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News Now

Author: Susan Green
Publisher: Routledge
ISBN: 1317346092
Size: 30.30 MB
Format: PDF, Mobi
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Debuting in its first edition News Now: Visual Storytelling in the Digital Age helps today's broadcast journalism students prepare for a mobile, interactive, and highly competitive workplace. The authors, all faculty members of the prestigious Cronkite School of Journalism and Mass Communication, bring their real-world expertise to a book designed to be a trusted reference for the next generation of broadcast journalists.

Videojournalism

Author: Kenneth Kobre
Publisher: CRC Press
ISBN: 1136023143
Size: 80.53 MB
Format: PDF, ePub
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Videojournalism is a new field that has grown out of traditional print photojournalism, slideshows that combine sound and pictures, public radio, documentary filmmaking and the best of television news features. This amalgam of traditions has emerged to serve the Internet's voracious appetite for video stories.Videojournalism is written for the new generation of "backpack" journalists. The solo videojournalist must find a riveting story; gain access to charismatic characters who can tell their own tales; shoot candid clips; expertly interview the players; record clear, clean sound; write a script with pizzazz; and, finally, edit the material into a piece worthy of five minutes of a viewer's attention. Videojournalism addresses all of these challenges, and more - never losing sight of the main point: telling a great story. This book, based on extensive interviews with professionals in the field, is for anyone learning how to master the art and craft of telling real short-form stories with words, sound and pictures for the Web or television. The opening chapters cover the foundations of multimedia storytelling, and the book progresses to the techniques required to shoot professional video, and record high quality sound and market the resulting product. Videojournalism also has its own website - go to just one URL and find all the stories mentioned in the book. You also will find various "how-to videos on the site. To keep up with the latest changes in the field such as new cameras, new books, new stories or editing software, check the site regularly and "like" www.facebook.com/KobreGuide.

Multimedia Storytelling For Digital Communicators In A Multiplatform World

Author: Seth Gitner
Publisher: Routledge
ISBN: 1317517962
Size: 50.40 MB
Format: PDF, Mobi
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Multimedia Storytelling for Digital Communicators in a Multiplatform World is a unique guide for all students who need to master visual communication through multiple media and platforms. Every communication field now requires students to be fluent in visual storytelling skill sets, and as the present-day media adapt to a multiplatform world (with ever-increasing delivery systems from desktops to cell phones), students specializing in different forms of communication are discovering the power of merging new multimedia technology with very old and deep-rooted storytelling concepts. Award-winning journalist and multimedia professor Seth Gitner provides students with the tools for successfully realizing this merger, from understanding conflict, characters, and plot development to conducting successful interviews, editing video in post-production, and even sourcing royalty-free music and sound effects. Incorporating how-to’s on everything from website and social media optimization to screenwriting, Multimedia Storytelling aims to be a resource for any student who needs to think and create visually, in fields across broadcast and digital journalism, film, photography, advertising, and public relations. The book also includes a range of supplemental material, including wide-ranging skills exercises for each chapter, interviews with seasoned professionals, key terms, and review questions.

Managing Television News

Author: B. William Silcock
Publisher: Routledge
ISBN: 1135251045
Size: 80.10 MB
Format: PDF, Mobi
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Managing Television News provides a practical introduction to the television news producer, one of the most significant and influential roles in a newscast. Recognizing the need for formal training in this key role, authors B. William Silcock, Don Heider, and Mary T. Rogus have combined their expertise and experience to shape this essential resource on the responsibilities, demands, and rewards of the news producer position. Their book provides a strategic approach to producing newscasts and serves as an in-depth guide to creating quality, audience-friendly newscasts working within the realistic limitations of most newsrooms. It helps the student and the professional producer sort through the various deadline-driven challenges of creating a 30-minute newscast. Filled with real-world examples and advice from news directors, producers, and anchors currently in the business, and photographs illustrating the varied perspectives in the position, Managing Television News provides critical skill sets to help resolve ethical dilemmas, as well as keen and fresh insights on how to win the ratings without compromising news quality. Career concerns are also addressed. This resource is a pioneering book for the professional television newsroom and the individual reader interested in starting or expanding a producing career. It is an excellent text for the college classroom, as its structure fits neatly into a semester schedule, and it is a must-have resource for both seasoned and novice producers, as well as students in broadcast news.

Smartphone Video Storytelling

Author: Robb Montgomery
Publisher: Taylor & Francis
ISBN: 1351796550
Size: 45.65 MB
Format: PDF, Docs
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Smartphone Video Storytelling helps readers master the techniques for making compelling short-form video content with a smartphone. With mobile journalism on the rise, it’s becoming increasingly important to understand the entire process and potential for conveying stories across multiple platforms. This richly illustrated text provides students with the essential smartphone video reporting skills: From choosing the right editing app to working with interview subjects on camera. The ethics of non-fiction video storytelling are highlighted to reinforce core journalistic principles. The chapters feature mini-tutorials and exercises that introduce the key principles of filmmaking. The student exercises and library of online video lessons introduce the building blocks of visual storytelling using real-world reporting examples. A story-based approach allows instructors to use the experiences of making each project in order to teach the fundamentals of video storytelling in a natural way. Each story lesson introduces the necessary stages, including planning, filming, and editing . . . and all with a smartphone.

Visual Storytelling

Author: Robert Klanten
Publisher: Die Gestalten Verlag
ISBN: 9783899553758
Size: 37.77 MB
Format: PDF, ePub, Mobi
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Visualizing information in the most elegant, entertaining, and informative ways.

Inside Reporting

Author: Tim Harrower
Publisher: McGraw-Hill Education
ISBN: 9780073526171
Size: 50.57 MB
Format: PDF, ePub
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No other textbook offers a more engaging and accessible approach to newswriting than Inside Reporting. While emphasizing the basics, this new edition offers a wealth of information on digital reporting and packaging stories in modern, interactive ways. It also includes more useful advice on feature writing—from stories to reviews and column-writing—than any other textbook in the field.

Social Media For Fashion Marketing

Author: Wendy K. Bendoni
Publisher: Bloomsbury Publishing
ISBN: 1474233325
Size: 64.64 MB
Format: PDF, Docs
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Social Media for Fashion Marketing uses cutting edge case studies and detailed interviews to show how the business of fashion is changing in the digital landscape. Bendoni (@BendoniStyle) also considers the psychological impact of being a hyper-connected consumer and the generational gaps in social media communication. Using academic research alongside her 25 years of fashion marketing experience to offer a clear picture of the changing narrative of storytelling, social confirmation, digital nesting and how to use data to shape a brand's online presence.With practical and critical thinking activities to hone your skills into professional practice, this is the ultimate guide to social marketing, promotion, SEO, branding and communication.Featured topics- Rules of Digital Storytelling- Rethinking Gamification- Strategic Digital Marketing- The Role of Citizen Journalists- The Social Media Looking Glass- World of Influencer Marketing- Visual Consumption Economy- Global Perspective of Social Media

Storytelling With Data

Author: Cole Nussbaumer Knaflic
Publisher: John Wiley & Sons
ISBN: 1119002265
Size: 70.53 MB
Format: PDF
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Don't simply show your data—tell a story with it! Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples—ready for immediate application to your next graph or presentation. Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to: Understand the importance of context and audience Determine the appropriate type of graph for your situation Recognize and eliminate the clutter clouding your information Direct your audience's attention to the most important parts of your data Think like a designer and utilize concepts of design in data visualization Leverage the power of storytelling to help your message resonate with your audience Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data—Storytelling with Data will give you the skills and power to tell it!

Usa Today Jumbo Puzzle Book

Author: USA Today
Publisher: Andrews McMeel Publishing
ISBN: 0740777513
Size: 68.23 MB
Format: PDF, ePub, Mobi
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You can be sitting in the train working on a puzzle but it can take you far away from the everyday. Before you know it you're at your stop or about to pass it. It's not like you were even in the train. It's something different, something removed from the ordinary." --Maki Kaji, Japanese Times The Nation's No. 1 Newspaper offers puzzlesmiths the ultimate cranium compendium boasting five challenging mind teasers. USA TODAY is America's most recognized newspaper reaching more than 5 million people each day. Now, USA TODAY has collected five popular game formats into one book, including: Logic Puzzles, Crossword, Killer Sudoku, and Hitori. Complete with 400 puzzles (that's twice the size of comparable game books), USA TODAY Jumbo Puzzle Book includes an introductory chapter that offers solution tips as well as a concluding chapter that reveals all the answers. Pen and pencil puzzles are big business. According to a national poll by the American Society on Aging, 84 percent of people report that they spend time daily in activities that are good for brain health.