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Indiana S 200

Author: Linda C. Gugin
Publisher: Indiana Historical Society
ISBN: 0871953935
Size: 34.69 MB
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Part of the Indiana Historical Society's commemoration of the nineteenth state's bicentennial, Indiana's 200: The People Who Shaped the Hoosier State recognizes the people who made enduring contributions to Indiana in its 200-year history. Written by historians, scholars, biographers, and independent researchers, the biographical essays in this book will enhance the public's knowledge and appreciation of those who made a difference in the lives of Hoosiers, the country, and even the world. Subjects profiled in the book include individuals from all fields of endeavor: law, politics, art, music, entertainment, literature, sports, education, business/industry, religion, science/invention/technology, as well as "the notorious."

Rural Free

Author: Rachel Peden
Publisher: Quarry Books
ISBN: 9780253221612
Size: 80.17 MB
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"Originally published by Alfred A. Knopf and 1961 by Rachel Peden"--T.p. verso.

Speak To The Earth

Author: Rachel Peden
Publisher: Quarry Books
ISBN: 9780253223425
Size: 70.69 MB
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A farmwife for 45 years, Rachel Peden believed that the family farm's best crop is a "harvest of the spirit." In Speak to the Earth, she looks at life—domestic and wild, human and critter—through the eyes of someone who witnesses nine seasons of the year rather than the typical four. Peden views the farm as "a place of opportunity simultaneous with obligation, an immaculate fitting-together of plant and animal life." Each year yields an abundance of small, priceless observations. Through her writings, Peden encourages readers to appreciate both the simple pleasures in life as well as the more profound qualities embodied in family and neighbors, mallards and ladybugs, possums and pigs, and the irresistible characteristics of old houses, local history, and changing times.

The Land The People

Author: Rachel Peden
Publisher: Quarry Books
ISBN: 9780253222299
Size: 51.14 MB
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"Originally published by Alfred A. Knopf; c1966 by Rachel Peden."--T.p. verso.

Buyology

Author: Martin Lindstrom
Publisher: Crown Business
ISBN: 9780385528290
Size: 15.64 MB
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How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? Or do our buying decisions take place below the surface, so deep within our subconscious minds, we’re barely aware of them? In BUYOLOGY, Lindstrom presents the astonishing findings from his groundbreaking, three-year, seven-million-dollar neuromarketing study, a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what seduces our interest and drives us to buy. Among the questions he explores: Does sex actually sell? To what extent do people in skimpy clothing and suggestive poses persuade us to buy products? Despite government bans, does subliminal advertising still surround us – from bars to highway billboards to supermarket shelves? Can “Cool” brands, like iPods, trigger our mating instincts? Can other senses – smell, touch, and sound - be so powerful as to physically arouse us when we see a product? Do companies copy from the world of religion and create rituals – like drinking a Corona with a lime – to capture our hard-earned dollars? Filled with entertaining inside stories about how we respond to such well-known brands as Marlboro, Nokia, Calvin Klein, Ford, and American Idol, BUYOLOGY is a fascinating and shocking journey into the mind of today’s consumer that will captivate anyone who’s been seduced – or turned off – by marketers’ relentless attempts to win our loyalty, our money, and our minds.

Teaching Environmental Literacy

Author: Heather L. Reynolds
Publisher: Indiana University Press
ISBN: 0253354099
Size: 64.75 MB
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To prepare today's students to meet growing global environmental challenges, colleges and universities must make environmental literacy a core learning goal for all students, in all disciplines. But what should an environmentally literate citizen know? What teaching and learning strategies are most effective in helping students think critically about human-environment interactions and sustainability, and integrate what they have learned in diverse settings? Educators from the natural and social sciences and the humanities discuss the critical content, skills, and affective qualities essential to environmental literacy. This volume is an invaluable resource for developing integrated, campus-wide programs to prepare students to think critically about, and to work to create, a sustainable society.

The Farmers Market Book

Author: Jennifer Meta Robinson
Publisher: Indiana University Press
ISBN: 0253219167
Size: 52.18 MB
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Explores the voices and rhythms of this timeless phenomenon

A Cultural Approach To Interpersonal Communication

Author: Leila Monaghan
Publisher: John Wiley & Sons
ISBN: 1444335316
Size: 28.48 MB
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"The Second Edition of A Cultural Approach to Interpersonal Communication presents key readings from the fields of cultural and linguistic anthropology, sociolinguistics, and communication studies that explore the ways that interpersonal communication is socially and culturally mediated. Starting from the premise that interpersonal communication is inseparable from culture, the readings reveal the rich diversity of communicative practices of social communities within the U.S. and around the world. The fully-revised second edition features several new chapters that highlight interpersonal communication in a digital world, covering such topics as situated engagements with social media, text messaging, digitally simulated spaces, television, and public video-sharing sites. Other readings explore interpersonal interactions in wide-ranging settings that include high school slang in California, sports talk in New Zealand, Tuareg greetings in the Sahara Desert, avatar-mediated conversations in Second Life, frat talk at a Midwest college, whispered rumors about Nevada's top-secret Area 51, and many more. In addition, a variety of ethnographic case studies serve to heighten awareness of the reader's own interpersonal language practices. A Cultural Approach to Interpersonal Communication, 2nd Edition, provides rich insights into the crucial role of culture in shaping our understanding of interpersonal communication. "--

A Conservationist Manifesto

Author: Scott Russell Sanders
Publisher: Indiana University Press
ISBN: 0253353130
Size: 47.44 MB
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Practical, ecological, and philosophical grounds for a conservation ethic

Antifascisms

Author: David Ward
Publisher: Fairleigh Dickinson Univ Press
ISBN: 9780838636763
Size: 30.90 MB
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"This book is an in-depth analysis of three of the most crucial years in twentieth-century Italian history, the years 1943-46. After more than two decades of a Fascist regime and a disastrous war experience during which Italy changed sides, these years saw the laying of the political and cultural foundations for what has since become known as Italy's First Republic. Drawing on texts from the literature, film, journalism, and political debate of the period, Antifascisms offers a thorough survey of the personalities and positions that informed the decisions taken in this crucial phase of modern Italian history."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved