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The Power Of Influence

Author: Sarah Prout
Publisher: John Wiley & Sons
ISBN: 9781742469775
Size: 29.94 MB
Format: PDF, Kindle
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The internet offers a wondrous world of possibilities for anyone with an entrepreneurial streak, including the chance to gain international recognition and influence without even leaving the house! Social media platforms such as Twitter and Facebook make it possible to leverage the most powerful marketing tool available—you!—no technical wizardry or design savvy required. In this candid and accessible book, internet entrepreneur Sarah Prout reveals how anyone, with any level of experience, can build a successful online business and harness the power of influence with social media. She shares her tried-and-tested methods for networking and attracting subscribers and followers, debunks social media myths, road-tests a range of different business models, and gives you all the inspiration and power tips you’ll need to get your online business—and bank account—thriving in no time.

The Power Of Your Influence

Author: Stan Toler
Publisher: Harvest House Publishers
ISBN: 0736973060
Size: 52.20 MB
Format: PDF, ePub, Docs
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Unlock Your Power to Create Positive Change The power of influence in our world is undervalued and often ignored. But if you want to make a real change in the lives of others, it will be your everyday influence that draws people in and excites their potential. Stan Toler examines the ways you can profoundly change your own life and the world we live in. You will learn how to shape your attitude to inspire and motivate those around you ensure that your own influence isn't wasted develop a strong vision and purpose for your future Your words, actions, and attitudes hold the power to build up or tear down. Make a positive, lasting impression that will add value to those around you, encourage people to follow your lead, and inspire others to greatness.

Living The Dream

Author: Corwin Hiebert
Publisher: New Riders
ISBN: 0133085740
Size: 27.76 MB
Format: PDF, ePub, Docs
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Living the Dream is a business book for creative people. It provides the insights and action steps they need to confidently put their skills and passions to work, to make the best business decisions possible, all in service of the ultimate goal--to make a living doing what they love. This inter-disciplinary, no-holds barred guidebook is for emerging and established creative small business owners. It delivers management, marketing ideas, and principles that can make independent creative work stress free and financially rewarding. Living the Dream is void of useless references to big companies, celebrity CEOs, or industry inbreeding. Instead, it gives creative people the real goods on proven business-building strategies without all the mumbo jumbo. This powerhouse of a book is focused on how to be successful and creative as a freelancer or small business owner. Through interviews, case studies, and features, the industry pros and subject matter experts provide the wisdom, objectivity, and context that creatives need. It's all about being creative and getting paid.

Buzz

Author: Marian Salzman
Publisher: John Wiley & Sons
ISBN: 9780471273455
Size: 71.24 MB
Format: PDF
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Praise for Buzz "Buzz is 'step-ahead marketing' at its very best. No other book comes close to combining such fresh insights with compelling case studies on this crucially important marketing topic. It's pure dynamite." -Kevin Lane Keller E. B. Osborn Professor of Marketing, Tuck School of Business at Dartmouth "As the authors so enthusiastically show, every marketer wishing to create a hot product today must first create a powerful wave of buzz. And as they do so authoritatively demonstrate, that buzz must be authentic-cultivated from the ground up via real experiences." -B. Joseph Pine and James H. Gilmore coauthors, The experience economy "When Marian Salzman enters a room, she sucks out all the ennui, stagnation, and negative thinking-instantly replacing it with excitement, joy, and just plain buzz. If Marian's spreading it, you need to catch it!" -Seth Godin Author, Purple Cow "Here's the buzz about this book: It's smart, it's timely, and it's on target. If you want to apply the power of one of the oldest forms of marketing to some of the newest challenges in business, Buzz will show you how it's done. Spread the word: This is a honey of a book!" -Alan M. Webber Founding Editor, Fast Company magazine "All marketing practitioners are increasingly aware of the need to go well beyond the obvious in terms of communicating and building brands. This book caters admirably to that need, both in terms of the superb sweep of existing knowledge it puts together, as well as the insightful examples that the authors have pulled in from their own experience. As we make the transition to the 21st century, this is a must-read for all serious marketers." -Anish Gupta Director, Strategic Support Services, Reckitt Benckiser

Making Room For Leadership

Author: MaryKate Morse
Publisher: InterVarsity Press
ISBN: 0830878513
Size: 70.97 MB
Format: PDF, ePub
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You don't just lead with your voice and your decisions. You lead with your body. The way you take up space in a room, the way you use or don't use your body in group settings, influences others. And all of us hold power to lead in our bodies. Yet, pastor and spiritual director MaryKate Morse contends, most of us are unaware of the ways we do or can use our bodies to influence others. Some of us cower in the corner, trying to hide. Others try to speak but are never heard. Still others are the focal point as soon as they walk in a room. What makes the difference? And how can we learn to lead in our own individual way with confidence? In Making Room for Leadership Morse explores different types of power in the body, delineating how each type can be used for good or for harm highlights how people gain and give leadership in group settings helps you identify the kind of power you as a unique individual hold Throughout, Christ's use of power serves as the guide for how to lead in ways that are life-giving and empowering to others. We all can lead. We all have some kind of power in us. Once we become aware of our influence, we can direct it toward good, toward building others up. Doing just that in these pages, Morse helps you learn to do the same in the places you live, move and have your being.

Power And Influence

Author: John P. Kotter
Publisher: Simon and Schuster
ISBN: 9781439137406
Size: 20.31 MB
Format: PDF
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In today's complex work world, things no longer get done simply because someone issues an order and someone else follows it. Most of us work in socially intricate organizations where we need the help not only of subordinates but of colleagues, superiors, and outsiders to accomplish our goals. This often leaves us in a "power gap" because we must depend on people over whom we have little or no explicit control. This is a book about how to bridge that gap: how to exercise the power and influence you need to get things done through others when your responsibilities exceed your formal authority. Full of original ideas and expert insights about how organizations—and the people in them—function, Power and Influence goes further, demonstrating that lower-level personnel also need strong leadership skills and interpersonal know-how to perform well. Kotter shows how you can develop sufficient resources of "unofficial" power and influence to achieve goals, steer clear of conflicts, foster creative team behavior, and gain the cooperation and support you need from subordinates, coworkers, superiors—even people outside your department or organization. He also shows how you can avoid the twin traps of naivete and cynicism when dealing with power relationships, and how to use your power without abusing it. Power and Influence is essential for top managers who need to overcome the infighting, foot-dragging, and politicking that can destroy both morale and profits; for middle managers who don't want their careers sidetracked by unproductive power struggles; for professionals hindered by bureaucratic obstacles and deadline delays; and for staff workers who have to "manage the boss." This is not a book for those who want to "grab" power for their own ends. But if you'd like to create smooth, responsive working relationships and increase your personal effectiveness on the job, Kotter can show you how—and make the dynamics of power work for you instead of against you.

Influence

Author: Robert B. Cialdini, PhD
Publisher: Harper Collins
ISBN: 9780061899874
Size: 48.60 MB
Format: PDF, ePub
View: 304
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Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book. You'll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success. Some images that appeared in the print edition of this book are unavailable in the electronic edition due to rights reasons.

How To Make Money Online

Author: Larry Elliott Bussey
Publisher: Xlibris Corporation
ISBN: 1462816142
Size: 66.33 MB
Format: PDF, Mobi
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"HOW TO MAKE MONEY ONLINE" EBOOK CREATION FOR ENTREPRENEURS DO IT LIKE THE BIG DOGS!! When you hire for a writer for your ebook, what you are doing is enlisting the services of a ghostwriter. A ghostwriter is a writer who publishes under someone elses name, with the consent of both parties. (Its legal and writers are available to provide the service). The straightest route to ebook profits is in the nonfiction ebook market. Fiction is making a story; journalism is finding one. Thats the big difference. When I am writing a book, I am usually dealing with events or ideas that have already arranged themselves in memory. With nonfiction, you need to find your prospective before time has arranged it. The trick is to write about something as if youve been thinking about it for 10 years. Larry Bussey resides in Las Vegas, Nevada. Hes an expert on Internet Marketing and Ghostwriting. He has successfully pinned numerous books as a ghostwriter. Larry Bussey makes it his business to be aware of the latest developments in his field as a Pro Internet Marketer / Bloger / Social Media Marketer, Business Expert, Social Marketing Trainer and Consultant. Larry Bussey prides himself as being a thought leader in social media, who likes to inspire others to use new media to create positive change in their lives. Readers of his ebooks write from all over the globe to ask for marketing advise and to share their own success stories.

Power Talk

Author: Sarah Myers McGinty
Publisher: Business Plus
ISBN: 9780759521353
Size: 39.42 MB
Format: PDF
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Show up on time, work hard, do well, and rise up the corporate ladder? Maybe. Oral communication is the most crucial ingredient in advancement on the job. In Power Talk, Sarah Myers McGinty analyzes the social and psychological elements of speech in the workplace, helping readers hear who's in charge and talk their way ahead. Fast trackers match the right speaking style to the situation and develop a corporate voice that comes across loud and clear. From the voice mail message that gets a call back to navigating a department meeting, listeners will learn how to become their own best spokesperson and advocate.