are only helpful if they're given to the right people. Educate your customers about whom they should be talking to. The secret to generating referrals lies in understanding the "Customer Referral Cycle"-the way customers refer others to your company who, in turn, generate even more referrals. Businesses can ensure a healthy referral cycle by moving customers and prospects along the path of Know, Like, Trust, Try, Buy, Repeat, and Refer. If everyone in an organization keeps this sequence in mind, Jantsch argues, your business will generate referrals like a well-oiled machine. This practical, smart, and original guide is essential reading for any company looking to grow without a fat marketing budget.