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Principles Of Training

Author: D. H. Holding
Publisher: Elsevier
ISBN: 1483160076
Size: 26.90 MB
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Principles of Training provides insight into the different variables presented by training tasks. It presents a wide sample of experimental data to reveal to the intending practitioner of training—whether in industry, in sport, in the defense services or other fields—that awareness of experimental findings must be paralleled by competence in analyzing tasks in order to determine how and where any particular principles may reasonably be applied. The book begins with an introductory chapter on the evaluation of training, experiments on training, limitations of training, and training problems. This is followed by separate chapters that discuss how trainers can influence the course of learning by manipulating knowledge of results; methods for minimizing errors in early learning; visual training methods; the use of words and actions in training; and the importance of practice in learning. Subsequent chapters cover the transfer of training; automatic teaching, or ""programmed instruction""; and recommendations for trainers.

Principles Of Gestalt Psychology

Author: Koffka, K
Publisher: Routledge
ISBN: 1136306811
Size: 54.82 MB
Format: PDF, ePub, Mobi
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Routledge is now re-issuing this prestigious series of 204 volumes originally published between 1910 and 1965. The titles include works by key figures such asC.G. Jung, Sigmund Freud, Jean Piaget, Otto Rank, James Hillman, Erich Fromm, Karen Horney and Susan Isaacs. Each volume is available on its own, as part of a themed mini-set, or as part of a specially-priced 204-volume set. A brochure listing each title in the "International Library of Psychology" series is available upon request.

Routledge International Handbook Of Consumer Psychology

Author: Cathrine V. Jansson-Boyd
Publisher: Taylor & Francis
ISBN: 131753994X
Size: 62.26 MB
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This unique handbook maps the growing field of consumer psychology in its increasingly global context. With contributions from over 70 scholars across four continents, the book reflects the cross-cultural and multidisciplinary character of the field. Chapters relate the key consumer concepts to the progressive globalization of markets in which consumers act and consumption takes place. The book is divided into seven sections, offering a truly comprehensive reference work that covers: The historical foundations of the discipline and the rise of globalization The role of cognition and multisensory perception in consumers’ judgements The social self, identity and well-being, including their relation to advertising Social and cultural influences on consumption, including politics and religion Decision making, attitudes and behaviorally based research Sustainable consumption and the role of branding The particularities of online settings in framing and affecting behavior The Routledge International Handbook of Consumer Psychology will be essential reading for anyone interested in how the perceptions, feelings and values of consumers interact with the decisions they make in relation to products and services in a global context. It will also be key reading for students and researchers across psychology and marketing, as well as professionals interested in a deeper understanding of the field.

Python For Experimental Psychologists

Author: Edwin S. Dalmaijer
Publisher: Routledge
ISBN: 1317206436
Size: 30.49 MB
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Programming is an important part of experimental psychology and cognitive neuroscience, and Python is an ideal language for novices. It sports a very readable syntax, intuitive variable management, and a very large body of functionality that ranges from simple arithmetic to complex computing. Python for Experimental Psychologists provides researchers without prior programming experience with the knowledge they need to independently script experiments and analyses in Python. The skills it offers include: how to display stimuli on a computer screen; how to get input from peripherals (e.g. keyboard, mouse) and specialised equipment (e.g. eye trackers); how to log data; and how to control timing. In addition, it shows readers the basic principles of data analysis applied to behavioural data, and the more advanced techniques required to analyse trace data (e.g. pupil size) and gaze data. Written informally and accessibly, the book deliberately focuses on the parts of Python that are relevant to experimental psychologists and cognitive neuroscientists. It is also supported by a companion website where you will find colour versions of the figures, along with example stimuli, datasets and scripts, and a portable Windows installation of Python.