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From Assets To Profits

Author: Bruce Berman
Publisher: John Wiley & Sons
ISBN: 0470450495
Size: 45.42 MB
Format: PDF
View: 1958
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Edited by IP communications expert Bruce Berman, and with contributions from the top names in IP management, investment and consulting, From Assets to Profits: Competing for IP Value and Return provides a real-world look at patents, copyrights, and trademarks, how intellectual property assets work and the subtle and not-so-subtle ways in which they are used for competitive advantage. Authoritative and insightful, From Assets to Profits reveals the most relevant ways to generate return on innovation, with advice and essential guidance from battle tested IP pros.

From Assets To Profits

Author: Bruce Berman
Publisher: John Wiley and Sons
ISBN: 9780470225387
Size: 35.50 MB
Format: PDF, Kindle
View: 3418
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Industry-leading managers and investors show how to incorporate the best intellectual property rights into the latest business models. The information age is opening new doors. Intellectual property rights such as patents, copyrights, and trademarks are among companies' most valuable assets. Today, managers, executives, and investors must understand the fundamentals of IP to be in a position to make informed business decisions. Edited by industry expert Bruce Berman and with contributions from the top names in IP management, investment, and consulting, From Assets to Profits provides a detailed look at how intellectual property assets work and what professionals need to know about them to succeed in today's competitive business environment. From Assets to Profits, explores how recent developments are forcing businesses to reexamine their approach to innovation and performance, and explains how to recognize IP assets and deploy them for the best return.

Successful Technology Licensing

Author: World Intellectual Property Organization
Publisher: WIPO
ISBN: 9280526332
Size: 11.12 MB
Format: PDF, ePub, Mobi
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This Successful Technology Licensing (STL) Manual was developed as a response to requests for a user-friendly manual aimed primarily at an audience of businesspersons, technology managers and scientists who are dealing with licensing in the course of their work. Licensing occurs in the context of various business and collaboration relations, such as mergers and acquisitions, joint ventures, research collaboration agreements, joint research and development arrangements, etc.

From Ideas To Assets

Author: Bruce Berman
Publisher: John Wiley & Sons
ISBN: 0471233447
Size: 26.38 MB
Format: PDF, Kindle
View: 1024
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In the information age, intellectual property rights such as patents, copyrights, and trademarks are among companies' most valuable assets. Today, managers and investors in a wide variety of industries need to understand the fundamentals of intellectual property rights in order to make informed decisions about the companies they run and the investments they hold. From Ideas to Assets provides a detailed overview of what intellectual property assets are and how they work - and what you need to know about them to succeed today's competitive business environment. It offers techniques for valuing intellectual property and discusses ways to help you maximize returns and discern performance variables. The 25 expert contributors to this volume approach the subject from the varied perspectives of shareholders, managers, analysts, accountants, advisors, and other professionals. Original tables, graphs, and statistics related to intellectual property returns and performance indices are included to clarify important legal and accounting concepts. This easy-to-read guide covers strategies for businesses in various industries, including the financial and manufacturing sectors. This is not a textbook or a stock-picking manual. From Ideas to Assets is a focused resource that provides diverse audiences with valuable guidance on the IP basics they need to know.

Intellectual Property Assets In Mergers And Acquisitions

Author: Lanning G. Bryer
Publisher: John Wiley & Sons
ISBN: 0471267791
Size: 37.91 MB
Format: PDF
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An up-to-date and in-depth examination of intellectual property issues in mergers and acquisitions In mergers and acquisitions, intellectual property assets can be especially difficult to accurately value, most notably in rapidly evolving high-tech industries. Understanding the factors that create value in intellectual property assets, and the part such assets play in both domestic and international mergers, is vitally important to anyone involved in the merger and acquisition process. This book provides an overview of the intellectual property landscape in mergers and acquisitions and thoroughly covers important topics from financial and accounting concerns to due diligence and transfer issues. Bringing together some of the leading economists, valuation experts, lawyers, and accountants in the area of intellectual property, this helpful guide acts as an advisor to business professionals and their counsel who need answers for intellectual property questions. The valuation methods presented here are simple and don't require a background in finance. Whether you're a manager or executive, an accountant or an appraiser, Intellectual Property Assets in Mergers and Acquisitions offers all the expert help you need to better understand the issues and the risks in intellectual property assets in mergers and acquisitions.

Managing University Intellectual Property In The Public Interest

Author: National Research Council
Publisher: National Academies Press
ISBN: 0309161118
Size: 24.74 MB
Format: PDF
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Thirty years ago federal policy underwent a major change through the Bayh-Dole Act of 1980, which fostered greater uniformity in the way research agencies treat inventions arising from the work they sponsor. Before the Act, if government agencies funded university research, the funding agency retained ownership of the knowledge and technologies that resulted. However, very little federally funded research was actually commercialized. As a result of the Act's passage, patenting and licensing activity from such research has accelerated. Although the system created by the Act has remained stable, it has generated debate about whether it might impede other forms of knowledge transfer. Concerns have also arisen that universities might prioritize commercialization at the expense of their traditional mission to pursue fundamental knowledge--for example, by steering research away from curiosity-driven topics toward applications that could yield financial returns. To address these concerns, the National Research Council convened a committee of experts from universities, industry, foundations, and similar organizations, as well as scholars of the subject, to review experience and evidence of the technology transfer system's effects and to recommend improvements. The present volume summarizes the committee's principal findings and recommendations.

Intellectual Property Strategy

Author: John Palfrey
Publisher: MIT Press
ISBN: 026229799X
Size: 22.26 MB
Format: PDF, Mobi
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Most managers leave intellectual property issues to the legal department, unaware that an organization's intellectual property can help accomplish a range of management goals, from accessing new markets to improving existing products to generating new revenue streams. In this book, intellectual property expert and Harvard Law School professor John Palfrey offers a short briefing on intellectual property strategy for corporate managers and nonprofit administrators. Palfrey argues for strategies that go beyond the traditional highly restrictive "sword and shield" approach, suggesting that flexibility and creativity are essential to a profitable long-term intellectual property strategy -- especially in an era of changing attitudes about media. Intellectual property, writes Palfrey, should be considered a key strategic asset class. Almost every organization has an intellectual property portfolio of some value and therefore the need for an intellectual property strategy. A brand, for example, is an important form of intellectual property, as is any information managed and produced by an organization. Palfrey identifies the essential areas of intellectual property -- patent, copyright, trademark, and trade secret -- and describes strategic approaches to each in a variety of organizational contexts, based on four basic steps. The most innovative organizations employ multiple intellectual property approaches, depending on the situation, asking hard, context-specific questions. By doing so, they achieve both short- and long-term benefits while positioning themselves for success in the global information economy.

Licensing Royalty Rates 2016

Author: Gregory J. Battersby
Publisher: Wolters Kluwer Law & Business
ISBN: 1454857315
Size: 45.48 MB
Format: PDF, Docs
View: 6842
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This valuable reference presents the and“goingand” royalty rate for virtually any product, including over 1,500 products and services in ten lucrative categoriesand—art, celebrity, character and entertainment, collegiate, corporate, designer, event, sports, nonprofit and music. The essential reference for both beginning and more experienced licensing professionals. By Gregory J. Battersby, Charles W. Grimes Knowing the and“goingand” royalty rate for virtually any product is as simple as reaching for the newly published Licensing Royalty Rates, 2016 Edition . Setting a royalty rate too high can scare away potential licensees, while accepting a lower rate can cost licensors hundreds of thousands of dollars. Licensing Royalty Rates, 2016 Edition provides all the information you need to calculate the right rate every time. The data in Licensing Royalty Rates is compiled using information from the U.S. Patent and Trademark Office. After careful review by a blue-ribbon panel of expert licensing consultants uniquely qualified to know what the appropriate rate range is for specific properties in each licensing category, the information is organized into four time-saving sections that give researchers fast access to comprehensive statistical and analytical data: Royalty rate listing alphabetically by licensed product and—provides a detailed alphabetical listing of products and their suggested rate range across all product categories. Royalty rate listing by international trademark classand—lets you quickly identify subtle royalty rate differences between similar products within specific international trademark classes. Checklist of licensed products and servicesand—offers a quick-reference to products with a high potential for licensing. Comprehensive list of licensed products and servicesand—presents a detailed list of all surveyed products and services within a trademark class for preparing intent-to-use trademark applications. This detailed information gives both beginning and more experienced licensing professionals the confidence needed to negotiate the maximum allowable rate regardless of the product, the market and the parameters of the specific deal itself.

Rembrandts In The Attic

Author: Kevin G. Rivette
Publisher: Harvard Business Press
ISBN: 9780875848990
Size: 12.78 MB
Format: PDF, ePub
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FromForbesandFortuneto theWall Street JournalandHarvard Business Review,the pundits are calling it the next corporate strategy challenge: How to use patents and other intellectual property not just as legal tools but as weapons of business competition. WithRembrandts in the Attic, authors Kevin Rivette and David Kline provide the first practical and strategic guide that shows CEOs and other managers how to unlock the enormous financial and competitive power hidden in their patent portfolios. Writing engagingly and citing numerous case studies, the authors warn that firms can no longer ignore the growing power of patents in business competition. The competitive battles once fought for control of markets and raw materials are today increasingly being waged over the exclusive rights to new ideas and innovations. Where once executives may have feared that their competitors might out-market or out-produce them, they must now be concerned that rivals-especially in the booming e-commerce sectors of the Internet-may secure exclusive patent rights to the essential technologies or even to the fundamental business concepts that they need to be in business in the first place. Rembrandts in the Atticlifts the veil of secrecy surrounding the use of patents in business competition today, showing how some of the world's most successful firms-market leaders such as Intel and Microsoft, Lucent and Gillette, IBM, and Priceline.com-have used patents to capture and defend markets, outflank rivals, boost bottom-line revenues and shareholder return, and enhance the commercial success of their enterprises. Rembrandts in the Atticis a superb strategy guide that demonstrates the cross-functional value companies can gain by using patents and the gold mine of competitive intelligence that they contain. The book will enable readers to map out technology trends and convergences, uncover the strategies and capabilities of friends and foes alike, and strengthen the competitive efforts of every functional unit in the enterprise, from R&D and marketing to finance, human resources, and mergers and acquisitions. CEOs will learn how to use the authors' patent-enhanced "Grow-Fix-Sell triage" to help them better allocate corporate resources and build a higher growth portfolio of businesses. R&D managers can employ the authors' "IP-3" strategy to help build category-leading products, amplify the branding and marketing efforts devoted to them, and secure the key "choke points" that sustain their product or service advantage. And business development executives will discover how to use patents as competitive intelligence tools to uncover the most attractive M&A opportunities, strengthen valuation and due diligence efforts, and configure asset sales and transfers to greatest advantage. If patents are the "smart bombs" of tomorrow's business wars, thenRembrandts in the Atticis the definitive guide to deploying them for profit and competitive advantage.