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How To Stream Video Live 2016

Author: Paul Colligan
Publisher:
ISBN: 9781537573946
Size: 27.18 MB
Format: PDF, ePub, Docs
View: 5856
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Learn how to use your smartphone, tablet, or laptop to reach your audience RIGHT NOW with live streaming video.Live internet video is easy to implement, usually free to use, and is here to stay. It is now a major player in both social media and online marketing and you don't want to be left out. Social networks and online publishers like YouTube and Facebook, have partnered with the likes of Periscope, Livestream, and others to bring live, interactive video to audiences in the billions. Expanding your reach with live Internet video is a two-step process: 1) understanding the technology that makes it possible and 2) leveraging the time-tested truths of marketing and social influence that drive real results.This book will help you to do both.Paul Colligan has been live streaming on the Internet for over a decade and is a successful Internet marketer with more than two decades of experience training others to succeed online. He is also the author of the two #1 bestsellers, How To Podcast 2016 and YouTube Strategies 2016. In How To Stream Video 2016, Paul takes a look at the world of live video broadcasting, how it can enhance your business, and how to get started TODAY.

The Live Streaming Handbook

Author: Peter Stewart
Publisher: Routledge
ISBN: 1351807986
Size: 54.21 MB
Format: PDF, ePub, Mobi
View: 6027
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The Live-Streaming Handbook will teach you how to present live-video shows from your phone and stream them straight to Facebook and Twitter. With this book and your favourite social media apps, you will be able to run your own TV station for your home or work. Peter Stewart, an experienced TV and radio presenter, producer and author, now shares the training he’s given to professional broadcasters with you! From structuring and developing a show, to establishing an effective online persona and getting more people to watch you. The book includes dozens of tried and tested formats for your live-video show, alongside case studies highlighting how businesses and professionals are using live-streaming in their brand and marketing strategies. Also included are: a foreword by Al Roker (NBC's The Today Show); practical steps for using popular live-streaming apps, such as Facebook Live and Twitter; nearly 80 colour images of live-streaming events, screenshots and gadgets; a detailed walk-through of how to successfully present and produce your live-streaming show; advice on analysing and exploiting viewer metrics to increase followers; more than 130 quotes of real-world advice from expert producers of online media content; over 700 links to online case studies, articles, research and background reading. With this extensive manual you will gain a competitive edge in the world of online live-streaming. This book is invaluable to entrepreneurs, professionals and students working in journalism, public relations, marketing and digital media, as well as general readers interested in live-streaming at home.

Webcast Profit Toolkit

Author: Mike Koenigs
Publisher: CreateSpace
ISBN: 9781517559557
Size: 79.70 MB
Format: PDF, Kindle
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You can quickly and easily use webcasts to start your own online interactive TV show, business or infomercial channel to build an audience, list, promote your products, services or brand...even if you aren't a techie. Webcasts the ultimate video marketing training system for entrepreneurs, small business owners, authors, experts, speakers, coaches, consultants and creatives. More importantly, webcasts can easily become the most profitable sales and marketing strategy for any business, create products, content and conduct meetings. With free technology, they're highly interactive, engaging and fun for your viewers. The Webcast Profit Toolkit Book will introduce you to the technology and psychology of webcasting, the benefits and strategies you need to know to make them work - no matter what industry, niche, country or language you're in. Join 8-time #1 bestselling author and serial entrepreneur, Mike Koenigs, who's participated in over 1,200 television, radio, stage, webcast and podcast programs in his 20-year career to guide you to webcast success. Here are just a few of the things you'll learn in this book: Recommended cameras, microphones, software and services to do webcasts for any budget. The top ten ways to promote and market your webcast and build an audience. Copy-paste emails to send to your list to get them to show up for a webcast. Strategies and scripts to entice a partner or list owner to promote your show and grow a list and audience of your own. How to create curiosity, grab and keep an audience's attention and keep them "on edge" for an entire webcast Easy step-by-step scripts to influence and persuade your audience into wanting to buy your products and services without being "salesy". But wait, THERE'S MORE! Inside the book are links to FIVE valuable bonuses to turn every webcast into an opportunity for more growth, contribution fame and wealth including: [Bonus #1] - A Free BONUS PDF Edition of the Book plus updates and upgrades to the book as they are released. [Bonus #2] - Live Interactive Workshop - "How to Turn Your Ideas into Online TV Shows, Products and Profitable Live Interactive Sales Events". In this live interactive workshop, Mike will share six case studies about how he and some of his business and celebrity clients have earned over $1,000 per viewer with webcasts and how you can use these same strategies to grow your business too. Get the book today and begin your journey to engaging, profitable webcast success!

Youtube Strategies 2014

Author: Paul Colligan
Publisher: BookBaby
ISBN: 1483520722
Size: 41.81 MB
Format: PDF
View: 2850
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When the original version of YouTube Strategies went to #1 at Amazon, and continued to sell impressive numbers (and) to great reviews, I knew this book had her part in the marketplace and dialog. To my past readers and supporters, I can't thank you enough. Why the update for 2014? We're seeing a rapid maturation at YouTube in areas that should be part of any YouTube Strategy - at any level. Some of these elements weren't in the first book. They are in this one. In my history of producing Internet training (I've been online since before there was the Web), I've prided myself on creating content that lasted. Last year I made 4 different videos in the studio that I had to delete before I could publish them because of the changes being made a YouTube. Live Video isn't the only "new" thing for YouTube. From a fully integrated Social Engine (across Google Plus and the other social networks) to Premium (paid) content options, YouTube's reach, and your potential impact with it, grows every day. YouTube keeps getting bigger and bigger - and her reach and impact continue to grow at an extremely impressive rate. At the time of writing, YouTube reports seeing 100 hours of video uploaded to their site every single minute. I'm sure by the time this book goes to press, the number will go up. Note: this doesn't include Live video on YouTube - another fast growing segment of what we're watching online. Getting impact from your videos at YouTube is a much math problem as it is anything else. We address some of those issues here. So, with that, I (re)release this book updated for 2014. At it's core are the top 21 questions I get asked about YouTube (as well as a few that people should be asking). I am still asked these questions on a regular basis and I am still convinced that YouTube Strategies begin with a clear understanding of how YOU need to answer these questions in your own YouTube efforts. At the end of each answer is an even shorter summary and a few action items. Put them to good use - and TAKE ACTION.

Digital Environments

Author: Urte Undine Frömming
Publisher: transcript Verlag
ISBN: 3839434971
Size: 56.47 MB
Format: PDF, Docs
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Digital technology permeates the physical world. Social media and virtual reality, accessed via internet capable devices - computers, smartphones, tablets and wearables - affect nearly all aspects of social life. The contributions to this volume apply innovative forms of ethnographic research to the digital realm. They examine the emergence of new forms of digital life, such as political participation through comments on East Greenlandic news blogs, the personal use of video broadcasting applications, the rise of transnational migrant networks facilitated by social media, or the effects of Facebook, Twitter, and Instagram on global conflicts.

The Business Podcasting Bible

Author: Paul Colligan
Publisher: TipTec Development
ISBN: 9781933596372
Size: 80.54 MB
Format: PDF, Mobi
View: 3408
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Like the Web and email, podcasting ? technology for distributing audio and video on the Internet ? represents a paradigm shift in how businesses communicate with prospects and customers. Although substantial media coverage has stimulated corporate interest in podcasting, its newness and apparent complexity have made businesses wary of entering the fray. The Business Podcasting Bible is designed to ease this process, particularly for marketers looking to increase sales and deepen their relationships with customers. Each chapter uses case studies to cover a different aspect of podcasting. Topics range from podcast metrics to premium and sponsored podcast models to such nuts-and-bolts concerns as how to syndicate a podcast and what kind of equipment is necessary for setup. The book includes informative sidebars, statistics, easy-to-read charts and graphs based on the authors? proprietary research, along with a glossary, resource appendix, and links to Web resources.

Communities Of Play

Author: Celia Pearce
Publisher: MIT Press
ISBN: 0262291541
Size: 54.82 MB
Format: PDF
View: 3212
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The odyssey of a group of “refugees” from a closed-down online game and an exploration of emergent fan cultures in virtual worlds. Play communities existed long before massively multiplayer online games; they have ranged from bridge clubs to sports leagues, from tabletop role-playing games to Civil War reenactments. With the emergence of digital networks, however, new varieties of adult play communities have appeared, most notably within online games and virtual worlds. Players in these networked worlds sometimes develop a sense of community that transcends the game itself. In Communities of Play, game researcher and designer Celia Pearce explores emergent fan cultures in networked digital worlds—actions by players that do not coincide with the intentions of the game's designers. Pearce looks in particular at the Uru Diaspora—a group of players whose game, Uru: Ages Beyond Myst, closed. These players (primarily baby boomers) immigrated into other worlds, self-identifying as “refugees”; relocated in There.com, they created a hybrid culture integrating aspects of their old world. Ostracized at first, they became community leaders. Pearce analyzes the properties of virtual worlds and looks at the ways design affects emergent behavior. She discusses the methodologies for studying online games, including a personal account of the sometimes messy process of ethnography. Pearce considers the “play turn” in culture and the advent of a participatory global playground enabled by networked digital games every bit as communal as the global village Marshall McLuhan saw united by television. Countering the ludological definition of play as unproductive and pointing to the long history of pre-digital play practices, Pearce argues that play can be a prelude to creativity.

The Diffusion Of Innovations

Author: Arun Vishwanath
Publisher: Peter Lang Pub Incorporated
ISBN: 9781433110832
Size: 34.19 MB
Format: PDF, Mobi
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"This book brings together noted diffusion scholars and presents a communication perspective for the study of the diffusion process. Using approaches ranging from mathematical modeling and multidimensional scaling to network analysis and agent-based modeling, chapters critically examine the current theoretical and methodological approaches in diffusion research and present novel ways to understand the process. Each chapter expands the scope of diffusion theory and lays the groundwork for the next generation of scholarship. The book is a must-read for anyone wishing to study trends in diffusion research, including diffusion scholars, marketers of ideas and products, communication and management consultants, policy makers, and individuals and organizations working on changing the status quo."--Publisher.

How To Podcast 2015

Author: Paul Colligan
Publisher: BookBaby
ISBN: 1483549763
Size: 73.85 MB
Format: PDF, Kindle
View: 2540
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Podcasting is a powerful way to reach the connected world on the combined networks of Apple, Amazon, Google, Microsoft and more. You, yes you, can podcast to the entire connected planet and this book will show you how - even if you don’t know where to start. Despite what you may have read, part of the power podcasting lies in its simplicity. You can start podcasting today in just a few simple steps and in this book, Paul Colligan (Podcast Consultant and the number one top-selling author of Podcast Strategies and The Business Podcasting Bible) takes you step-by-step through the process of making your podcast and getting it online for the world to subscribe to, download and act on. This isn’t a book for nerds, techie types or podcast enthusiasts. This is a book for people who want to be part of this podcasting world and want to know where to start and how to act. The short book is just four chapters long and each chapter covers a step in a process that doesn’t need to be complicated to be powerful. As an added benefit, you’ll find more than $900 in bonuses in services to help your podcasting efforts and a number of additional supporting chapters by podcasting experts who want to see you succeed. Everything you need to begin and succeed is included. If you are looking for a book that takes hundreds of pages and weeks of your life, this is not that book. If you are looking for the steps to finally get your podcast out, quickly - you have found what you are looking for. Paul Colligan helps others leverage technology to expand their reach and revenue with reduced stress and no drama. He does this with a lifestyle and business designed to answer the challenges and opportunities of today’s ever-changing information economy. If you are looking for titles, he is a husband, father, 6-time best-selling author, podcaster, keynote speaker and CEO of Colligan.com. He lives in Portland, Oregon with his wife and daughters and enjoys theater, music, great food and travel. Paul believes in building systems and products that work for the user – not vice versa. With that focus, he has played a key role in the launch of dozens of successful web and internet products that have garnered tens of millions of visitors in traffic and dollars in revenue. Previous projects have included work with The Pulse Network, Traffic Geyser, Rubicon International, Piranha Marketing, Microsoft and Pearson Education. In addition, he’s helped dozens of authors launch their books into best-sellers on Amazon, Podcasters to #1 at iTunes, and has been the secret weapon behind millions of video views at YouTube. Topics of passion include (but are not limited to): new media content creation, multicasting, product development, and lifestyle design. Paul’s unique take on the internet can be seen, heard and read on web shows, including The Podcast Report; books, including the Kindle Bestsellers Cross Channel Social Media Marketing and YouTube Strategies 2014; as well as several publications, both on and offline, as varied as the Huffington Post and The Net Effect. He is a popular speaker on internet technology topics and frequently speaks online, on the air and before audiences about his passions. He has presented at events around the world including BlogWorld and New Media Expo, The European Business Podcasting Summit, Google Tech Talks, Mac World, Social Media Success Summit, Inbound Marketing Summit, Social Media Marketing World and Microsoft Tech-Ed.

Clay Water Brick

Author: Jessica Jackley
Publisher: Spiegel & Grau
ISBN: 0679643788
Size: 23.61 MB
Format: PDF
View: 3738
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In the tradition of Kabul Beauty School and Start Something That Matters comes an inspiring story of social entrepreneurship from the co-founder of Kiva, the first online microlending platform for the working poor. Featuring lessons learned from successful businesses in the world’s poorest countries, Jessica Jackley’s Clay Water Brick will motivate readers to more deeply appreciate the incredible entrepreneurial potential that exists in every human being on this planet—especially themselves. “The heart of entrepreneurship is never about what we have. It’s about what we do.” Meet Patrick, who had next to nothing and started a thriving business using just the ground beneath his feet . . . Blessing, who built her shop right in the middle of the road, refusing to take the chance that her customers might pass her by . . . Constance, who cornered the banana market in her African village with her big personality and sense of mission. Patrick, Blessing, Constance, and many others are among the poorest of the world’s poor. And yet they each had crucial lessons to teach Jessica Jackley—lessons about resilience, creativity, perseverance, and, above all, entrepreneurship. For as long as she could remember, Jackley, the co-founder of the revolutionary microlending site Kiva, had a singular and urgent ambition: to help alleviate global poverty. While in her twenties, she set off for Africa to finally meet the people she had long dreamed of helping. The insights of those she met changed her understanding. Today she believes that many of the most inspiring entrepreneurs in the world are not focused on high-tech ventures or making a lot of money; instead, they wake up every day and build better lives for themselves, their families, and their communities, regardless of the things they lack or the obstacles they encounter. As Jackley puts it, “The greatest entrepreneurs succeed not because of what they possess but because of what they are determined to do.” In Clay Water Brick, Jackley challenges readers to embrace entrepreneurship as a powerful force for change in the world. She shares her own story of founding Kiva with little more than a laptop and a dream, and the stories and the lessons she has learned from those across the globe who are doing the most with the least. Praise for Clay Water Brick “Jessica Jackley didn’t wait for permission to change the world—she just did it. It turns out that you can too.”—Seth Godin, author of What to Do When It’s Your Turn “Fascinating . . . gripping . . . bursting with lessons . . . Jessica Jackley has written a remarkable book . . . so thoroughly well meaning and engagingly put it is too magnetic to put down.”—Financial Times “Clay Water Brick is a tremendously inspiring read. Jessica Jackley, the virtuoso co-founder of the revolutionary microlending platform Kiva, shares uplifting stories and compelling lessons on entrepreneurship, resilience, and character.”—Adam Grant, author of Give and Take “A blueprint for anyone who wants to make the world a better place and find fulfillment in the process, no matter how scarce their resources or how steep the challenge.”—Arianna Huffington “This book is inspirational. And honest and practical. . . . Well written, thoughtful: a selfless account of how to succeed by doing right and following your heart.”—Booklist