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Second That Emotion

Author: Jeremy D. Holden
Publisher: Prometheus Books
ISBN: 1616146656
Size: 58.40 MB
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An advertising and communications expert traces the fascinating process whereby a passion for an idea, a politician, a celebrity, or a brand gives rise to a set of illogical beliefs that becomes the basis for a powerful movement. Conventional wisdom has it that spin doctors and Madison Avenue are responsible for manipulating our thoughts, causing us to endorse ideas or buy products that we would otherwise reject outright. Holden shows that while advertising and propaganda can provide a spark and social media provides the kindling, individuals create consumer, political, and cultural trends based, more often than not, on thinking that they know logically to be flawed. For businesspeople who want to see their company or brand break through, this book is both essential and entertaining reading. For the rest of us, the author provides a window into our decision-making processes, and how emotion-based illogical leaps drive our support for movements, whether they are political, commercial, or related to popular culture. From the Hardcover edition.

Emotional Choices

Author: Robin Markwica
Publisher: Oxford University Press
ISBN: 0198794347
Size: 69.58 MB
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Why do states often refuse to yield to military threats from a more powerful actor, such as the United States? Why do they frequently prefer war to compliance? International Relations scholars generally employ the rational choice logic of consequences or the constructivist logic of appropriateness to explain this puzzling behavior. Max Weber, however, suggested a third logic of choice in his magnum opus Economy and Society: human decision making can also be motivated by emotions. Drawing on Weber and more recent scholarship in sociology and psychology, Robin Markwica introduces the logic of affect, or emotional choice theory, into the field of International Relations. The logic of affect posits that actors' behavior is shaped by the dynamic interplay among their norms, identities, and five key emotions: fear, anger, hope, pride, and humiliation. Markwica puts forward a series of propositions that specify the affective conditions under which leaders are likely to accept or reject a coercer's demands. To infer emotions and to examine their influence on decision making, he develops a methodological strategy combining sentiment analysis and an interpretive form of process tracing. He then applies the logic of affect to Nikita Khrushchev's behavior during the Cuban missile crisis in 1962 and Saddam Hussein's decision making in the Gulf conflict in 1990-1 offering a novel explanation for why U.S. coercive diplomacy succeeded in one case but not in the other.

Social Movements

Author: Donatella della Porta
Publisher: John Wiley & Sons
ISBN: 1405148217
Size: 44.14 MB
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Social Movements is a comprehensive introduction and critical analysis of collective action in society today. In this new edition, the authors have updated all chapters with the most recent scientific literature, expanded on topics such as individual motivations, new media, public policies, and governance. Draws on research and empirical work across the social sciences to address the key questions in this international field. New edition expands on topics such as individual motivations, new media, public policies, and governance. Has been redesigned in a more user-friendly format.

Emotional Contagion

Author: Elaine Hatfield
Publisher: Cambridge University Press
ISBN: 9780521449489
Size: 63.20 MB
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When people are in a certain mood, whether elated or depressed, that mood is often communicated to others. When we are talking to someone who is depressed it may make us feel depressed, whereas if we talk to someone who is feeling self-confident and buoyant we are likely to feel good about ourselves. This phenomenon, known as emotional contagion, is identified here, and compelling evidence for its effects is offered from a variety of disciplines--social and developmental psychology, history, cross-cultural psychology, experimental psychology, and psychopathology. The authors propose a simple mechanism to account for the process of contagion. They argue that people, in their everyday encounters, tend automatically and continuously to synchronize with the facial expressions, voices, postures, movements, and instrumental emotional behaviors of others. Emotional experiences are affected, moment-to-moment, by the feedback from such mimicry. In a series of orderly chapters, the authors provide observational and laboratory evidence to support their propositions. They then offer practical suggestions for clinical psychologists, physicians, husbands and wives, parents, and professionals who wish to become better at shaping the emotional tone of social encounters.

Predictably Irrational

Author: Dan Ariely
Publisher: Harper Collins
ISBN: 006135323X
Size: 63.15 MB
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Intelligent, lively, humorous, and thoroughly engaging, "The Predictably Irrational" explains why people often make bad decisions and what can be done about it.

Sea Of Doubt

Author: Jeremy D Holden
Publisher: Clean Publishing
ISBN: 9780997897005
Size: 65.70 MB
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After leaving behind a brilliant, but emotionally exhausting career in advertising, Mal Thomas wants nothing more than to enjoy the peace and serenity of the home he and his wife share in the Blue Ridge Mountains of North Carolina. That serenity is interrupted when, seemingly out of nowhere, Mal gets a call that pulls him back into his old world, and on a path to undertaking an extraordinary assignment: Alfredo Baptiste, the world's most powerful and mysterious industrialist wants Mal to promote the alleged second coming of the Messiah. As Mal and his team of cynical "Mad" men and women confront their own doubts about the validity of Baptiste's seemingly ridiculous claim that his adopted son Sebastian is this new Messiah, they can't resist the challenge, and find themselves thrust into a world of greed and revenge. In a fast moving and often sardonic narrative that crisscrosses New York, North Carolina, Miami, and Buenos Aires, Sea of Doubt has its roots in our endless obsession with fame and pop-culture. As Mal's team develops an unstoppable global campaign, a worldwide media feeding frenzy ensues, causing people to set aside all logic and reason, leading to tragic consequences. Baptiste's motivation is ultimately revealed in a twisted and unexpected ending as parallel worlds and a seismic conspiracy explode in an ending that will make you wonder how you didn't see it coming earlier. Sea of Doubt provides a window into human nature and media driven mass persuasion, forcing us to look at consequences of the choices we make. Ultimately Holden shows us how belief in ourselves is what really matters. You will laugh out loud at the absurdity of the challenges that Mal and his team find themselves confronted with, while at the same time being forced to examine the role we all play in enabling the media to shape our thinking, and dictate our lives.

Handbook Of Cognition And Emotion

Author: Michael D. Robinson
Publisher: Guilford Press
ISBN: 1462509991
Size: 48.66 MB
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Comprehensively examining the relationship between cognition and emotion, this authoritative handbook brings together leading investigators from multiple psychological subdisciplines. Biological underpinnings of the cognition-emotion interface are reviewed, including the role of neurotransmitters and hormones. Contributors explore how key cognitive processes -- such as attention, learning, and memory -- shape emotional phenomena, and vice versa. Individual differences in areas where cognition and emotion interact -- such as agreeableness and emotional intelligence -- are addressed. The volume also analyzes the roles of cognition and emotion in anxiety, depression, borderline personality disorder, and other psychological disorders.

Psychology Of Physical Activity

Author: Stuart J. H. Biddle
Publisher: Routledge
ISBN: 1136339558
Size: 57.81 MB
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The positive benefits of physical activity for physical and mental health are now widely acknowledged, yet levels of physical inactivity continue to increase throughout the developed world. Understanding the psychology of physical activity has therefore become an important concern for scientists, health professionals and policy-makers alike. Psychology of Physical Activity is a comprehensive and in-depth introduction to the fundamentals of exercise psychology, from theories of motivation and adherence to the design of successful interventions for increasing participation. Now in a fully revised, updated and expanded third edition, Psychology of Physical Activity is still the only textbook to offer a full survey of the evidence-base for theory and practice in exercise psychology, and the only textbook that explains how to interpret the quality of the research evidence. With international cases, examples and data included throughout, the book also provides a thoroughly detailed examination of the relationship between physical activity and mental health. A full companion website offers useful features to help students and lecturers get the most out of the book during their course, including multiple-choice revision questions, PowerPoint slides and a test bank of additional learning activities. Psychology of Physical Activity is the most authoritative, engaging and up-to-date introduction to exercise psychology currently available. It is essential reading for all students working in exercise and health sciences.

The Handmaid S Tale

Author: Margaret Atwood
Publisher: Houghton Mifflin Harcourt
ISBN: 0547345666
Size: 72.50 MB
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Now a Hulu Original Series The Handmaid’s Tale is a novel of such power that the reader will be unable to forget its images and its forecast. Set in the near future, it describes life in what was once the United States and is now called the Republic of Gilead, a monotheocracy that has reacted to social unrest and a sharply declining birthrate by reverting to, and going beyond, the repressive intolerance of the original Puritans. The regime takes the Book of Genesis absolutely at its word, with bizarre consequences for the women and men in its population. The story is told through the eyes of Offred, one of the unfortunate Handmaids under the new social order. In condensed but eloquent prose, by turns cool-eyed, tender, despairing, passionate, and wry, she reveals to us the dark corners behind the establishment’s calm facade, as certain tendencies now in existence are carried to their logical conclusions. The Handmaid’s Tale is funny, unexpected, horrifying, and altogether convincing. It is at once scathing satire, dire warning, and a tour de force. It is Margaret Atwood at her best.