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Glamour In The Skies

Author: Libbie Escolme-Schmidt
Publisher: The History Press
ISBN: 0750952784
Size: 56.93 MB
Format: PDF
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Ex-hostess Libbie Escolme-Schmidt has lovingly compiled many hundreds of memories to present the ultimate history of the British Airways air hostess. Collating a multitude of stories from the forties and fifties through to what is often agreed to be the end of the golden age in 1980, this is an important record of the contribution made by women to airline history. During this period flying evolved from a potentially dangerous adventure to a remarkably safe and comfortable means of international travel, and through it all the air hostesses were there. Their experiences range from administering oxgyen to passengers flying over the Andes to serving French champagne on Concorde, and the anecdotes are full of humour as they cover training, first flights, sexual discrimination and harassment, disasters, passengers, glamorous stopovers and other temptations. This illustrated book presents the changing times in air travel through the eyes of the stewardess and offers the perfect tribute to the girls who walked the skies.

The Golden Age Of Air Travel

Author: Nina Hadaway
Publisher: Bloomsbury Publishing
ISBN: 0747813477
Size: 52.42 MB
Format: PDF, Docs
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For much of the twentieth century travel by air was a luxury available only to the wealthy, and accordingly the airlines – Pan Am, BOAC, TWA, BEA and many others – offered premium services that connected far-flung parts of the world with con trails of glamour. This book looks back at the golden age, from the 1920s to the 1970s, when well-appointed airliners whisked the rich and famous around the world on holiday and on business. It evokes the chink of champagne glasses, the aroma of expensive cigars and the roar of early jet engines: the experience of air travel before package holidays and budget airlines changed flying forever. The various types of aircraft, the routes and the airports, as well as the changes undergone by the industry, are all explored here and illustrated by fascinating historical material.

Fifty Bags That Changed The World

Author: Design Museum Enterprise Limited
Publisher: Hachette UK
ISBN: 1840915846
Size: 73.36 MB
Format: PDF, Mobi
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Everything around us is designed and the word 'design' has become part of our everyday experience. But how much do we know about it? Fifty Bags That Changed the World imparts that knowledge listing the top 50 handbags, cases and backpacks that have made a substantial impact in the world of fashion and design today. From the original 1860 red budget box to a contemporary 2010 Vivienne Westwood bag, each entry offers a short appraisal to explore what has made their iconic status and the designers that give them a special place in design history.

Femininity In Flight

Author: Kathleen Barry
Publisher: Duke University Press
ISBN: 0822389509
Size: 30.46 MB
Format: PDF, ePub, Mobi
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“In her new chic outfit, she looks like anything but a stewardess working. But work she does. Hard, too. And you hardly know it.” So read the text of a 1969 newspaper advertisement for Delta Airlines featuring a picture of a brightly smiling blond stewardess striding confidently down the aisle of an airplane cabin to deliver a meal. From the moment the first stewardesses took flight in 1930, flight attendants became glamorous icons of femininity. For decades, airlines hired only young, attractive, unmarried white women. They marketed passenger service aloft as an essentially feminine exercise in exuding charm, looking fabulous, and providing comfort. The actual work that flight attendants did—ensuring passenger safety, assuaging fears, serving food and drinks, all while conforming to airlines’ strict rules about appearance—was supposed to appear effortless; the better that stewardesses performed by airline standards, the more hidden were their skills and labor. Yet today flight attendants are acknowledged safety experts; they have their own unions. Gone are the no-marriage rules, the mandates to retire by thirty-two. In Femininity in Flight, Kathleen M. Barry tells the history of flight attendants, tracing the evolution of their glamorized image as ideal women and their activism as trade unionists and feminists. Barry argues that largely because their glamour obscured their labor, flight attendants unionized in the late 1940s and 1950s to demand recognition and respect as workers and self-styled professionals. In the 1960s and 1970s, flight attendants were one of the first groups to take advantage of new laws prohibiting sex discrimination. Their challenges to airlines’ restrictive employment policies and exploitive marketing practices (involving skimpy uniforms and provocative slogans such as “fly me”) made them high-profile critics of the cultural mystification and economic devaluing of “women’s work.” Barry combines attention to the political economy and technology of the airline industry with perceptive readings of popular culture, newspapers, industry publications, and first-person accounts. In so doing, she provides a potent mix of social and cultural history and a major contribution to the history of women’s work and working women’s activism.

Empire Of The Air

Author: Jenifer Van Vleck
Publisher: Harvard University Press
ISBN: 0674727320
Size: 47.89 MB
Format: PDF, Mobi
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Jenifer Van Vleck's fascinating history reveals the central role commercial aviation played in the United States' ascent to global preeminence in the twentieth century. As U.S. military and economic influence grew, the federal government partnered with the aviation industry to deliver American power across the globe and to sell the idea of the "American Century" to the public at home and abroad. The airplane promised to extend the frontiers of the United States "to infinity," as Pan American World Airways president Juan Trippe said. As it accelerated the global circulation of U.S. capital, consumer goods, technologies, weapons, popular culture, and expertise, few places remained distant from Wall Street and Washington. Aviation promised to secure a new type of empire--an empire of the air instead of the land, which emphasized access to markets rather than the conquest of territory and made the entire world America's sphere of influence. By the late 1960s, however, foreign airlines and governments were challenging America's control of global airways, and the domestic aviation industry hit turbulent times. Just as the history of commercial aviation helps to explain the ascendance of American power, its subsequent challenges reflect the limits and contradictions of the American Century.

Stewardess

Author: Elissa Stein
Publisher: Chronicle Books Llc
ISBN:
Size: 63.71 MB
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Stewardess is a high-flying visual celebration of the era when air travel was chic and stewardesses were glamorous, gracious symbols of the international jet set. Taking off with an insightful introduction tracing the history of the air hostess, this stylish book is packed with gorgeous vintage photographs, training and in-flight materials, ads, and stewardess ephemera, plus snapshots and reminiscences from stewardesses themselves. A fun and fashionable fight for travelerswithout having to check your bagsStewardess pays fitting tribute to being able to maintain perfect poise at 30,000 feet. Welcome aboard.

The Jet Sex

Author: Victoria Vantoch
Publisher: University of Pennsylvania Press
ISBN: 0812244818
Size: 55.67 MB
Format: PDF, Docs
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In the years after World War II, the airline stewardess became one of the most celebrated symbols of American womanhood. Stewardesses appeared on magazine covers, on lecture circuits, and in ad campaigns for everything from milk to cigarettes. Airlines enlisted them to pose for publicity shots, mingle with international dignitaries, and even serve (in sequined minidresses) as the official hostesses at Richard Nixon's inaugural ball. Embodying mainstream America's perfect woman, the stewardess was an ambassador of femininity and the American way both at home and abroad. Young, beautiful, unmarried, intelligent, charming, and nurturing, she inspired young girls everywhere to set their sights on the sky. In The Jet Sex, Victoria Vantoch explores in rich detail how multiple forces—business strategy, advertising, race, sexuality, and Cold War politics—cultivated an image of the stewardess that reflected America's vision of itself, from the wholesome girl-next-door of the 1940s to the cosmopolitan glamour girl of the Jet Age to the sexy playmate of the 1960s. Though airlines marketed her as the consummate hostess—an expert at pampering her mostly male passengers, while mixing martinis and allaying their fears of flying—she bridged the gap between the idealized 1950s housewife and the emerging "working woman." On the international stage, this select cadre of women served as ambassadors of their nation in the propaganda clashes of the Cold War. The stylish Pucci-clad American stewardess represented the United States as middle class and consumer oriented—hallmarks of capitalism's success and a stark contrast to her counterpart at Aeroflot, the Soviet national airline. As the apotheosis of feminine charm and American careerism, the stewardess subtly bucked traditional gender roles and paved the way for the women's movement. Drawing on industry archives and hundreds of interviews, this vibrant cultural history offers a fresh perspective on the sweeping changes in twentieth-century American life.