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Rhetoric In The Flesh

Author: T. Kenny Fountain
Publisher: Routledge
ISBN: 1317807626
Size: 39.70 MB
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Rhetoric in the Flesh is the first book-length ethnographic study of the gross anatomy lab to explain how rhetorical discourses, multimodal displays, and embodied practices facilitate learning and technical expertise and how they shape participants’ perceptions of the human body. By investigating the role that discourses, displays, and human bodies play in the training and socialization of medical students, T. Kenny Fountain contributes to our theoretical and practical understanding of the social factors that make rhetoric possible and material in technical domains. Thus, the book also explains how these displays, discourses, and practices lead to the trained perspective necessary for expertise. This trained vision is constructed over time through what Fountain terms embodied rhetorical action, an intertwining of body-object-environment that undergirds all scientific, medical, and technical work. This book will be valuable for graduate and advanced undergraduate courses in technical and professional communication (technical communication theory and practice, visual or multimodal communication, medical technical communication) and rhetorical studies, including visual rhetoric, rhetoric of science, medical rhetoric, material rhetoric and embodiment, and ethnographic approaches to rhetoric.

Plain Language And Ethical Action

Author: Russell Willerton
Publisher: Routledge
ISBN: 1317752090
Size: 53.94 MB
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Plain Language and Ethical Action examines and evaluates principles and practices of plain language that technical content producers can apply to meet their audiences’ needs in an ethical way. Applying the BUROC framework (Bureaucratic, Unfamiliar, Rights-Oriented, and Critical) to identify situations in which audiences will benefit from plain language, this work offers in-depth profiles show how six organizations produce effective plain-language content. The profiles show plain-language projects done by organizations ranging from grassroots volunteers on a shoe-string budget, to small nonprofits, to consultants completing significant federal contacts. End-of-chapter questions and exercises provide tools for students and practitioners to reflect on and apply insights from the book. Reflecting global commitments to plain language, this volume includes a case study of a European group based in Sweden along with results from interviews with plain-language experts around the world, including Canada, England, South Africa. Portugal, Australia, and New Zealand. This work is intended for use in courses in information design, technical and professional communication, health communication, and other areas producing plain language communication. It is also a crucial resource for practitioners developing plain-language technical content and content strategists in a variety of fields, including health literacy, technical communication, and information design.

Breast Or Bottle

Author: Amy Lunn Koerber
Publisher: Studies in Rhetoric/Communicat
Size: 17.73 MB
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Epidemiologic evidence demonstrating the health benefits of human milk has grown in recent years, but the story of why these forms of evidence have dramatically increased in recent decades, Koerber reveals, is a tale of the dedicated individuals, coalitions, and organizations engaged in relentless rhetorical efforts to improve our scientific explanations and cultural appreciation of human milk, lactation, and breastfeeding in the context of a historical tendency to devalue these distinctly female aspects of the human body. Koerber demonstrates that the rhetoric used to promote breastfeeding at a given time and cultural moment not only reflects a preexisting reality but also shapes the infant-feeding experience for new mothers. Koerber's claims are grounded in extensive rhetorical research including textual analysis, archival research, and interviews with key stakeholders in the breastfeeding controversy.

The Politics Of Pain Medicine

Author: S. Scott Graham
Publisher: University of Chicago Press
ISBN: 022626405X
Size: 63.69 MB
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Pain medicine is a complex field that has undergone significant evolution in recent decades regarding not just the practices and treatments it employs but in the very definition of the field itself. Pain medicine is practiced by more than 20 different medical disciplines and subspecialties, and communication across these areas as researchers, practitioners, and policy makers strive to define the field and establish standards of practice can be complicated and contentious, even when addressing questions as fundamental as whether or not a particular pain-related medical condition, for example fibromyalgia, actually exists. Technical communications scholar S. Scott Graham has dived headlong into this environment to study the medical rhetoric that ultimately shapes the healthcare community's understanding of what pain medicine is, how it should be practiced and regulated, and how practitioner-patient relationships are best managed. He offers not only insightful analysis of how healthcare communications in pain medicine is effectively conducted, but also a new way for scholars to examine healthcare communications in other areas that combines aspects of traditional rhetorical theory with multiple ontologies theory as it has been developed recently in the field of science and technology studies.

Technical And Professional Communication

Author: Dolores Lehr
Publisher: Focus
ISBN: 9781585107933
Size: 53.37 MB
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Technical and Professional Communication encourages readers to view both text and visuals as an integral part of an overall document rather than as separate entities. To achieve this end, each of the fifteen chapters focuses on some aspect of text and graphics while discussing one or the other more extensively. The book is divided into four parts. The first three parts focus on planning documents, composing text or generating graphics, and the applications: definitions, technical descriptions, instructions, proposals, reports, correspondences, promotional materials, and oral presentations. The last part serves as a reference for correcting writing errors and documenting sources. Edition 1.1 includes a number of minor improvements as well as updates reflecting changes in technology.

Rhetorical Touch

Author: Shannon Walters
Publisher: Univ of South Carolina Press
ISBN: 1611173841
Size: 40.41 MB
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Rhetorical Touch argues for an understanding of touch as a rhetorical art by approaching the sense of touch through the kinds of bodies and minds that rhetorical history and theory have tended to exclude. In resistance to a rhetorical tradition focused on shaping able bodies and neurotypical minds, Shannon Walters explores how people with various disabilities—psychological, cognitive, and physical—employ touch to establish themselves as communicators and to connect with disabled and nondisabled audiences. In doing so, she argues for a theory of rhetoric that understands and values touch as rhetorical. Essential to her argument is a redefinition of key concepts and terms—the rhetorical situation, rhetorical identification, and the appeals of ethos (character), pathos (emotion), and logos (logic or message). By connecting Empedoclean and sophistic theories to Aristotelian rhetoric and Burkean approaches, Walters’s methods mobilize a wide range of key figures in rhetorical history and theory in response to the context of disability. Using Empedocles’ tactile approach to logos, Walters shows how the iterative writing processes of people with psychological disabilities shape crucial spaces for identification based on touch in online and real life spaces. Mobilizing the touch-based properties of the rhetorical practice of mētis, Walters demonstrates how rhetors with autism approach the crafting of ethos in generative and embodied ways. Rereading the rhetorical practice of kairos in relation to the proximity between bodies, Walters demonstrates how writers with physical disabilities move beyond approaches of pathos based on pity and inspiration. The volume also includes a classroom-based exploration of the discourses and assumptions regarding bodies in relation to haptic, or touch-based, technologies. Because the sense of touch is the most persistent of the senses, Walters argues that in contexts of disability and in situations in which people with and without disabilities interact, touch can be a particularly vital instrument for creating meaning, connection, and partial identification. She contends that a rhetoric thus reshaped stretches contemporary rhetoric and composition studies to respond to the contributions of disabled rhetors and transforms the traditional rhetorical appeals and canons. Ultimately, Walters argues, a rhetoric of touch allows for a richer understanding of the communication processes of a wide range of rhetors who use embodied strategies.

Social Media In Disaster Response

Author: Liza Potts
Publisher: Routledge
ISBN: 1134063075
Size: 11.91 MB
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Social Media in Disaster Response focuses on how emerging social web tools provide researchers and practitioners with new opportunities to address disaster communication and information design for participatory cultures. Both groups, however, currently lack research toolkits for tracing participant networks across systems; there is little understanding of how to design not just for individual social web sites, but how to design across multiple systems. Given the volatile political and ecological climate we are currently living in, the practicality of understanding how people communicate during disasters is important both for those researching solutions and for those putting that research into practice. Social Media in Disaster Response addresses this situation by presenting the results of a large-scale sociotechnical usability study on crisis communication in the vernacular related to recent natural and human-made crisis; this is an analysis of the way social web applications are transformed, by participants, into a critical information infrastructure in moments of crisis. This book provides researchers with methods, tools, and examples for researching and analyzing these communication systems while providing practitioners with design methods and information about these participatory communities to assist them in influencing the design and structure of these communication systems.

From Hysteria To Hormones

Author: Amy Koerber
Publisher: Rsa Series in Transdisciplinar
ISBN: 9780271080864
Size: 47.13 MB
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Examines the rhetorical activity that preceded the early twentieth-century emergence of the word hormone and the impact of this word on expert understandings of women's health.

The 9 11 Commission Report Final Report Of The National Commission On Terrorist Attacks Upon The United States Authorized Edition

Author: National Commission on Terrorist Attacks
Publisher: W. W. Norton & Company
ISBN: 0393342158
Size: 56.24 MB
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Nearly three thousand people died in the terrorist attacks of September 11, 2001. In Lower Manhattan, on a field in Pennsylvania, and along the banks of the Potomoc, the United States suffered the single largest loss of life from an enemy attack on its soil. In November 2002 the United States Congress and President George W. Bush established by law the National Commission on Terrorist Attacks Upon the United States, also known as the 9/11 Commission. This independent, bipartisan panel was directed to examine the facts and circumstances surrounding the September 11 attacks, identify lessons learned, and provide recommendations to safeguard against future acts of terrorism. This volume is the authorized edition of the Commission's final report.

The Theory And Practice Of Online Learning

Author: Terry Anderson
Publisher: Athabasca University Press
ISBN: 1897425082
Size: 68.39 MB
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Neither an academic tome nor a prescriptive 'how to' guide, The Theory and Practice of Online Learning is an illuminating collection of essays by practitioners and scholars active in the complex field of distance education. Distance education has evolved significantly in its 150 years of existence. For most of this time, it was an individual pursuit defined by infrequent postal communication. But recently, three more developmental generations have emerged, supported by television and radio, teleconferencing, and computer conferencing. The early 21st century has produced a fifth generation, based on autonomous agents and intelligent, database-assisted learning, that has been referred to as Web 2.0. The second edition of "The Theory and Practice of Online Learning" features updates in each chapter, plus four new chapters on current distance education issues such as connectivism and social software innovations.