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Web Data Mining

Author: Bing Liu
Publisher: Springer Science & Business Media
ISBN: 9783642194603
Size: 54.24 MB
Format: PDF
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Web mining aims to discover useful information and knowledge from Web hyperlinks, page contents, and usage data. Although Web mining uses many conventional data mining techniques, it is not purely an application of traditional data mining due to the semi-structured and unstructured nature of the Web data. The field has also developed many of its own algorithms and techniques. Liu has written a comprehensive text on Web mining, which consists of two parts. The first part covers the data mining and machine learning foundations, where all the essential concepts and algorithms of data mining and machine learning are presented. The second part covers the key topics of Web mining, where Web crawling, search, social network analysis, structured data extraction, information integration, opinion mining and sentiment analysis, Web usage mining, query log mining, computational advertising, and recommender systems are all treated both in breadth and in depth. His book thus brings all the related concepts and algorithms together to form an authoritative and coherent text. The book offers a rich blend of theory and practice. It is suitable for students, researchers and practitioners interested in Web mining and data mining both as a learning text and as a reference book. Professors can readily use it for classes on data mining, Web mining, and text mining. Additional teaching materials such as lecture slides, datasets, and implemented algorithms are available online.

Handbuch Web Mining Im Marketing

Author: Hajo Hippner
Publisher: Springer-Verlag
ISBN: 3322898717
Size: 11.31 MB
Format: PDF, Docs
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Das Handbuch deckt alle Facetten des Web Mining ab. Zunächst wird der Prozess des Web Mining ausführlich beschrieben, wobei insbesondere auf den Aspekt des Preprocessing der internetspezifischen Daten eingegangen wird. Besonderer Wert wird auf die zahlreichen Einsatzpotenziale des Web Mining gelegt, wobei grundsätzliche Überlegungen mit den Ergebnissen bereits realisierter Projekte ergänzt werden.

Advances In Data Mining Applications And Theoretical Aspects

Author: Petra Perner
Publisher: Springer Science & Business Media
ISBN: 364203067X
Size: 31.35 MB
Format: PDF
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This volume comprises the proceedings of the Industrial Conference on Data Mining (ICDM 2009) held in Leipzig (www.data-mining-forum.de). For this edition the Program Committee received 130 submissions. After the pe- review process, we accepted 32 high-quality papers for oral presentation that are included in this book. The topics range from theoretical aspects of data mining to app- cations of data mining, such as on multimedia data, in marketing, finance and telec- munication, in medicine and agriculture, and in process control, industry and society. Ten papers were selected for poster presentations that are published in the ICDM Poster Proceedings Volume by ibai-publishing (www.ibai-publishing.org). In conjunction with ICDM two workshops were run focusing on special hot app- cation-oriented topics in data mining. The workshop Data Mining in Marketing DMM 2009 was run for the second time. The papers are published in a separate workshop book “Advances in Data Mining on Markting” by ibai-publishing (www.ibai-publishing.org). The Workshop on Case-Based Reasoning for Multimedia Data CBR-MD ran for the second year. The papers are published in a special issue of the International Journal of Transactios on Case-Based Reasoning (www.ibai-publishing.org/journal/cbr).

Knowledge Science Engineering And Management

Author: Yaxin Bi
Publisher: Springer Science & Business Media
ISBN: 3642152791
Size: 46.20 MB
Format: PDF, ePub, Mobi
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The proceedings contains the papers selected for the 4th International Conf- ence on Knowledge Science, Engineering and Management (KSEM). The c- lection of papers represent the wide range of research activities that have been carriedout,coveringknowledgerepresentationandreasoning,knowledgeextr- tion, knowledge integration, data mining and knowledge discovery, etc. Ad- tionally, two special sessions:“Theoryand Practiceof Ontologyfor the Semantic Web” and “Application of Data Mining to Seismic Data Analysis for Earthquake Study” have been included along with the main conference program. All of the papers havebeen peer reviewedby the members of the ProgramCommittee and external reviewers; 45 regular papers and 12 short papers were selected. They represent the state of the art of research in KSEM-related research areas. The International Conference on Knowledge Science, Engineering and M- agement in 2010 was the fourth event in the series of successful conferences, previously held in Guilin, China, Melbourne, Australia, and Vienna, Austria. It speci?cally focused on becoming a premier forum for prototype and deployed knowledge engineering and knowledge-based systems. KSEM o?ers an exc- tional opportunity for presenting original work, the latest scienti?c and te- nological advances on knowledge-related systems, and discussing and debating practical challenges and opportunities for the research community. A great many people contributed to making KSEM2010 a successful conf- ence. First of all, we would like to thank the KSEM2010 Organizing Committee and the School of Computing and Mathematics and the University of Ulster for providing crucial support throughout the organization of the conference.

Advanced Web Metrics Mit Google Analytics

Author: Brian Clifton
Publisher: MITP-Verlags GmbH & Co. KG
ISBN: 3826655664
Size: 12.83 MB
Format: PDF, ePub, Docs
View: 4867
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Mit dem kostenlosen Google Analytics können Sie herausfinden, wie Sie das Optimum aus Ihrer Website herausholen. Der Google-Insider und Web-Analytics-Experte Brian Clifton zeigt ausführlich, wie Sie Google Analytics gezielt und effektiv einsetzen. Durch die richtige Interpretation und Analyse Ihrer Daten erhalten Sie ein unverzichtbares Werkzeug, um Ihrer Website den letzten Schliff geben zu können und den Erfolg zu steigern.

Knowledge Warehouse

Author: Carsten Dittmar
Publisher: Springer-Verlag
ISBN: 3322817709
Size: 17.31 MB
Format: PDF, Kindle
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Carsten Dittmar stellt sein Konzept eines computergestützten Organisationsgedächtnisses vor. Es baut auf dem Data Warehouse auf, überwindet aber dessen Defizite und ermöglicht die sinnvolle Integration bisher isolierter Theoriefelder, die sich mit dem Phänomen des Lernens auf multipersoneller Ebene und mit dem Management der Ressource Wissen auseinandersetzen.

Hau Rein

Author: Gary Vaynerchuk
Publisher: books4success
ISBN: 3941493612
Size: 60.89 MB
Format: PDF, Kindle
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Haben Sie ein Hobby, mit dem Sie sich den ganzen Tag beschäftigen könnten? Eine Leidenschaft, die Sie nachts wach hält? Jetzt ist der perfekte Zeitpunkt, um mit dieser Leidenschaft Geld zu verdienen. In "Hau rein!" zeigt Ihnen Gary Vaynerchuk, wie Sie das Internet nutzen können, um aus Ihren Träumen ein lukratives Geschäftsmodell zu machen. Gary hatte Jahre damit zugebracht, auf die klassische Werbetour aus seinem Familienbetrieb einen nationalen Marktführer zu machen. Dann kam der Tag, der sein Leben veränderte. Er nahm eine Videokamera und machte sich mittels Social Networking ohne großen finanziellen Aufwand selbst zur erfolgreichen Marke. Am Ende dieses Buchs werden Sie Schritt für Schritt gelernt haben, wie Sie soziale Netzwerke nutzen können, um Ihre Träume als Unternehmer wahr werden zu lassen. "Hau rein!" ist das ultimative aktuelle Handbuch für Geschäftsleute und solche, die es werden wollen.