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Practical Sitecore 8 Configuration And Strategy

Author: Phillip Wicklund
Publisher: Apress
ISBN: 1484212363
Size: 68.79 MB
Format: PDF
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Sitecore was recently recognized as one of the most reputable/reliable web content management solutions (WCMS) in the marketplace. Thousands of companies use Sitecore to help manage their web and mobile digital properties. Sitecore is a very large, complex platform that performs many robust functions and capabilities. As such, marketers and end users often have a hard time coming up to speed on the technology. Practical Sitecore 8 Configuration and Strategy: A User Guide for Sitecore's Content and Marketing Capabilities provides that opportunity. The flow of the book will take newbies step-by-step on how to configure Sitecore content, personalization, and marketing automation capabilities. Sprinkled in through the book will be callouts that highlight strategies and best practices—taking the book beyond just the “how to” step-by-step procedures that can be found elsewhere. Practical Sitecore 8 Configuration and Strategy: Brings you up to speed on Sitecore without requiring a training class. Provides the information in a clear, logical outline that takes users from simple, foundational concepts to more advanced concepts at the end. Rounds out existing sources of documentation with strategies and best practices from real-world experience. What You'll Learn How to manage content in Sitecore How to create web forms and landing pages How to optimize the site through personalization and A/B/N testing How to use Sitecore for your marketing campaigns How to leverage analytics for custom measurement/engagement strategies How to create a robust governance plan for your Sitecore properties Who This Book Is For The key target audience for this book are content administrators (content authoring, forms development, etc.) and digital marketers (campaigns, analytics, marketing automation, experience optimization, etc.) using the Sitecore platform.

The Rov Manual

Author: Robert D Christ
Publisher: Butterworth-Heinemann
ISBN: 0080982913
Size: 61.24 MB
Format: PDF, Kindle
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Written by two well-known experts in the field with input from a broad network of industry specialists, The ROV Manual, Second Edition provides a complete training and reference guide to the use of observation class ROVs for surveying, inspection, and research purposes. This new edition has been thoroughly revised and substantially expanded, with nine new chapters, increased coverage of mid-sized ROVs, and extensive information on subsystems and enabling technologies. Useful tips are included throughout to guide users in gaining the maximum benefit from ROV technology in deep water applications. Intended for marine and offshore engineers and technicians using ROVs, The ROV Manual, Second Edition is also suitable for use by ROV designers and project managers in client companies making use of ROV technology. A complete user guide to observation class ROV (remotely operated vehicle) technology and underwater deployment for industrial, commercial, scientific, and recreational tasks Substantially expanded, with nine new chapters and a new five-part structure separating information on the industry, the vehicle, payload sensors, and other aspects Packed with hard-won insights and advice to help you achieve mission results quickly and efficiently

Mapping Archaeological Landscapes From Space

Author: Douglas C Comer
Publisher: Springer Science & Business Media
ISBN: 1461460743
Size: 52.73 MB
Format: PDF, Docs
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Mapping Archaeological Landscapes from Space offers a concise overview of air and spaceborne imagery and related geospatial technologies tailored to the needs of archaeologists. Leading experts including scientists involved in NASA’s Space Archaeology program provide technical introductions to five sections: 1) Historic Air and Spaceborne Imagery 2) Multispectral and Hyperspectral Imagery 3) Synthetic Aperture Radar 4) Lidar 5) Archaeological Site Detection and Modeling Each of these five sections includes two or more case study applications that have enriched understanding of archaeological landscapes in regions including the Near East, East Asia, Europe, Meso- and North America. Targeted to the needs of researchers and heritage managers as well as graduate and advanced undergraduate students, this volume conveys a basic technological sense of what is currently possible and, it is hoped, will inspire new pioneering applications. Particular attention is paid to the tandem goals of research (understanding) and archaeological heritage management (preserving) the ancient past. The technologies and applications presented can be used to characterize environments, detect archaeological sites, model sites and settlement patterns and, more generally, reveal the dialectic landscape-scale dynamics among ancient peoples and their social and environmental surroundings. In light of contemporary economic development and resultant damage to and destruction of archaeological sites and landscapes, applications of air and spaceborne technologies in archaeology are of wide utility and promoting understanding of them is a particularly appropriate goal at the 40th anniversary of the World Heritage Convention.​

Maya Figurines

Author: Christina T. Halperin
Publisher: University of Texas Press
ISBN: 0292771304
Size: 23.31 MB
Format: PDF, ePub, Docs
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Rather than view the contours of Late Classic Maya social life solely from towering temple pyramids or elite sculptural forms, this book considers a suite of small anthropomorphic, zoomorphic, and supernatural figurative remains excavated from household refuse deposits. Maya Figurines examines these often neglected objects and uses them to draw out relationships between the Maya state and its subjects. These figurines provide a unique perspective for understanding Maya social and political relations; Christina T. Halperin argues that state politics work on the microscale of everyday routines, localized rituals, and small-scale representations. Her comprehensive study brings together archeology, anthropology, and art history with theories of material culture, performance, political economy, ritual humor, and mimesis to make a fascinating case for the role politics plays in daily life. What she finds is that, by comparing small-scale figurines with state-sponsored, often large-scale iconography and elite material culture, one can understand how different social realms relate to and represent one another. In Maya Figurines, Halperin compares objects from diverse households, archeological sites, and regions, focusing especially on figurines from Petén, Guatemala, and comparing them to material culture from Belize, the northern highlands of Guatemala, the Usumacinta River, the Campeche coastal area, and Mesoamerican sites outside the Maya zone. Ultimately, she argues, ordinary objects are not simply passive backdrops for important social and political phenomena. Instead, they function as significant mechanisms through which power and social life are intertwined.

Connect

Author: Lars Birkholm Petersen
Publisher: John Wiley & Sons
ISBN: 111896361X
Size: 26.20 MB
Format: PDF, Mobi
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"Marketing is going through a revolution that rivals the impact of Gutenberg's printing press. Customers are in control and marketers have become an unnecessary annoyance. Smart marketers have learned to think in new ways, use new technology, and apply new processes. They've moved to a higher level that achieves their business objectives while being more relevant to the customer.In this "age of the customer," a marketer's message must be personal, relevant, and accessible at all touch points throughout acustomer's life cycle, both online and offline. This takes new ways of thinking and new processes to be relevant to individual customers, to be accessible through multiple online and offline channels, and to link digital goals and metrics to business objectives.It's a tough new world of marketing, but Owning the Customer Experience takes you inside this world to see how the winners are jumping ahead of their competitors. "--

Ancient Maya Commerce

Author: Scott R. Hutson
Publisher: University Press of Colorado
ISBN: 1607325551
Size: 17.13 MB
Format: PDF, ePub, Mobi
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Ancient Maya Commerce presents nearly two decades of multidisciplinary research at Chunchucmil, Yucatan, Mexico—a thriving Classic period Maya center organized around commercial exchange rather than agriculture. An urban center without a king and unable to sustain agrarian independence, Chunchucmil is a rare example of a Maya city in which economics, not political rituals, served as the engine of growth. Trade was the raison d’être of the city itself. Using a variety of evidence—archaeological, botanical, geomorphological, and soil-based—contributors show how the city was a major center for both short- and long-distance trade, integrating the Guatemalan highlands, the Gulf of Mexico, and the interior of the northern Maya lowlands. By placing Chunchucmil into the broader context of emerging research at other Maya cities, the book reorients the understanding of ancient Maya economies. The book is accompanied by a highly detailed digital map that reveals the dense population of the city and the hundreds of streets its inhabitants constructed to make the city navigable, shifting the knowledge of urbanism among the ancient Maya. Ancient Maya Commerce is a pioneering, thoroughly documented case study of a premodern market center and makes a strong case for the importance of early market economies in the Maya region. It will be a valuable addition to the literature for Mayanists, Mesoamericanists, economic anthropologists, and environmental archaeologists. Contributors: Anthony P. Andrews, Traci Ardren, Sheryl Luzzadder-Beach, Timothy Beach, Chelsea Blackmore, Tara Bond-Freeman, Bruce H. Dahlin, Patrice Farrell, David Hixson, Socorro Jimenez, Justin Lowry, Aline Magnoni, Eugenia Mansell, Daniel E. Mazeau, Travis Stanton, Ryan V. Sweetwood, Richard E. Terry

Uncertainty Within Economic Models

Author: Hansen Lars Peter
Publisher: World Scientific
ISBN: 9814578134
Size: 23.16 MB
Format: PDF, Mobi
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Written by Lars Peter Hansen (Nobel Laureate in Economics, 2013) and Thomas Sargent (Nobel Laureate in Economics, 2011), Uncertainty within Economic Models includes articles adapting and applying robust control theory to problems in economics and finance. This book extends rational expectations models by including agents who doubt their models and adopt precautionary decisions designed to protect themselves from adverse consequences of model misspecification. This behavior has consequences for what are ordinarily interpreted as market prices of risk, but big parts of which should actually be interpreted as market prices of model uncertainty. The chapters discuss ways of calibrating agents' fears of model misspecification in quantitative contexts.

Project 2010 For Dummies

Author: Nancy C. Muir
Publisher: John Wiley & Sons
ISBN: 0470871970
Size: 21.33 MB
Format: PDF, ePub
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A friendly reference guide to Microsoft Project, the leading enterprise project management software As project management software, Microsoft Project allows you to oversee your business activities effectively. You can manage resources, share project info, perform modeling and scenario analysis, and standardize reporting processes. This easy-to-understand guide is completely updated to cover the latest changes and newest enhancements to Project 2010 and shows you how to get Project 2010 to work for you. After an introduction to basic project management concepts, you’ll discover the mechanics of using Project software to create and manage projects. Other topics covered include working with calendars, using and sharing resources, budgeting, formatting taskbars, gathering and tracking data, working with reports, and creating templates. Microsoft Project allows you to manage resources, share project information, perform scenario analysis, and standardize reporting processes Offers completely updated coverage of the new Project 2010, which is expected to implement the Office Ribbon Reviews formatting taskbars, gathering and tracking data, and working with reports Addresses using and sharing resources, creating templates, and managing projects Let the friendly For Dummies writing style guide you through maximizing the new features of Project 2010.

Real World Windows 8 Development

Author: Samidip Basu
Publisher: Apress
ISBN: 1430250259
Size: 11.37 MB
Format: PDF, Kindle
View: 964
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Real World Windows 8 Development is a developer’s handbook - an essential guide to building complete, end-user ready Windows 8 applications on the XAML and C# programming stack from start to finish. Starting with Windows 8 basics and walking through practical aspects of building your Windows 8 application, you'll find step-by-step instructions and practical advice that will leave you with a modern, elegant app written to the highest of standards. Author Samidip Basu, an early adopter of Windows 8 app development techniques, breaks down the design, development, and polish of a real-world business application, adding handy tips and tricks around controls, user interface design, storage, navigation, contracts, and more. Give your Windows 8 application development efforts a kick-start with Real World Windows 8 Development. What you’ll learn Discover the pertinent points of the technology stack in Windows 8 from a developer’s perspective. Familiarize yourself with best practices around usage of controls, user experience paradigms, navigation, storage, service integration, contracts, and more. Incrementally make your Windows 8 application feature-rich and an integrated well-behaved citizen in the operating system. Learn from crisp, standalone discussion of topics in each chapter Who this book is for Real World Windows 8 Development is by a developer, for developers. The book is for .NET developers wanting to utilize their existing skills in XAML and C# towards building a Windows 8 application. On the fence about how your C# and .NET skills apply in the new WinRT world? Have a dream application idea that you slowly want to build up? This book is for you. Table of Contents Part I - Knowing the Ecosystem: Introduction to Windows 8 Part I - Knowing the Ecosystem: Modern UI Design Part II - Getting Started: The Platform & Developer Tools Part II - Getting Started: The Right Controls Part II - Getting Started: The Look & Feel Part II - Getting Started: Content Structuring & Navigation Part III - Into the Groove: Orientation & Visual States Part III - Into the Groove: Handling Data Part III - Into the Groove: Application Lifecycle Management Part III - Into the Groove: Contracts Part IV - The Bling: Media & Sensors Part IV - The Bling: Tiles, Badges, and Toasts Part V - Above & Beyond: Cloud Augmentation Part V - Above & Beyond: Live Service Integration Part V - Above & Beyond: Real-World Techniques Part V - Above & Beyond: Deployment