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Television In The Multichannel Age

Author: Megan Gwynne Mullen
Publisher: Wiley-Blackwell
ISBN: 9781405149693
Size: 51.50 MB
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Television in the Multichannel Age is a comprehensive, multidisciplinary approach to the history of multichannel television in all its forms – from cable to direct-to-home satellite and beyond. Chapter by chapter, the book traces the evolution of cable television from its pre-historical origins in the late 1940s to the communications satellites and DBS distribution systems of the modern digital age, both in the U.S. and internationally. Guides the reader through the history of multichannel television from its origins in the ‘40s to the modern age Discusses factors that influence today’s television landscape including government policy-making, emerging technologies, and the public’s programming tastes Concentrates on domestic multichannel technologies while considering global impacts of these technologies Includes newly discovered oral history transcripts, personal interviews, government documents, and never before seen photographs Presents a fascinating history of media that have come to play critical roles in today’s society, and in doing so invites the reader to speculate on the future of multichannel television

We Now Disrupt This Broadcast

Author: Amanda D. Lotz
Publisher: MIT Press
ISBN: 0262345552
Size: 66.26 MB
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The collision of new technologies, changing business strategies, and innovative storytelling that produced a new golden age of TV. Cable television channels were once the backwater of American television, programming recent and not-so-recent movies and reruns of network shows. Then came La Femme Nikita, OZ, The Sopranos, Mad Men, Game of Thrones, and The Walking Dead. And then, just as “prestige cable” became a category, came House of Cards and Netflix, Hulu, Amazon Video, and other Internet distributors of television content. What happened? In We Now Disrupt This Broadcast, Amanda Lotz chronicles the collision of new technologies, changing business strategies, and innovative storytelling that produced an era termed “peak TV.” Lotz explains that changes in the business of television expanded the creative possibilities of television. She describes the costly infrastructure rebuilding undertaken by cable service providers in the late 1990s and the struggles of cable channels to produce (and pay for) original, scripted programming in order to stand out from the competition. These new programs defied television conventions and made viewers adjust their expectations of what television could be. Le Femme Nikita offered cable's first antihero, Mad Men cost more than advertisers paid, The Walking Dead became the first mass cable hit, and Game of Thrones was the first global television blockbuster. Internet streaming didn't kill cable, Lotz tells us. Rather, it revolutionized how we watch television. Cable and network television quickly established their own streaming portals. Meanwhile, cable service providers had quietly transformed themselves into Internet providers, able to profit from both prestige cable and streaming services. Far from being dead, television continues to transform.

Commodity Activism

Author: Roopali Mukherjee
Publisher: NYU Press
ISBN: 0814764002
Size: 40.98 MB
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Buying (RED) products—from Gap T-shirts to Apple—to fight AIDS. Drinking a “Caring Cup” of coffee at the Coffee Bean & Tea Leaf to support fair trade. Driving a Toyota Prius to fight global warming. All these commonplace activities point to a central feature of contemporary culture: the most common way we participate in social activism is by buying something. Roopali Mukherjee and Sarah Banet-Weiser have gathered an exemplary group of scholars to explore this new landscape through a series of case studies of “commodity activism.” Drawing from television, film, consumer activist campaigns, and cultures of celebrity and corporate patronage, the essays take up examples such as the Dove “Real Beauty” campaign, sex positive retail activism, ABC’s Extreme Home Makeover, and Angelina Jolie as multinational celebrity missionary. Exploring the complexities embedded in contemporary political activism, Commodity Activism reveals the workings of power and resistance as well as citizenship and subjectivity in the neoliberal era. Refusing to simply position politics in opposition to consumerism, this collection teases out the relationships between material cultures and political subjectivities, arguing that activism may itself be transforming into a branded commodity.

Complex Serial Drama And Multiplatform Television

Author: Trisha Dunleavy
Publisher: Routledge
ISBN: 1317402790
Size: 72.89 MB
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This book examines the creative strategies, narrative characteristics, industrial practices and stylistic tendencies of complex serial drama. Exemplified by shows like HBO’s The Sopranos, AMC’s Mad Men and Breaking Bad, Showtime’s Dexter, and Netflix’s Stranger Things, complex serials are distinguished by their conceptual originality, narrative complexity, transgressive lead characters and serial allure. As a drama form that continues to expand and diversify in today’s television, HBO’s Boardwalk Empire and Game of Thrones, Netflix’s Orange Is the New Black and Hulu’s The Handmaid’s Tale provide further examples. Dunleavy investigates the strategies that underpin the innovations, influence and success of complex serial drama, giving students and scholars a nuanced understanding of this contemporary TV form.

Head S Broadcasting In America

Author: Michael A. McGregor
Publisher: Routledge
ISBN: 1317347935
Size: 65.63 MB
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After fifty years of market prominence and incredible demand from loyal users, Head’s Broadcasting in America’s tenth edition returns as the celebrated market leader in its field with its renowned treatment of electronic media as a social force and with a distinguished new author team from Sydney Head's legacy school, the University of Miami. Head’s Broadcasting in America distinguishes itself by presenting electronic media both as products of contemporary social forces and as social forces in their own right. This text will introduce you to the exciting changes taking place in electronic media. It will help you examine the emerging information infrastructure and the accelerating convergence of various electronic media forms. It will also help you explore the role electronic media plays in many academic areas, ranging from economics to law, from history to social science. You will find this industry more accessible as you experience broadcasting dually through the people and the products that have shaped the history of this medium and through your own experiences with broadcasting in your daily life.

Television Studies The Basics

Author: Toby Miller
Publisher: Routledge
ISBN: 1136988866
Size: 64.91 MB
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Television Studies: The Basics is a lively introduction to the study of a powerful medium. It examines the major theories and debates surrounding production and reception over the years and considers both the role and future of television. Topics covered include: broadcasting history and technology institutions and ownership genre and content audiences Complete with global case studies, questions for discussion, and suggestions for further reading, this is an invaluable and engaging resource for those interested in how to study television.

Digital Broadcasting

Author: Jo Pierson
Publisher: Bloomsbury Publishing
ISBN: 147251727X
Size: 15.16 MB
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Digital Broadcasting presents an introduction to how the classic notion of 'broadcasting' has evolved and is being reinterpreted in an age of digitization and convergence. The book argues that 'digital broadcasting' is not a contradiction in terms, but-on the contrary-both terms presuppose and need each other. Drawing upon an interdisciplinary and international field of research and theory, it looks at current developments in television and radio broadcasting on the level of regulation and policy, industries and economics, production and content, and audience and consumption practices.

The Television Will Be Revolutionized Second Edition

Author: Amanda D. Lotz
Publisher: NYU Press
ISBN: 1479830070
Size: 58.16 MB
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Many proclaimed the “end of television” in the early years of the twenty-first century, as capabilities and features of the boxes that occupied a central space in American living rooms for the preceding fifty years were radically remade. In this revised, second edition of her definitive book, Amanda D. Lotz proves that rumors of the death of television were greatly exaggerated and explores how new distribution and viewing technologies have resurrected the medium. Shifts in the basic practices of making and distributing television have not been hastening its demise, but are redefining what we can do with television, what we expect from it, how we use it—in short, revolutionizing it. Television, as both a technology and a tool for cultural storytelling, remains as important today as ever, but it has changed in fundamental ways. The Television Will Be Revolutionized provides a sophisticated history of the present, examining television in what Lotz terms the “post-network” era while providing frameworks for understanding the continued change in the medium. The second edition addresses adjustments throughout the industry wrought by broadband delivered television such as Netflix, YouTube, and cross-platform initiatives like TV Everywhere, as well as how technologies such as tablets and smartphones have changed how and where we view. Lotz begins to deconstruct the future of different kinds of television—exploring how “prized content,” live television sports and contests, and linear viewing may all be “television,” but very different types of television for both viewers and producers. Through interviews with those working in the industry, surveys of trade publications, and consideration of an extensive array of popular shows, Lotz takes us behind the screen to explore what is changing, why it is changing, and why the changes matter. Instructor's Guide

The Columbia History Of American Television

Author: Gary R. Edgerton
Publisher: Columbia University Press
ISBN: 0231121652
Size: 19.18 MB
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Richly researched and engaging, The Columbia History of American Television tracks the growth of TV into a convergent technology, a global industry, a social catalyst, a viable art form, and a complex and dynamic reflection of the American mind and character. Renowned media historian Gary R. Edgerton follows the technological progress and increasing cultural relevance of television from its prehistory (before 1947) to the Network Era (1948-1975) and the Cable Era (1976-1994). He considers the remodeling of television's look and purpose during World War II; the gender, racial, and ethnic components of its early broadcasts and audiences; its transformation of postwar America; and its function in the political life of the country. In conclusion, Edgerton takes a discerning look at our current Digital Era and the new forms of instantaneous communication that continue to change America's social, political, and economic landscape.

The Television History Book

Author: Michele Hilmes
Publisher: British Film Inst
ISBN: 9780851709871
Size: 69.56 MB
Format: PDF, Docs
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Over the last half century, developments in television broadcasting have exerted an immeasurable influence over our social, cultural, and economic practices. With contributions by leading media scholars, The Television History Book presents an overview of the of history of broadcasting in Great Britain and the United States. With its integrated format, The Television History Book encourages readers to make connections between events and tendencies that both unite and differentiate these national broadcasting traditions. From the origins of the public service and commercial systems of broadcasting to the current period of technological and economic convergence, the book provides an accessible overview of the history of television technology, institutions, polices, programs, and audiences. The numerous "gray box" case studies illustrate the course of television innovation and are accompanied by lists of recommended further reading and an extensive bibliography Over the last half century, developments in television broadcasting have exerted an immeasurable influence over our social, cultural, and economic practices. With contributions by leading media scholars, The Television History Book presents an overview of the of history of broadcasting in Great Britain and the United States. With its integrated format, The Television History Book encourages readers to make connections between events and tendencies that both unite and differentiate these national broadcasting traditions. From the origins of the public service and commercial systems of broadcasting to the current period of technological and economic convergence, the book provides an accessible overview of the history of television technology, institutions, polices, programs, and audiences. The numerous "gray box" case studies illustrate the course of television innovation and are accompanied by lists of recommended further reading and an extensive bibliography