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The Chemistry Of Strategy

Author: John W. Myrna
Publisher: Global Professional Pub
ISBN: 9781909170193
Size: 26.81 MB
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This book offers readers something they can't find in today's most popular business books: a practical, tested perspective and strategic planning process that works for the legions of companies that don't have the resources of an Apple, GE, or P&G. Readers will gain a deep understanding of what strategy and strategic planning is; why it's critical to their organization and their own success; and how to create, implement and sustain a strategy that literally turns vision into reality. Executive teams are searching for the magic elixir of success. The appeal of such alchemical magic is obvious. If a company's managers do just this one simple thing, or follow this simple, easy plan, they too can enjoy profit margins and stock prices just like the "it" company of the moment. The process of successfully growing an organization is like mixing chemicals together to create a reaction. Ask the typical executive to name the most valuable tool in the process of creating a chemical reaction, and they'll offer such answers as the quantity of certain chemicals, the quality of the lab facility, the combination of two or more elements and so on. That's because we tend to be so rooted in tactical thinking that we miss the larger equation. The reality is that the most important tool in creating the desired chemical reaction - or growing a company - is the formula that describes its "big picture" results. The primary formula for strategy is simple enough: (What + Why + How) → The Future What do we want the company to look like in the future? Why do we want to look like that? How do we get there? (What + Why + How) = Strategy This strategic planning approach derives from the author's own alchemist-like professional search to find the magic formula for transforming the value of companies.

The Speaker S Edge

Author: Ken Lizotte
Publisher: Maven House
ISBN: 1938548388
Size: 21.67 MB
Format: PDF, ePub, Mobi
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Speakers for business and nonprofit events are sought out every day by meeting planners and program directors. Those who get the call are typically those who fill a specific need and can boast appropriate credentials and experience. The Speaker's Edge shows you how to land these speaking engagements, especially ones that pay. This comprehensive book covers all the conventional means for locating and winning speaking engagements as well as clever, innovative tactics practiced by the most successful veteran speakers. You'll learn how to: Position yourself as the go-to thought leader in your field of expertise; Use effective tools to highlight your speaker value, including videos, speaker sheets, and speaker bureaus; Consider a variety of speaking opportunities, such as serving on panels, hosting events, and participating in webinars; Locate attractive speaking venues, and successfully use the proposal systems such venues require; Consider what volunteering for pro bono gigs offer as venues for practice and visibility; Negotiate great deals, including setting fees, requesting expenses, and offering options to meeting planners; Maximize your speaking experience, including selling products, arranging follow-up gigs, and soliciting referrals. By employing the recommendations in this book, you will elevate your speaking career and and business to new heights.

Political Risk Analysis Around The North Atlantic

Author: Frederick Stapenhurst
Publisher: Springer
ISBN: 1349123994
Size: 47.91 MB
Format: PDF, ePub, Docs
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Examines the emergence of the corporate political risk assessment function, highlighting its evolution as an integral component of strategic decision-making. Numerous country-specific and company-specific examples of political risk analysis are included.

Strategic Planning Readings

Author: P. J. Smit
Publisher: Juta and Company Ltd
ISBN: 9780702152047
Size: 22.98 MB
Format: PDF, Mobi
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Strategic management is a dynamic subject as it deals with organizations' survival strategies in an increasingly volatile business environment. Articles, chosen for their relevance and clarity, cover components of strategic management in this guide.

Transforming Sustainability Strategy Into Action

Author: Beth Beloff
Publisher: John Wiley & Sons
ISBN: 0471755982
Size: 38.60 MB
Format: PDF, Mobi
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"A highly informative and brilliant contribution to the growing sustainability literature." -Dr. Brian and Mary Nattrass Managing Partners of Sustainability Partners and authors of The Natural Step for Business and Dancing with the Tiger The goal of sustainable development, a recent focus in the corporate world, is to "ensure a better quality of life for everyone today and in generations to come." The challenge facing industry leaders is how to reconcile economically competitive strategies with environmentally sound and socially responsible practices. Transforming Sustainability Strategy into Action: The Chemical Industry presents proven practical techniques to help managers in the chemical industry identify and assess options for improving the sustainability of their organizations, with a pragmatic emphasis on operational aspects, decision support, and guidelines for measuring progress. Employing a systematic approach and introducing globally proven problem-solving and decision-making tools designed to provoke questioning and creative thinking, the authors address some of the most challenging issues for the industrial world today. The authors' combined expertise and extensive experience in translating sustainability strategies from theory into action make them uniquely qualified to deliver the kind of hands-on, responsive business solutions that will give corporate leaders the competitive edge in preparing for tomorrow's socially and environmentally conscious marketplace.

Public Relations Writing

Author: Kerry Tucker
ISBN: 9780132564885
Size: 53.44 MB
Format: PDF, Kindle
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Public Relations Writing organizes writing and the techniques of practice to generate supportive behaviors from publics important to an organization. Its foundation is an issue anticipation process which incorporates behavioral strategy to help manage issues critical to the pursuit of an organization's mission. A behavioral framework links the public relations plan and application of motivational principles to writing and organizing public relations techniques. The third edition modifies the behavioral framework to better overcome obstacles to behavior change. It also begins to embrace the new wave of communication technology which will revolutionize public relations writing and tactics.