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From Altoids To Zima

Author: Evan Morris
Publisher: Simon and Schuster
ISBN: 9780743276474
Size: 17.39 MB
Format: PDF, ePub
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Ever wondered what the Ms in M&Ms stand for? If Scotch tape was invented in Scotland? Why a cereal that contains neither grapes nor nuts is called Grape Nuts? Who thought Gap was a good name for a clothing store? From the Adidas we wear to the Volkswagens we drive, the daily lives of Americans are dominated by the manufacturers' trademarks that adorn nearly everything we own. Food, clothes, cars, household furnishings, even cell phones are all chosen by brand name. Yet many of these trademarks and product names pose mysteries. But not when Evan Morris, creator of the award-winning The Word Detective website, is on the case! In From Altoids to Zima he reveals the fascinating, often wacky stories behind 125 brand names. Organized by product categories -- food and drink; clothing; technology, toys, and assorted bright ideas; cars; and drugs and cosmetics -- the story of each product is told with Morris's trademark wit and humor, complete with sidebars that highlight brand names that have become "genericized" (aspirin); a "What Were They Thinking?" honor roll of strange and often disastrous product names (Edsel); what happens when good brand names go bad (Kool-Aid after the Jonestown mass suicide); and debunked urban legends (the combination of Pop Rocks and soda that was rumored to be lethal).

Bravetart Iconic American Desserts

Author: Stella Parks
Publisher: W. W. Norton & Company
ISBN: 0393634272
Size: 64.38 MB
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Winner of the 2018 James Beard Foundation Book Award (Baking and Desserts) A New York Times bestseller and named a Best Baking Book of the Year by the Atlantic, the Wall Street Journal, the Chicago Tribune, Bon Appétit, the New York Times, the Washington Post, Mother Jones, the Boston Globe, USA Today, Amazon, and more "The most groundbreaking book on baking in years. Full stop."—Saveur From One-Bowl Devil’s Food Layer Cake to a flawless Cherry Pie that’s crisp even on the very bottom, BraveTart is a celebration of classic American desserts. Whether down-home delights like Blueberry Muffins and Glossy Fudge Brownies or supermarket mainstays such as Vanilla Wafers and Chocolate Chip Cookie Dough Ice Cream, your favorites are all here. These meticulously tested recipes bring an award-winning pastry chef’s expertise into your kitchen, along with advice on how to “mix it up” with over 200 customizable variations—in short, exactly what you’d expect from a cookbook penned by a senior editor at Serious Eats. Yet BraveTart is much more than a cookbook, as Stella Parks delves into the surprising stories of how our favorite desserts came to be, from chocolate chip cookies that predate the Tollhouse Inn to the prohibition-era origins of ice cream sodas and floats. With a foreword by The Food Lab’s J. Kenji López-Alt, vintage advertisements for these historical desserts, and breathtaking photography from Penny De Los Santos, BraveTart is sure to become an American classic.

Concerning Consequences

Author: Kristine Stiles
Publisher: University of Chicago Press
ISBN: 0226774538
Size: 45.79 MB
Format: PDF
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Kristine Stiles has played a vital role in establishing trauma studies within the humanities. A formidable force in the art world, Stiles examines the significance of traumatic experiences both in the individual lives and works of artists and in contemporary international cultures since World War II. In Concerning Consequences, she considers some of the most notorious art of the second half of the twentieth century by artists who use their bodies to address destruction and violence. The essays in this book focus primarily on performance art and photography. From war and environmental pollution to racism and sexual assault, Stiles analyzes the consequences of trauma as seen in the works of artists like Marina Abramovic, Pope.L, and Chris Burden. Assembling rich intellectual explorations on everything from Paleolithic paintings to the Bible’s patriarchal legacies to documentary images of nuclear explosions, Concerning Consequences explores how art can provide a distinctive means of understanding trauma and promote individual and collective healing.

American Reference Books Annual 2000

Author: Bohdan S. Wynar
Publisher: Libraries Unltd Incorporated
ISBN: 9781563088377
Size: 58.92 MB
Format: PDF, ePub, Mobi
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Thorough and in-depth coverage of reference materials is at your fingertips with American Reference Books Annual. With nearly 1600 descriptive and evaluative entries, it continues its tradition as a comprehensive review source for reference works published or distributed in the United States. It encompasses the entire subject spectrum, covering such areas as general reference, history, education, literature, urban studies, economics and business, and science and technology. Some CD-ROMs and Canadian reference publications are covered.

William Pope L

Author: William Pope.L
Publisher: Mit Press
ISBN:
Size: 43.77 MB
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An introduction to the work of the controversial visual and performance artist William Pope.L.

Schadenfreude Baby

Author: Laura Lee
Publisher: Lyons Press
ISBN: 9781599212357
Size: 44.57 MB
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Schadenfreude has taken hold in the American vernacular. This German word translates, roughly, as “pleasure taken at someone else’s misfortune,” and it has been mentioned more than once on The Simpsons, Boston Legal, The Colbert Report, and Two and a Half Men, among other shows. The human spirit is almost always boosted by the failures of others. This little book compiles scores of Schadenfreude moments, at least one of which is sure to provide helpful cheer, such as taste-maker Martha Stewart going to prison, wartime VP Dick Cheney in a weapons mishap, and Olympian showboat Lindsey Jacobellis losing the snowboarding gold medal. This is a book for anyone who derives guilty pleasure from stories of disaster, slows down to look at car wrecks, or simply finds self-affirmation in the failure of others.