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The Inmates Are Running The Asylum

Author: Alan Cooper
Publisher:
ISBN: 9780672326141
Size: 21.44 MB
Format: PDF, Kindle
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Imagine, at a terrifyingly aggressive rate, everything you regularly use is being equipped with computer technology. Think about your phone, cameras, cars - everything - being automated and programmed by people who in their rush to accept the many benefits of the silicon chip, have abdicated their responsibility to make these products easy to use. The Inmates are Running the Asylum argues that, despite appearances, business executives are simply not the ones in control of the high-tech industry. They have inadvertently put programmers and engineers in charge, leading to products and processes.

The Inmates Are Running The Asylum

Author: Alan Cooper
Publisher: Sams Publishing
ISBN:
Size: 22.65 MB
Format: PDF
View: 5613
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Examines how increasingly complicated computer technology has outpaced the ability of the average consumer to use it without frustration and calls for changes that will bring computer technology in line with how average people think

Creating The Perfect Design Brief

Author: Peter L. Phillips
Publisher: Skyhorse Publishing, Inc.
ISBN: 1621532275
Size: 34.86 MB
Format: PDF, Mobi
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In the only book of its kind, now revised and updated with the latest research on the topic, veteran design consultant Peter L. Phillips offers the tools for success gained from nearly thirty years of developing corporate and brand identity programs. Readers will discover the most effective formats for design briefs, how to structure the best possible team, what distinguishes a great design brief from an adequate one, how to use the brief in project tracking, as a measuring tool, as a means of getting approval for a design solution, and much, much more. By covering all of the essential elements of an effective design brief, this unique and empowering guide will help you to ensure that the goals of your corporate design strategy are met.

Understanding Your Users

Author: Kathy Baxter
Publisher: Morgan Kaufmann
ISBN: 0128006099
Size: 63.83 MB
Format: PDF, ePub
View: 4745
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This new and completely updated edition is a comprehensive, easy-to-read, "how-to" guide on user research methods. You'll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product. For each method, you'll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way. Each method presented provides different information about the users and their requirements (e.g., functional requirements, information architecture). The techniques can be used together to form a complete picture of the users' needs or they can be used separately throughout the product development lifecycle to address specific product questions. These techniques have helped product teams understand the value of user experience research by providing insight into how users behave and what they need to be successful. You will find brand new case studies from leaders in industry and academia that demonstrate each method in action. This book has something to offer whether you are new to user experience or a seasoned UX professional. After reading this book, you'll be able to choose the right user research method for your research question and conduct a user research study. Then, you will be able to apply your findings to your own products. Completely new and revised edition includes 30+% new content! Discover the foundation you need to prepare for any user research activity and ensure that the results are incorporated into your products Includes all new case studies for each method from leaders in industry and academia

About Face 3 The Essentials Of Interaction Design

Author: Alan Cooper
Publisher: John Wiley & Sons
ISBN: 9788126513055
Size: 50.81 MB
Format: PDF, ePub, Docs
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Market_Desc: · Programmers· Software Engineers· Product Planners· Development Managers· IT Professionals· Product Marketers· Usability Professionals· Design practitioners· HCI, Engineering, and Design Students Special Features: · Previous editions of About Face have sold more than 65,000 copies and are widely considered indispensable texts for software programmers, product designers and interaction professionals· About Face 3.0 includes new content relevant to the popularization of new Web technologies such as AJAX and mobile platforms such as the iPod· Covers the general shift in emphasis from Windows desktop software to other platforms and domains including appliances, and consumer electronics· Includes updated graphics, icons, layout, and cover to speak compellingly to a more design-literate audience· Supported through the Authors large network including heavily travel websites, training seminars, conferences, and newsletters About The Book: The new edition includes new content relevant to the popularization of new Web technologies and mobile platforms. The book has updated examples to reflect current state-of-the-art interfaces and additional case studies where appropriate. The text also has updated graphics, icons, layout, and cover to speak compellingly to a more design-literate audience.