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Qualitative Research Methods For Media Studies

Author: Bonnie S. Brennen
Publisher: Routledge
ISBN: 1136200878
Size: 57.35 MB
Format: PDF, ePub, Docs
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This book introduces the essential qualitative methods used in media research, with an emphasis on integrating theory with practice. Each method is introduced through step-by-step instruction on conducting research and interpreting research findings, alongside in-depth discussions of the historical, cultural, and theoretical context of the particular method and case studies drawn from published scholarship. This text is a comprehensive and accessible introduction to qualitative methods, ideal for media and mass communication research courses.

Qualitative Research Methods For Media Studies

Author: Bonnie S Brennen
Publisher: Taylor & Francis
ISBN: 1315435969
Size: 14.88 MB
Format: PDF, Mobi
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Qualitative Research Methods for Media Studies provides students and researchers with the tools they need to perform critically engaged, theoretically informed research using methods that include interviewing, focus groups, historical research, oral histories, ethnography and participant observation, textual analysis and online research. Each chapter features step-by-step instructions that integrate theory with practice, as well as a case study drawn from published research demonstrating best practices for media scholars. Readers will also find in-depth discussions of the challenges and ethical issues that may confront researchers using a qualitative approach. Qualitative research does not offer easy answers, simple truths or precise measurements, but this book provides a comprehensive and accessible guide for those hoping to explore this rich vein of research methodology. With new case studies throughout, this new edition includes updated material on digital technologies, including discussion of doing online research and using data to give students the tools they need to work in today's convergent media environment.

Exam Prep For Qualitative Research Methods For Media Studies

Author: Dave Mason
Publisher: Rico Publications
ISBN:
Size: 72.93 MB
Format: PDF, Mobi
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5,600 Exam Prep questions and answers. Ebooks, Textbooks, Courses, Books Simplified as questions and answers by Rico Publications. Very effective study tools especially when you only have a limited amount of time. They work with your textbook or without a textbook and can help you to review and learn essential terms, people, places, events, and key concepts.

Media And Communication Research Methods

Author: Arthur Asa Berger
Publisher: SAGE
ISBN: 1412987776
Size: 68.60 MB
Format: PDF, Docs
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In this new edition, Arthur Asa Berger employs his signature style - a practical focus, the use of numerous examples, a step-by-step approach, and humor - to update and enhance this bestselling introductory text. Combining discussions of both qualitative and quantitative research methods, in a clear and engaging writing style, the book is ideal for beginning research students at both graduate and undergraduate level.

Research Methods For Media And Communication

Author: Niranjala Weerakkody
Publisher:
ISBN: 9780195588033
Size: 64.90 MB
Format: PDF, Mobi
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Research Methods in Media and Communication 2nd edition is a comprehensive and user-friendly introduction to media and communications research. The book explores the various aspects and processes related to carrying out research, and introduces the quantitative and qualitative data collection methods as applied to media studies, journalism and public relations. It guides students through the entire process of carrying out an original research project, from the idea generation stage to the submission of research findings as a report or journal article.New to this editionNew chapter 'Experiments' explores the area of experimental research and how it can be effectively applied in media and communication researchOnline research now included in discussing the application of each data collection method in journalism, media and communication and public relationsUpdated case studies and examples throughoutA glossary with key research terms

A Handbook Of Media And Communication Research

Author: Klaus Bruhn Jensen
Publisher: Routledge
ISBN: 1136597646
Size: 43.30 MB
Format: PDF, Kindle
View: 1974
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A Handbook of Media and Communication Research presents qualitative as well as quantitative approaches to the study of media and communication, integrating perspectives from both the social sciences and the humanities. Taking methodology as a strategic level of analysis that joins practical concerns with theoretical issues, the Handbook offers a comprehensive and in-depth review of the field and a set of guidelines for how to think about, plan, and carry out media and communication studies in different social and cultural contexts. The second edition has been thoroughly updated with reference to the development of the internet, mobile, and other digital media. Each chapter addresses shifting configurations of established media organizations, media discourses, and media users in networked practices of communication. The introduction and one further chapter probe changing conceptions on mass and interpersonal, online and offline communication – in research as in everyday life. Three new chapters have been added to exemplify different forms of research employing multiple methods to study multiple media in multiple contexts. List of contributors: Klaus Bruhn Jensen, Barrie Gunter, Rasmus Helles, Annette Hill, Stig Hjarvard, Peter Larsen, Amanda Lotz, Graham Murdock, Horace Newcomb, Paddy Scannell, Lynn Schofield Clark, Kim Christian Schrøder

Media And Communication Research

Author: Arthur Asa Berger
Publisher: SAGE
ISBN: 9780761918530
Size: 43.35 MB
Format: PDF, Mobi
View: 6952
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In this book, Arthur Asa Berger combines a practical focus, the use of numerous examples, a step-by-step approach, and humour to examine both qualitative and quantitative research methods in media and communication research.

A Handbook Of Media And Communication Research

Author: Klaus Bruhn Jensen
Publisher: Psychology Press
ISBN: 9780415225885
Size: 80.22 MB
Format: PDF, ePub
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This handbook covers perspectives from both the social sciences and the humanities. It provides guidelines for how to think about, plan, and carry out studies of media in different social and cultural contexts.

Media And Communication Research Methods

Author: Anders Hansen
Publisher: Macmillan International Higher Education
ISBN: 1137272252
Size: 45.32 MB
Format: PDF, ePub, Mobi
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Media and Communication Research Methods provides a clear and authoritative introduction to qualitative and quantitative methods for studying media and communication. Written by two highly experienced researchers, the book draws on a wide range of media and communication research to introduce students to the relative strengths of the different research approaches. Beginning with an overview of the changing contexts and trends in media and communication research approaches, the book demystifies 'research' and the 'research process' by offering practical and accessible guidance on how to design, plan and carry out successful research projects in media and communication. Featuring international case studies and a student-friendly glossary, the book provides guidance on how to ask the 'right' research questions and select the 'right' research method. Media and Communication Research Methods is an indispensible text for all students of media and communication studies, particularly those undertaking their own research projects or taking modules in research methods.