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Milestones In Mass Communication Research

Author: Shearon Lowery
Publisher: Pearson
ISBN: 9780801314377
Size: 34.67 MB
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Milestones in Mass Communication Research, 3/e offers an impressive history of mass communication research over the past 60 years and emphasizes media effects.

Advances In Foundational Mass Communication Theories

Author: Ran Wei
Publisher: Routledge
ISBN: 1351674153
Size: 73.15 MB
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Providing leading-edge perspectives on the legacy theories of mass media and society, this collection advances the foundational theories of mass communications, which have sustained the field of study over the past fifty years. Many of these contributions were originally published as a Deutschmann Scholarly Essay in the Mass Communication and Society journal, and together they comprise a remarkable source of knowledge, equipped to lead mass communications theory through the emergence of new technologies, and the evolution of communications, in the 21st century. Moreover, the contributions gathered in this volume contradict any critics who may claim the theories of the 20th century have outlived their usefulness, for these prove to guide contemporary research as forcefully as ever in the digital era. Validating the classic media theories across time and their various forms constitute the second focal section of this volume. Finally, senior media scholars offer their views on the future directions in which mass communication theories can be advanced.

Mass Media Research

Author: Roger D. Wimmer
Publisher: Cengage Learning
ISBN: 1133307337
Size: 60.97 MB
Format: PDF, ePub
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Quality media is the result of meticulous research. MASS MEDIA RESEARCH: AN INTRODUCTION, 10e, shows you how it happens--from content analysis to surveys to experimental research--and then equips you with expert tips on analyzing the media you encounter in your daily life. Reflecting the latest developments from the field, this popular book delivers a comprehensive overview of mass communication research and a thorough exploration of each major approach--including qualitative research, content analysis, survey research, longitudinal research, and experimental research. It also fully integrates social media coverage, ethics, and the impact of merging technology. Available with InfoTrac Student Collections http://gocengage.com/infotrac. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Mass Communications Research Resources

Author: Christopher H. Sterling
Publisher: Routledge
ISBN: 1136694552
Size: 68.65 MB
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This reference book is designed as a road map for researchers who need to find specific information about American mass communication as expeditiously as possible. Taking a topical approach, it integrates publications and organizations into subject-focused chapters for easy user reference. The editors define mass communication to include print journalism and electronic media and the processes by which they communicate messages to their audiences. Included are newspaper, magazine, radio, television, cable, and newer electronic media industries. Within that definition, this volume offers an indexed inventory of more than 1,400 resources on most aspects of American mass communication history, technology, economics, content, audience research, policy, and regulation. The material featured represents the carefully considered judgment of three experts -- two of them librarians -- plus four contributors from different industry venues. The primary focus is on the domestic American print and electronic media industries. Although there is no claim to a complete census of all materials on print journalism and electronic media -- what is available is now too vast for any single guide -- the most important and useful items are here. The emphasis is on material published since 1980, though useful older resources are included as well. Each chapter is designed to stand alone, providing the most important and useful resources of a primary nature -- organizations and documents as well as secondary books and reports. In addition, online resources and internet citations are included where possible.

Analyzing Media Messages

Author: Daniel Riff
Publisher: Routledge
ISBN: 1135912017
Size: 25.30 MB
Format: PDF
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Analyzing Media Messages is a primer for learning the technique of systematic, quantitative analysis of communication content. Rich with examples of recent and classic applications, it provides solutions to problems encountered in conducting content analysis, and it is written so that students can readily understand and apply the techniques. This thoroughly revised third edition includes current and engaging examples for today's students, in addition to a number of historically important cases. It emphasizes communication of visual imagery and studies of advertising content. Resources on the book’s companion website provide additional materials for students and instructors, including existing protocols, web links, and a bibliography of content analysis methods articles. This volume is intended for use as a primary text for content analysis coursework, or as a supplemental text in research methods courses. It is also an indispensable reference for researchers in mass media fields, political science, and other social and behavioral sciences.

A Handbook Of Media And Communication Research

Author: Klaus Bruhn Jensen
Publisher: Routledge
ISBN: 1136597646
Size: 71.77 MB
Format: PDF, Kindle
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A Handbook of Media and Communication Research presents qualitative as well as quantitative approaches to the study of media and communication, integrating perspectives from both the social sciences and the humanities. Taking methodology as a strategic level of analysis that joins practical concerns with theoretical issues, the Handbook offers a comprehensive and in-depth review of the field and a set of guidelines for how to think about, plan, and carry out media and communication studies in different social and cultural contexts. The second edition has been thoroughly updated with reference to the development of the internet, mobile, and other digital media. Each chapter addresses shifting configurations of established media organizations, media discourses, and media users in networked practices of communication. The introduction and one further chapter probe changing conceptions on mass and interpersonal, online and offline communication – in research as in everyday life. Three new chapters have been added to exemplify different forms of research employing multiple methods to study multiple media in multiple contexts. List of contributors: Klaus Bruhn Jensen, Barrie Gunter, Rasmus Helles, Annette Hill, Stig Hjarvard, Peter Larsen, Amanda Lotz, Graham Murdock, Horace Newcomb, Paddy Scannell, Lynn Schofield Clark, Kim Christian Schrøder

Communication Yearbook 26

Author: William B. Gudykunst
Publisher: Routledge
ISBN: 1135627843
Size: 80.92 MB
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Communication Yearbook 26 is devoted to publishing state-of-the-art literature reviews in which authors critique and synthesize a body of communication research. This volume continues the tradition of publishing critical, integrative reviews of specific lines of research. Chapters focus on comprehending speaker meaning; understanding family communication patterns and family functioning; affection in interpersonal relationships; audience activity and passivity; the political influence of business organizations in public policy. In addition, chapters discuss emotional intelligence in organizational communication; professionalism and social responsibility in the field of public relations; climate of opinion; ideology and the study of identity in interethnic communication; technology and the physician-patient relationship; and communication across the life span. Representing media, interpersonal, intercultural, and other areas of communication, this is an important reference on current research for scholars and students in the social sciences.

Science Of Coercion

Author: Christopher Simpson
Publisher: Open Road Media
ISBN: 1497672708
Size: 24.94 MB
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A provocative and eye-opening study of the essential role the US military and the Central Intelligence Agency played in the advancement of communication studies during the Cold War era, now with a new introduction by Robert W. McChesney and a new preface by the author Since the mid-twentieth century, the great advances in our knowledge about the most effective methods of mass communication and persuasion have been visible in a wide range of professional fields, including journalism, marketing, public relations, interrogation, and public opinion studies. However, the birth of the modern science of mass communication had surprising and somewhat troubling midwives: the military and covert intelligence arms of the US government. In this fascinating study, author Christopher Simpson uses long-classified documents from the Pentagon, the CIA, and other national security agencies to demonstrate how this seemingly benign social science grew directly out of secret government-funded research into psychological warfare. It reveals that many of the most respected pioneers in the field of communication science were knowingly complicit in America’s Cold War efforts, regardless of their personal politics or individual moralities, and that their findings on mass communication were eventually employed for the purposes of propaganda, subversion, intimidation, and counterinsurgency. An important, thought-provoking work, Science of Coercion shines a blazing light into a hitherto remote and shadowy corner of Cold War history.

Quirkology

Author: Richard Wiseman
Publisher: Pan Macmillan
ISBN: 0330526057
Size: 51.35 MB
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Ever wondered why bad musicians always win the Eurovision Song Contest, or how incompetent politicians get elected? You need some Quirkology in your life. While other scientists beaver away on obvious problems, Richard Wiseman has been busy uncovering the secret ingredients of charisma, exploring how our personalities are shaped by when we are born and examining why people usually miss the obvious signs of their partner's infidelity. Using scientific methods to investigate offbeat topics that interest the general public as well as the scientific community, Quirkology brings a new understanding to the backwaters of the human mind and takes us to places where mainstream scientists fear to tread. Comparable to Freakonomics, but British, far more populist, and a lot funnier. Findings include: How does your surname influence your life? What does the way you walk reveal about your personality? Why should women have men write their personal ads? What is the funniest joke in the world?

The History Of Media And Communication Research

Author: David W. Park
Publisher: Peter Lang
ISBN: 9780820488295
Size: 56.12 MB
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«Strictly speaking», James Carey wrote, «there is no history of mass communication research.» This volume is a long-overdue response to Carey’s comment about the field’s ignorance of its own past. The collection includes essays of historiographical self-scrutiny, as well as new histories that trace the field’s institutional evolution and cross-pollination with other academic disciplines. The volume treats the remembered past of mass communication research as crucial terrain where boundaries are marked off and futures plotted. The collection, intended for scholars and advanced graduate students, is an essential compass for the field.