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A Functional Analysis Of Political Television Advertisements

Author: William L. Benoit
Publisher: Lexington Books
ISBN: 0739188992
Size: 77.29 MB
Format: PDF
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A Functional Analysis of Political Television Advertisements is a unique investigation into the extremely important medium of campaign advertising. The book analyzes presidential primary and general ads through 2012, ads from third party candidates, ads for governor and congress, and ads from foreign countries. It examines trends in political advertising content over time, contrasts different kinds of spots—primary versus general, incumbents versus challengers—and discusses the development of political ads over time.

Die 4 Stunden Woche

Author: Timothy Ferriss
Publisher: Ullstein eBooks
ISBN: 3843704457
Size: 12.10 MB
Format: PDF
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Warum arbeiten wir uns eigentlich zu Tode? Haben wir nichts Besseres zu tun? Und ob! - sagt Timothy Ferriss. Der junge Unternehmer war lange Workaholic mit 80-Stunden-Woche. Doch dann erfand er MBA - Management by Absence - und ist seitdem freier, reicher, glücklicher. Mit viel Humor, provokanten Denkanstößen und erprobten Tipps erklärt Ferriss, wie sich die 4-Stunden-Woche bei vollem Lohnausgleich verwirklichen lässt. Der Wegweiser für eine Flucht aus dem Hamsterrad und ein Manifest für eine neue Gewichtung zwischen Leben und Arbeiten.

Toward The Millennium

Author: Larry Sabato
Publisher: Allyn & Bacon
ISBN:
Size: 24.54 MB
Format: PDF, Mobi
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This analysis of the 1996 general election includes a recap of the 1992 elections, the 1996 primaries and conventions, the 1996 campaigns and general election, analysis of the congressional and state elections, exclusive interviews, and an overview of the media, campaign financing, and political predictions for the next four years.

White Protestant Nation

Author: Allan J. Lichtman
Publisher: Grove Press
ISBN: 9780802144201
Size: 18.78 MB
Format: PDF, ePub, Mobi
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Spanning nearly a century of American political history, an insightful study of the origins, development, and accomplishments of modern American conservatism traces the history of the movement from the 1920s, examines its principles and strategies, and profiles such right-wing personalities as Strom Thurmond, Barry Goldwater, Phyllis Schlafly, and others.

How To Research Elections

Author: Fenton S. Martin
Publisher: Cq Press
ISBN: 9781568025971
Size: 64.73 MB
Format: PDF, Docs
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Martin and Goehlert, authors of the definitive CQ's Resource Guide to Modern Elections, have written a simple but comprehensive explanation for users of all skill levels who need to gather election information from the huge array of print and electronic sources available today. They enhance this how-to with an annotated selection of the most useful print sources which your patrons can turn for just the right information. In Part I, the authors describe secondary research tools -- such as news organizations, databases, opinion polls, and Internet locations -- and primary sources -- such as campaigns, election financing, political parties, consultants, and more. Part II contains their selected bibliography -- with descriptive annotations -- that lists hundreds of important books on topics ranging from campaigns to voting participation.