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Rules For Radicals

Author: Saul Alinsky
Publisher: Vintage
ISBN: 9780307756893
Size: 67.37 MB
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First published in 1971, Rules for Radicals is Saul Alinsky's impassioned counsel to young radicals on how to effect constructive social change and know “the difference between being a realistic radical and being a rhetorical one.” Written in the midst of radical political developments whose direction Alinsky was one of the first to question, this volume exhibits his style at its best. Like Thomas Paine before him, Alinsky was able to combine, both in his person and his writing, the intensity of political engagement with an absolute insistence on rational political discourse and adherence to the American democratic tradition. From the Trade Paperback edition.

Rules For Radicals

Author: Jesse Russell
Publisher: Book on Demand Limited
ISBN: 9785511803838
Size: 23.31 MB
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High Quality Content by WIKIPEDIA articles! Rules for Radicals: A Pragmatic Primer for Realistic Radicals is the last book written by community organizer Saul D. Alinsky shortly before his death in 1972. Published in 1971, it was Alinsky's attempt to impart his theory and methods of organizing to the current generation of young activists, largely drawing upon his own experiences.

The Death Of A Thousand Cuts

Author: Jarol B. Manheim
Publisher: Routledge
ISBN: 1135648573
Size: 39.61 MB
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A corporate campaign is an organized assault on the reputation of a company that has offended some interest group. Although corporate campaigns often involve political, economic, and legal tactics, they are centered around the media, where protagonists attempt to redefine the image--and undermine the reputation--of the target company. It is a strategy most frequently employed by unions but is also employed by special interests, such as environmental or human rights groups. Sometimes it is even employed by one corporation against another. It is a rapidly growing phenomenon that is still unknown to the general public, to most academics and journalists, and is rarely understood by the corporations that find themselves on the firing line. The Death of a Thousand Cuts argues and demonstrates that corporate campaigns are a distinctive phenomenon whose manifestations are today ubiquitous in both the marketplace and the media. This volume examines, in considerable detail, the history, strategy, tactics, effects, consequences, and likely future directions of the corporate campaign and of its nonlabor-based cousin, the anticorporate campaign. The book is based on ample sources and methods, among them an extensive review and analysis of media coverage, news releases, previous scholarship, union publications, campaign materials, interviews and conversations with individuals who have experienced corporate campaigns, public presentations by labor leaders and others, correspondence, Internet postings, case law summaries, documents, videotapes, and other materials. Through original data and interpretation, this book adds context and integration to these materials thus giving them new meaning. Key features of this outstanding new book include: * A thorough and clear explanation of what a corporate campaign is and how it differs from other more mundane "public relations" campaigns. * A detailed examination of strategies and tactics that includes their historical development. Some of the more high profile target companies in recent years include Coca-Cola, Microsoft, Caterpillar, Campbell's Soup, Federal Express, General Dynamics, Home Depot, International Paper, K-Mart, Nike, Texaco, Walmart, Starbucks, and UPS. * Hundreds of examples that help explain such contemporary events as the anti-sweatshop movement on college campuses, the living wage movement, and the protests against the World Trade Organization, International Monetary Fund, and World Bank. * A lengthy appendix contains abbreviated descriptions of nearly 200 corporate campaigns waged by labor unions and various advocacy groups since the idea of the corporate campaign was first developed in the 1960's.

Stir It Up

Author: Rinku Sen
Publisher: John Wiley & Sons
ISBN: 9780787971403
Size: 69.42 MB
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Stir It Up--written by renowned activist and trainer RinkuSen--identifies the key priorities and strategies that can helpadvance the mission of any social change group. This groundbreakingbook addresses the unique challenges and opportunities the newglobal economy poses for activist groups and provides concreteguidance for community organizations of all orientations. Sponsored by the Ms. Foundation, Stir It Up draws onlessons learned from Sen's groundbreaking work with women's groupsorganizing for economic justice. Throughout the book, Sen walksreaders through the steps of building and mobilizing a constituencyand implementing key strategies that can effect social change. Thebook is filled with illustrative case studies that highlight bestorganizing practices in action and each chapter contains tools thatcan help groups tailor Sen's model for their own organizationalneeds. Stir It Up will show your organization how to: Design and conduct actions that further campaign goals Develop effective leaders Build strong alliances and networks Generate and use solid research Design an effective media strategy Put in place a plan for internal political education andconsciousness-raising With the information, tools, and suggestions outlined in thisbook your organization can use your "good idea" to change theworld.

The Community Development Reader

Author: Gary Craig
Publisher:
ISBN: 1847427057
Size: 12.79 MB
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This unique Reader traces the changing fortunes of community development through a selection of readings from key writers.

International Community Organising

Author: Beck, Dave
Publisher: Policy Press
ISBN: 1847429769
Size: 15.95 MB
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This book is the first to explore the diverse history of community organising, telling stories of how it developed, its successes and failures, and the lessons that can be applied today.

Educating For Action

Author: Jason Del Gandio
Publisher: New Society Publishers
ISBN: 0865717761
Size: 61.90 MB
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An inspiring instructional handbook for transforming idealism into social change

Can Saul Alinsky Be Saved

Author: Richard William Bledsoe
Publisher: Wipf and Stock Publishers
ISBN: 1630877425
Size: 50.47 MB
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Revolutionary France of 1789 was the world's first post-Christian society. Leftism is an ersatz religion, and France became the world's first Leftist nation. Leftism is faux Christianity. America is today becoming a post-Christian society under a similar imitation of Christianity. One of the truisms of such a society is that one can now hide behind the pretense of "openness." Shame, which would have previously kept certain things hidden, is now the only thing of which we are ashamed. One can be completely open about all matters sexual, for frankness about everything is now valued. Yet, such cultures only develop new ways of being hidden. One hides in plain sight in modern America. One goes on television, the Internet, and to publishing houses to "tell all," using the facade of "boldness" and "frankness," to remain hidden. "Openness" is a cover, and it is a cover for emptiness. We no longer know who, where, or what we are. We have lost ourselves.

Democratic Brazil Revisited

Author: Peter Kingstone
Publisher: University of Pittsburgh Pre
ISBN: 9780822973478
Size: 24.25 MB
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As the world's fifth-largest country, Brazil presents a compelling example of democracy in action. In this sequel to their landmark study Democratic Brazil, editors Peter Kingstone and Timothy Power have assembled a distinguished group of U.S.- and Brazilian-based scholars to assess the impact of competitive politics on Brazilian government, institutions, economics, and society. The 2002 election of Lula da Silva and his Worker's Party promised a radical shift toward progressive reform, transparency, and accountability, opposing the earlier centrist and market-oriented policies of the Cardoso government. But despite the popular support reflected in his 2006 reelection, many observers claim that Lula and his party have fallen short of their platform promises. They have moved to the center in their policies, done little to change the elitist political culture of the past, and have engaged in "politics as usual" in executive-legislative relations, leading to allegations of corruption. Under these conditions, democracy in Brazil remains an enigma. Progress in some areas is offset by stagnation and regression in others: while the country has seen renewed economic growth and significant progress in areas of health care and education, the gap between rich and poor remains vast. Rampant crime, racial inequality, and a pandemic lack of personal security taint the vision of progress. These dilemmas make Brazil a particularly striking case for those interested in Latin America and democratization in general.

Growth Hacker Marketing

Author: Ryan Holiday
Publisher: Penguin
ISBN: 069817691X
Size: 28.33 MB
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A Primer on the Future of PR, Marketing and Advertising A new generation of megabrands like Facebook, Dropbox, Airbnb, and Twitter haven’t spent a dime on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they rely on a new strategy—growth hacking—to reach many more people despite modest marketing budgets. Growth hackers have thrown out the old playbook and replaced it with tools that are testable, trackable, and scalable. They believe that products and businesses should be modified repeatedly until they’re primed to generate explosive reactions. Bestselling author Ryan Holiday, the acclaimed marketing guru for American Apparel and many bestselling authors and multiplatinum musicians, explains the new rules and provides valuable examples and case studies for aspiring growth hackers. Whether you work for a tiny start-up or a Fortune 500 giant, if you’re responsible for building awareness and buzz for a product or service, this is your road map.