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Introducing Communication Theory

Author: Richard L. West
Publisher: McGraw-Hill Humanities/Social Sciences/Languages
ISBN: 9780071326476
Size: 75.37 MB
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"Introducing Communication Theory: Analysis and Application" focuses on the links among theory and everyday experiences. The text uses an engaging writing style to present the concept of theory, and helps students become insightful critical thinkers.

Introducing Communication Theory Analysis And Application

Author: CTI Reviews
Publisher: Cram101 Textbook Reviews
ISBN: 1467279641
Size: 64.92 MB
Format: PDF
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Facts101 is your complete guide to Introducing Communication Theory, Analysis and Application. In this book, you will learn topics such as PART III: Chapter 21 - Chapter 30, plus much more. With key features such as key terms, people and places, Facts101 gives you all the information you need to prepare for your next exam. Our practice tests are specific to the textbook and we have designed tools to make the most of your limited study time.

Looseleaf For Introducing Communication Theory Analysis And Application

Author: Richard West
Publisher: McGraw-Hill Education
ISBN: 9781259951480
Size: 54.67 MB
Format: PDF, Docs
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Introducing Communication Theory: Analysis and Application, focuses on the links between theory and everyday experiences. This text uses an engaging writing style and a consistent, organized template to present the concept of theory and help students become insightful, critical thinkers. The Connect course for this offering includes SmartBook, an adaptive reading and study experience which guides students to master, recall, and apply key concepts while providing automatically-graded assessments. Digital • Connect®—The Connect Suite effectively engages students in the course so they are better prepared for class, more active in discussion, and achieve better results. Its innovative and adaptive technology addresses a wide variety of student and instructor needs with a rich database of assignable and assessable activities, each attached to learning objectives. Connect, part of the Connect suite, is a web-based assignment and assessment platform that features a number of powerful tools that make managing assignments easier for instructors and learning and studying more engaging and efficient for students. •Connect InsightTM—As part of the Connect Suite, InsightTM puts real-time analytics in your hands so you can take action early and keep struggling students from falling behind. Designed for your tablet or desktop computer, Insight is a series of visual displays providing at-a-glance information regarding how your section, students, and assignments are doing. • SmartBook—As part of the Connect Suite, SmartBook is the first and only adaptive reading and learning experience that changes the way students read. It creates a personalized, interactive reading environment like no other by highlighting important concepts, while helping students identify their strengths and weaknesses. This ensures that he or she is focused on the content needed to close specific knowledge gaps, while it simultaneously promotes long term learning. •LearnSmart—As part of the Connect Suite, LearnSmart is an adaptive learning program designed to help students learn faster, study smarter, and retain more knowledge for greater success. Millions of students have answered billions of questions in LearnSmart, making it the most widely used tool that’s proven to strengthen memory recall, retain student attendance, and boost grades.

Die Information

Author: James Gleick
Publisher: Redline Wirtschaft
ISBN: 3864142245
Size: 52.13 MB
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Blut, Treibstoff, Lebensprinzip - in seinem furiosen Buch erzählt Bestsellerautor James Gleick, wie die Information zum Kernstück unserer heutigen Zivilisation wurde. Beginnend bei den Wörtern, den "sprechenden" Trommeln in Afrika, über das Morsealphabet und bis hin zur Internetrevolution beleuchtet er, wie die Übermittlung von Informationen die Gesellschaften prägten und veränderten. Gleick erläutert die Theorien, die sich mit dem Codieren und Decodieren, der Übermittlung von Inhalten und dem Verbreiten der Myriaden von Botschaften beschäftigen. Er stellt die bekannten und unbekannten Pioniere der Informationsgesellschaft vor: Claude Shannon, Norbert Wiener, Ada Byron, Alan Turing und andere. Er bietet dem Leser neue Einblicke in die Mechanismen des Informationsaustausches. So lernt dieser etwa die sich selbst replizierende Meme kennen, die "DNA" der Informationen. Sein Buch ermöglicht ein neues Verständnis von Musik, Quantenmechanik - und eine gänzlich neue Sicht auf die faszinierende Welt der Informationen.

Applying Communication Theory For Professional Life

Author: Marianne Dainton
Publisher: SAGE
ISBN: 141297691X
Size: 37.94 MB
Format: PDF, ePub, Docs
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Applying Communication Theory for Professional Life: A Practical Introduction, Second Edition is the first communication theory textbook to provide practical material for career-oriented students. The inclusion and analysis of real-world case studies illustrate the application of theory in a variety of professional settings. Whereas other communication theory texts have a more academic focus on theory or research methods, this book is specifically designed to introduce communication theory in a tangible way. The featured theories are those that have strong pragmatic value and clear applicability to communication and business practitioners. Particular emphasis is placed on theories of intrapersonal communication, interpersonal interaction, intercultural encounters, persuasion, leadership, group communication, organizational behavior, and mass communication.

Theorizing Communication

Author: Robert T. Craig
Publisher: SAGE
ISBN: 9781412952378
Size: 18.80 MB
Format: PDF, Mobi
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Theorizing Communication: Reading Across Traditionsis the first collection of primary-source readings built around the idea that communication theory is a field with an identifiable history and has developed within seven main traditions of thought-the rhetorical, semiotic, phenomenological, cybernetic, sociopsychological, sociocultural, and critical traditions. These seven traditions are seen as such when looking at the works of communication theorists within the larger idea that conceptions of communication are socially and historically situated and that theories arise when scholars work to make sense of problems or difficulties that are encountered with their sociocultural environments. The readings have been chosen so as to stimulate discussion about the idea of traditions as well as to provide grounding in key concepts necessary to the exploration of particular traditions. This collection is designed to move student readers beyond thinking that theories are something that simply exist and can or cannot be applied. In addition to showing the history of each tradition, the selected readings also highlight contemporary interpretations, new directions, and/or hybrid approaches. Significant original introductions help to explain, locate, and complexity the readings. Each unit ends with suggested further readings as well as in-depth projects that help students apply and extend the unit′s key ideas. The volume is designed for a masters or an upper division undergraduate level communication theory class, but also has relevance for others who are interested in understanding the history and diversity of approaches taken to theory in the communication discipline. It can be used as a stand-alone text or to supplement a standard textbook.